When it came into existence in the latest CBA, it was nicknamed the “Kevin Durant rule.”
Officially called the “designated veteran extension, the idea was to give teams leverage to keep their best home-grown players. To qualify, a player had to be in his 8th-10th NBA season (the end of the first extension of his rookie contract), still with the team that drafted him (or he was traded during his rookie contract), plus the player needs to have made been named MVP, Defensive Player of the Year, or have made the All-NBA team in the most recent season or two previous ones. If a player meets the criteria, they could get a “supermax” extension that gave them 35 percent of the salary cap to stay, plus a fifth year, rather than the 30 percent of the cap and four years that other teams can offer.
Except guys are not sticking around for that extra cash.
Players’ union Executive Director Michelle Roberts told Tim Bontemps of ESPN the supermax is working as intended, the problem is people thought it would be a panacea that would keep players in the same city for most of their careers.
“I mean, the players that are eligible, frankly, are players that are going to get paid, and they’re going to have any number of alternatives,” Michele Roberts, executive director of the National Basketball Players Association, told ESPN. “It hasn’t hurt them. It was something that they were able to secure and they were interested in getting it, and it was going to be a tremendous advantage in terms of just the amount of money.
“But I still don’t see a downside. The only downside is to the extent that people absolutely believed that it was a slam dunk way to keep their guys. And it just isn’t. And if they doubted it, they can now take a look at Anthony [Davis] and see, ‘Oh, wow, there is no way.'”
Expect the process to be tweaked in the next round of negotiations. The league is always looking for a way to give small and medium market teams a leg up in keeping stars.
Of course, put the right team around those stars (ala Milwaukee) and it’s not much of a problem.