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Popularity of NBA in China seems to create endless options

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BEIJING (AP) Kobe Bryant went to China for the first time in 1998, making the trip to Beijing to help operate an instructional basketball clinic for about a dozen kids. The local coaches working with him didn’t know a lot about the game. Barely anyone noticed that an NBA player was in town.

Basketball wasn’t a big deal in China.

And then everything changed very quickly.

The footprint of the NBA has grown at an extremely rapid pace over the last two decades in China, where more than 500 million people watched games last season and where one new streaming deal alone will pump $1.5 billion into the league’s coffers over the next five years.

“When I first came here, I never thought the game in China would get to be this big,” Bryant said. “But it has. And it’s not going to stop.”

The possibilities seem endless.

Could there be an NBA team in China despite the travel that would be involved? Might there be two-way player contracts between the NBA and the Chinese Basketball Association? What about the NBA constructing a team to play in China or the Chinese sending a team for a full season in the U.S.?

Farfetched as all that may sound, keep in mind that 20 years ago no one envisioned the NBA-China relationship to be this big – or that it would keep growing after Yao Ming’s run with the Houston Rockets ended eight years ago. The NBA has academies in China now, and the Chinese national team returned to the NBA Summer League in Las Vegas this year.

“It’s a good question,” Golden State coach Steve Kerr said. “I think the next step will probably come when the next Yao Ming comes. That would take it to a new level, more Chinese players to reach the NBA and make an impact.”

The marriage between the NBA and the world’s most populous country is stronger than ever. NBA officials say more than 300 million Chinese people play the game and 40 million are registered to play the 2K video game. Thousands showed up this summer just to watch the sons of Dwyane Wade and LeBron James play exhibitions with the rest of their high school teammates.

A trade war is happening between the U.S. and China, political tensions are escalating between the countries and it could impact the products of the league’s business partners . But the game itself continues to thrive.

“I think sports transcends politics and I hope the NBA can continue to connect fans globally,” Dallas Mavericks owner Mark Cuban said. “I don’t have any reason to think our relationship won’t continue to be positive.”

Nothing seems to be able to derail the NBA’s popularity.

The team that the U.S. sent to the World Cup in China didn’t feature the NBA’s biggest stars, yet drew sellout crowds for each of its first six games. U.S. coach Gregg Popovich was begged for autographs and selfies everywhere he went.

“We’ve known for a long time how big basketball has become in China, of course, but all over the world,” Popovich said. “It’s an international deal now. There are so many great players in so many countries. It’s not a secret.”

Stars like James, Stephen Curry, and James Harden have a trip to China on their annual schedules – and when Wade, the recently retired guard who has a lifetime contract with Chinese shoe company Li-Ning, visited this summer one of his events had to be halted after about 10 minutes because the mall where it was happening was overflowing with people.

Donovan Mitchell of the Utah Jazz has been to China twice this summer, once to promote his brand, the second time for the World Cup with USA Basketball. He sees it becoming an annual stop for him, too – and believes there is no ceiling for the game globally.

“Man, I couldn’t tell you,” Mitchell said. “I think it’s going to be even bigger and it’s not going to be just China. It’s going to be many more countries. The (relationship) between the NBA and China has been huge since I was a kid and it can only take off from there … because the passion and love is so strong.”

It’s not a one-sided relationship; China sees reason to invest in the NBA.

Joe Tsai, the co-founder of Chinese e-commerce giant Alibaba, agreed this summer to buy the remaining 51% that he didn’t already own of the Brooklyn Nets and Barclays Center from Mikhail Prokhorov in deals worth about $3.4 billion. In 2016, Lizhang Jiang, a businessman from Shanghai, bought 5% of the Minnesota Timberwolves, a stake he sold earlier this year.

China also takes immense pride in players like Klay Thompson wearing Chinese brands on the court. (Thompson has a 10-year deal with Chinese shoe company Anta for a reported $80 million.) And China sent its national team to NBA Summer League this past July primarily to get ready for the World Cup, but also for exposure on the NBA stage.

“I think it’s good for our players and good for the team,” China coach Li Nan said of playing in Las Vegas. “I think it’s good for everyone.”

The NBA has opened three basketball academies in China and has seen very quick success with academies in Asia and Africa. The international influence on the league was more present this past season than ever.

The NBA MVP, Giannis Antetokounmpo, is from Greece. The rookie of the year, Luka Doncic, is from Slovenia. The most improved player, Pascal Siakam, is from Cameroon. The defensive player of the year, Rudy Gobert, is from France. The All-NBA center, Nikola Jokic, is from Serbia.

“This past summer, an NBA Academy prospect from China signed a contract with a National Basketball League team in Australia, becoming the first male NBA Academy prospect from China to sign a contract with a professional team,” NBA Commissioner Adam Silver said. “And on the women’s side, Han Xu from the New York Liberty, who trained at the NBA Academy in Shandong, China, became the first NBA Academy prospect to be drafted into the NBA or WNBA.”

It hasn’t happened overnight.

Former Commissioner David Stern struck a deal with Chinese television to show games on tape-delay three decades ago, and once toyed with the idea of some sort of NBA-sponsored or branded league in China. Teams embrace the chance to play the annual preseason games in China because he exposure is worth the jet lag.

“When I have 76ers gear on and I walk through Shanghai, walk through Shenzhen, if I had a nickel for every time somebody said `Trust the process’ in perfect English I wouldn’t be standing here working,” Philadelphia 76ers CEO Scott O’Neil said, referencing the team’s motto during its rebuilding phase of recent years. “We’re very much a part of the fabric of China.”

None of this seemed possible 20 years ago or so, when Bryant made that first trip. Now fans can’t get enough.

“When you come here, you feel it from the fans, their energy, people at the hotel, people just walking around,” Kerr said in China during the World Cup. “Everybody just seems very excited about basketball.”

Same goes for the game’s future in China.

More AP NBA: https://apnews.com/NBA and https://twitter.com/AP-Sports

LeBron James says Daryl Morey was “not educated on the situation” with China Tweet

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When Stephen Curry was asked about how the NBA moves forward in its relationship with China, he gave an answer backing Commissioner Adam Silver’s second position and playing it straight down the middle.

LeBron James was a little more aggressive, saying he didn’t have the necessary information to comment, and suggesting Rockets GM Daryl Morey had no idea what he was getting into. Via Marc Spears of ESPN and Ben Golliver of the Washington Post.

LeBron’s comments quickly blew up on Twitter, and soon after he clarified what he meant, saying he was referring to the backlash from the Tweet.

This issue will not die.

Both the NBA and China would like it to, and both are working on relaxing tensions, including NBA preseason games being shown in China again. Both sides want to move on. It’s not good for the NBA’s bottom line, and in China the NBA is incredibly popular with younger generations.

But the questions about relations between the NBA and China are not going away, and issues are going to flare up again.

 

 

Rookie Tyler Herro scored 14 straight points for Heat Monday night (VIDEO)

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Tyler Herro is having himself an impressive preseason.

He already dropped 18 points in a preseason game last week and throughout the preseason has shown he’s ready to knock down shots at the NBA level.

Monday night he went 5-of-5 — 4-of-4 from three — to score 14 straight points for the Heat.

He’s also showing he can do more than just shoot, crowd him at the arc and he can put the ball on the court and make a play.

Herro’s fellow rookies voted him the best shooter in this draft class and he’s looked every bit of that. The No. 13 pick out of Kentucky started to show that in the Las Vegas Summer League, where he scored on catch-and-shoot chances, pull-ups, step-backs, running off screens, and he could get out in transition as well. Doing that in Summer League is one thing, doing in the NBA preseason is a step up from that — but the real test, the NBA season, is a whole different level.

In Miami, they love the production but what fans really like is Herro plays with swagger.

We’ll see how his rookie season goes, but put that shooting and hustle next to Jimmy Butler for stretches and Miami becomes a lot more interesting.

CJ McCollum, others talk NBA sleep issue: “Lack of sleep… messes up how you play”

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The NBA season is a too-long, marathon of a grind. It’s 82 regular games spread across six months — and that’s before things get intense in the playoffs. Players wear down physically, making injuries (and shorter careers) more likely. It’s also why we all know the phrase “load management.” Sixers coach Brett Brown was the first person I have heard put it this way, but it’s nearly a mantra around the NBA now:

“This is a recovery league.”

At the heart of that recovery is sleep — and players simply do not get enough of it.  Playing games that go into the night, followed by travel and strange hotel rooms, then a shootaround the next day, is not conducive to getting eight or more hours of sleep. Or seven. Or often six. That lack of sleep — particularly good, deep REM sleep — has a physical toll on players, and the league is just starting to understand the science of it all.

In a must-read article by Baxter Holmes at ESPN, he gets into the “dirty little secret” of NBA players’ lack of sleep, and the impact that has.

Portland Trail Blazers guard CJ McCollum began taking naps in high school and seeking nine hours of sleep a night. And in the NBA, he gets into bed as early as possible. “Lack of sleep messes up your recovery, messes up how you play, your cognitive function, your mindset, how you’re moving on the court,” McCollum says. “Sleep is everything.”…

So how much sleep do NBA players get per night during the season? Ballparking a figure is tricky, but Czeisler, who has worked with three NBA teams, says five hours per night is not an uncommon answer from players… That said, one former and four current NBA athletic training staff members all separately say that six hours of sleep per 24-hour cycle is common among players, an estimate that combines the nightly sleep and the pregame nap that is typical for many NBA players…

By January, just three months into the 2012-13 NBA season, the testosterone [which decreases with lack of sleep] of one player in his 20s had dropped to that of a 50-year-old man. (Those reductions in testosterone, it’s worth noting, are not permanent, but they do require multiple days of recovery to offset.) And as testosterone levels fell for more players, the injuries seemed to correspondingly accumulate.

It’s worth reading the entire article to see the science and impact. For example, multiple trainers suggest most players get five to six hours of sleep a day, and that includes afternoon naps (and science shows those naps are not as beneficial as sleep at night.

Fixing this sleep deficit issue is not simple, it taps into the scheduling issues — and the number of games — that is a topic around the league without a clean and easy solution. There’s a growing consensus there should be fewer games total and they should be spread out more to get players more recovery time, but doing so likely impacts revenue — through gate receipts, television deals, and more — and nobody wants to give up some cash.

Players recognizing the issue is a start, they can take charge of their own health. Just keep your eye on the sleep issue over the coming years, because the lack of sleep issue is going to move more front and center with teams and players.

Stephen Curry on how NBA goes forward in China: “Staying true to who we are a league”

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With LeBron James and Kyrie Irving leading the way, the Nets’ and Lakers’ players in China for exhibition games didn’t want to be the face of the NBA’s suddenly-fraught relationship with China. The players rightfully wanted the league to speak first.

That doesn’t mean the questions are going away.

Stephen Curry — who is the face of Under Armor’s basketball shoe and clothing line, and who helps sell a lot of apparel in China — was asked on Monday how he and the league move forward in their relationship with China. Nick Friedell of ESPN had the answer.

This basically echos Adam Silver’s second statement, one where he talked about the league’s commitment to free speech, just phrased a to make it more of a “who we are as a league” comment.

For now, tensions between the NBA and China seem to be relaxing, including NBA preseason games being shown in China again. Both sides would like this story to fade from the headlines. It’s not good business for the NBA — who came off poorly from a PR perspective in the exchange — and in China the NBA is incredibly popular with youth and cutting that off starts could lead to a backlash.

However, the underlying issues, the trade concerns, the differences in cultures and how they view free speech, none of that is going away. It’s going to flare up again at some point.

Whenever that is, expect the league and the players to be better prepared with how to handle it.