Shaq on Drake: ‘It’s called marketing, people’

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Drake has been everywhere during these NBA Finals, much to the chagrin of folks around the NBA. The Toronto Raptors fan and ambassador has annoyed both the Golden State Warriors and general fans tired of his antics sitting courtside.

One person he hasn’t annoyed? Shaquille O’Neal.

Speaking with TMZ this week, O’Neal said that he felt Drake’s activity during these NBA Finals was simply good marketing.

Via TMZ:

“Hey Drake is Drake. Think about it. The practice facility is named after him. So what’s the difference between him and Steve Ballmer?

As a guy sitting there watching him on TV it’s very entertaining. But Drake is a smart guy, he knows what he’s doing: It’s called marketing, people.”

Everything is “just marketing” these days and it’s cool and good for us as a society to embrace it.

Game 3 is on Wednesday at 6 p.m. PST.