Kyle Kuzma

Scott Varley/MediaNews Group/Torrance Daily Breeze via Getty Images

Report: Lakers player lost $1 million endorsement deal in China

4 Comments

LeBron James publicly criticized Daryl Morey and reportedly pressed NBA commissioner Adam Silver on punishing the Rockets general manager.

Why is LeBron so upset with Morey, who merely tweeted support for Hong Kong protesters trying to expand and maintain their freedom?

Following the money often provides an answer.

Due to Chinese backlash, the NBA will reportedly lose millions of dollars of expected revenue, which affects players’ salaries. Lakers players also felt even-more-direct consequences while in China for preseason games.

Dave McMenamin of ESPN:

James, Anthony Davis, Kyle Kuzma and Rajon Rondo — to name a few — had appearances canceled. One Lakers player, sources told ESPN, had agreed to a $1 million endorsement deal with a Chinese company prior to the trip. When he arrived — poof — it was gone. A seven-figure payday went out the window.

It’s understandable someone would be agitated by losing a $1 million endorsement deal because of someone else’s tweet. I can’t even imagine how frustrating it’d be to miss out on that money.

Morey chose to take a political stand. Others are paying the price. He definitely rankled people around the league.

But perhaps scorn for Morey is misdirected.

This is the peril of chasing money in a place where an endorsement deal can fall apart because of someone else’s tweet. Maybe a bigger problem is a business environment where free expression is so stifled.

Kyle Kuzma reportedly cancelled plans to announce Chinese sponsorships

Getty
1 Comment

Tensions are still high between the NBA and China, and both sides are hoping that things return to normal soon. Whether that’s possible is another thing altogether, particularly with how raw the response to the NBA has been by domestic fans concerned with the NBA sticking to its stated principles with regard to social justice.

This has affected not just the league, but players too. James Harden and Russell Westbrook were involved in an incident where an official shut down a legitimate question by a CNN reporter. Now it’s being reported that Los Angeles Lakers big man that Kyle Kuzma decided not to announce sponsorship deals with Chinese companies during his team’s visit to the continent this month.

Via Bill Oram:

Kuzma’s plans to announce additional sponsorship deals with Chinese companies were scrapped once the Lakers arrived on Tuesday and found themselves caught in the middle of a stalemate between the NBA and the Chinese government.

The whole story of what it was like to cover the trip in China as an American is worth reading by Oram. It’s an interesting look at the collision of politics, business, and the perception of sports as separate from those spheres.

Meanwhile, players and their management teams will need to think more carefully about the social perception of business deals both at home and abroad.

Kyle Kuzma signs five-year endorsement deal with PUMA

Chris Elise/NBAE via Getty Images
Leave a comment

Puma has splashed around money to get back in the basketball shoe game, signing DeMarcus Cousins, Deandre Ayton, Marvin Bagley III, Rudy Gay, Kevin Knox, Terry Rozier, Danny Green, and recently Knicks rookie R.J. Barrett. It’s not a bad list, but the most popular players on there are bigs, yet it’s attacking wings (and point guards) who sell shoes.

Enter Kyle Kuzma, Puma’s newest signing. The popular Laker forward signed a five-year contract with Puma, something the shoemaker announced on Wednesday. Kuzma is getting paid to be the face of the brand.

Kuzma is a confident, attacking player (when at his best) that the Lakers are counting on to be their No. 3 after LeBron James and Anthony Davis. For Puma, this is a player that matters in the nation’s biggest spotlight, and he’s a good spokesman for the brand.

Kuzma was already rocking Pumas at Lakers’ media day last Friday, even though the deal had yet to be formally announced.

Right now Kuzma is sidelined with a stress reaction in his leg that will have him out through at least training camp with the Lakers. It came up during his time with Team USA — he said he woke up one morning after an off day and his leg hurt, so he knew something was wrong — but is not expected to be chronic (hopefully). The Lakers are wisely being cautious with the one young star who played well with LeBron last season, a guy they are banking on for big things.

So is Puma.

LeBron James says Lakers offense needs to run through Anthony Davis

Andrew D. Bernstein/NBAE via Getty Images
4 Comments

EL SEGUNDO, Calif. — The Lakers players got the memo: Don’t talk about a title. Don’t talk about the incredibly deep West or that other team in Staples Center. Instead, talk about process and building chemistry. Talk about one day at a time, do not talk about the end result.

“I think our biggest opponent is in the mirror. We’ve got to look at ourselves as a team,” GM Rob Pelinka said, adding he would define success as a good two practices tomorrow.

“Been very quiet this summer, for a reason. My mother always taught me, ‘Don’t talk about it, be about it.’ That’s where I’m at,” LeBron James said.

It felt well rehearsed, but saying it in a Lakers’ practice facility where 10 Larry O’Brien trophies sit gleaming in a window overlooking the courts, where 12 banners representing 16 championships (the Minneapolis one has five on it) hang overhead, the words fall a little flat.

Everyone knows what the expectations are. The Lakers may have missed the playoffs for six seasons in a row, but with Anthony Davis now, a refreshed LeBron James after the longest summer break he’s had since 2005, and with a lot of veteran role players, the expectations are title or bust. From the fans and from the Lakers themselves.

First that means turning a lot of new faces into a real team.

LeBron said that starts by running the offense through Anthony Davis.

“We do all know how good Anthony Davis is, and if we are not playing through Anthony Davis while he is on the floor, then there’s no sense to have him on the floor,” LeBron said. “He’s that great. It doesn’t mean every time down, we throw it to him, we throw it to him, we throw it to him. But we have the ability of doing it.”

“Aw, he said that?” Davis said later, almost sheepishly. “Very kind of him. We’re going to feed off each other tremendously. I think we’re two guys who are very selfless and just want to win, when we have two guys like that it makes both of our jobs easier.”

Nobody really questions if LeBron and Davis can be elite, and probably form the best pick-and-roll combo in the league.

The question is everyone around them. Can Kyle Kuzma — once he gets healthy from the stress reaction in his leg — become the No. 3 option on this team?  Is Dwight Howard willing to accept a role and play it well as a big who just sets picks, rolls hard, grabs boards and defends the rim? Do they have enough shooting with Danny Green, Quinn Cook, and Jared Dudley, plus a little Davis? Will this team defend well.

Also, can this team coalesce into something greater than the sum of its parts?

“Guys understand the importance of the opportunity and the magnitude of the situation,” Green said, at points referencing a team bonding trip to Las Vegas recently. “It’s a win-now situation. [Last season in Toronto] guys put their pride and egos to the side, and knew it was the team. I see it here already… It’s about the team, and everybody knows that. In order for us to make it, we have to continue that attitude moving forward.”

Guys want to play their roles. Kuzma may be at the heart of what happens, the Lakers need him to take the steps as a smart offensive player he showed in flashes with Team USA before his injury. And he has to play better defense.

Dudley wants to help get him there.

“My guy would be Kyle Kuzma,” Dudley said, adding he wants to do is take him under his wing as he did D'Angelo Russell last season in Brooklyn and Devin Booker in Phoenix before that. “What can I do off the court to help him get to his full potential? He’s really the key for us.”

Optimism abounded at Lakers’ media day, as it should. Guys are mostly healthy, rested, and ready to get after it.

On this first day, the Lakers stuck to the script. They also understand the expectation of those trophies and banners overhead.

“As a team, me myself, need to get the Lakers back to what they’ve been accustomed to every year,” LeBron said.

 

 

Kyle Kuzma expected to be out until mid-October, still isn’t fully cleared

Getty
Leave a comment

The Los Angeles Lakers are expecting Kyle Kuzma to contribute quite a bit during this upcoming season. LeBron James and Anthony Davis didn’t get a third star over the offseason, and so kuzma will need to fill in the gaps best he can.

That, and the rest of the Lakers roster just isn’t very good.

Kuzma has been dealing with a left leg injury, and it appears that he is making some progress as we look toward the preseason. However, a recent update from the team says that Kuzma will likely be out until mid-October.

Via Lakers:

Kuzma is progressing with his rehabilitation from an injury (stress reaction, left foot) that occurred while he was with USA Basketball. He has not been cleared for full practice or game participation. He is scheduled for an MRI when the team returns from China, and a status update will be given at that time.

The Lakers can’t afford to not have Kuzma on the floor for their opening night game against the Los Angeles Clippers.

You don’t want to start the season by rushing somebody back from injury, but Los Angeles is already dangerously thin and they are going to need Kuzma sooner rather than later.That opening night game against the Clippers will be a real contrast in the potential fates of the two L.A. teams if he’s unable to play.