Late Lakers’ owner Jerry Buss set up a very detailed trust and succession plan for his beloved franchise. His daughter Jeanie Buss would be the team’s governor, and his son Jim Buss would run basketball operations. If there was an issue, Jeanie had the ultimate power.
In 2017, after the Lakers missed the playoffs for a fifth straight year and were floundering as an organization, Jeanie used that power to oust Jim and bring in a new front office (Magic Johnson and Rob Pelinka, of which only Pelinka remains). Recently, Jeanie appeared on the “Daddy Issues with Joe Buck and Oliver Hudson” podcast and laid out the philosophy behind removing her brother. (Hat tip Lakers Nation)
“When my brother wasn’t going with the way my dad did things, it was a little distressing for me…
“You’re down and losing, and then my brother was changing coaches every 18 months. Sometimes you have to make coaching changes, I get that. But when you go from a coach like Mike Brown, whose emphasis was defense, to a coach like Mike D’Antoni, who really doesn’t worry so much about defense, that’s two different rosters that you need. Then the outside world thinks, ‘They don’t know what direction they’re going in.’
“You should be able to see a pathway as you hire a coach, you give him the players for his style of basketball and you make decisions that follow ones before it. You follow the path and what the person is thinking. But I couldn’t see what was going on, where he was trying to go and what our identity was going to be as a team.”
The path was clearer with Magic and Pelinka because they quickly landed LeBron James as a free agent (how much they had to do with LeBron’s decision is up for debate). The Lakers instantly became a win-now team and, a year later, traded a lot of the young players and picks to put Anthony Davis next to LeBron. The result has been the team with the best record in the West heading into the playoffs (whatever they look like).
Jim Buss swung and missed plenty, but he had a few hits as well. From the outside looking in, the biggest challenge seemed to be he operated with a mindset of “Laker exceptionalism” — that the very best players would always flock to the Lakers because they are the Lakers. The NBA doesn’t work that way anymore. No doubt, the Lakers have advantages few franchises can match. But from Jerry Buss to Jerry West and Mitch Kupchak, all through the Lakers’ successful runs, they didn’t approach things with a mindset of exceptionalism. The Lakers’ front office was bold, but it was grounded and smart — they identified and developed talent, they always had a strong core, and they had strong relationships with players. It wasn’t exceptionalism, it was hard work.
On top of that, Jim had become the scapegoat of Lakers’ fans, the focus of their blame for the years not in the playoffs. Fair or not, it became a public relations issue, not just a management issue.
Jeanie made the right move. And it may even lead to another ring soon.