Keep it simple. Keep it clean.
That seems to be the driving force behind the new-look Cleveland Cavaliers uniforms.
Be the first to own the new @cavs jerseys!
— Cavs Team Shop (@CavsTeamShop) July 18, 2022
— Cleveland Cavaliers (@cavs) July 18, 2022
From the official press release:
Cavaliers Creative Director and internationally renowned contemporary artist Daniel Arsham oversaw the design process for the Cavs Nike Collection that includes the Association (white), Icon (wine) and Statement (black) core uniforms.
Arsham described the look as “clean” and “reductive.”
As a fan of clean looks, this works for me. And while the black jerseys can be a gimmick, in the Cavaliers’ case it’s what they wore in Game 7 of the 2016 NBA Finals when they won a title. They have to keep that.