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Kevin Durant says he understands why stars may not want to play with LeBron James in L.A.

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When Paul George was forcing his way out of Indiana, all his people talked about was him signing with the Lakers as a free agent. When the time came, he chose to stay in Oklahoma City. Jimmy Butler pushed his way out of Minnesota this season, but the Clippers were reportedly the Los Angeles team on his list, not the Lakers. I have heard from sources, and others have reported as well, that Kawhi Leonard is not really interested in teaming up with LeBron James if Leonard chooses to leave Toronto (not a sure thing by any means).

There’s been an assumption that when you combined the Lakers’ brand and the draw of Los Angeles with LeBron James, stars would flock to play with him. Not so. The Lakers will eventually get their other star (maybe even this summer), but it’s not that simple.

Kevin Durant understands why.

Here is what he told Ric Bucher in a well-done piece at Bleacher Report.

“So much hype comes from being around LeBron from other people,” Durant said. “He has so many fanboys in the media. Even the beat writers just fawn over him. I’m like, we’re playing basketball here, and it’s not even about basketball at certain points. So I get why anyone wouldn’t want to be in that environment because it’s toxic. Especially when the attention is b******* attention, fluff. It’s not LeBron’s fault at all; it’s just the fact you have so many groupies in the media that love to hang on every word. Just get out of the way and let us play basketball.”

Toxic is a strong word, but like he tried to say it’s not so much LeBron as it is he is a crossover star — it’s more than just basketball media around him. It’s a celebrity culture. And that’s just the off-the-court stuff. On the court, everyone next to LeBron — even future Hall of Famers, such as Dwyane Wade for example — become role players on some level.

Kevin Love, he had to totally change his game to fit, to be a shooter,” Durant said. “Which, I think, he deserves way more credit for switching his game. [Chris] Bosh, same way. LeBron is a player that needs to play with guys that already know how they play the game — and shooters. Like, young players that are still developing, it’s always going to be hard because he demands the ball so much, he demands control of the offense and he creates for everybody.”

LeBron is the greatest player of a generation and should have the ball in his hands a lot, it should be his team, and nobody around the league really questions that.

For the stars the Lakers are trying to recruit, the questions are “Where am I in my career? What do I want most? Would playing with LeBron help me get that?”

The answer is not an automatic yes. If Kawhi Leonard wants to prove that he can be the alpha of a team that wins big — and he’s not just a key cog in Tim Duncan’s culture — then does playing in the shadow of LeBron help him? Same with Durant, if what he wants most is to lead his own team to a title, not to share that spotlight with a Stephen Curry or Russell Westbrook.

Maybe one of those guys — or Anthony Davis, if he turns down a $240 million extension from the Pelicans — feels that playing with LeBron would benefit his career. At some point, some elite player is going to jump at the chance to play with LeBron and win as a Laker. But that is a very, very bright spotlight with a lot of constant drama floating around, and that is not for everyone.

Magic Johnson and Rob Pelinka have some work to do.

Players’ social media provides early glimpse of life inside NBA bubble

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Starting Tuesday (and through Thursday), players began arriving in Orlando to enter the NBA bubble and restart of the season.

Immediately, some took to social media to document the experience.

What’s life in the bubble like? For the first 24-48 hours, it looks like a hotel room — players get a coronavirus test soon after arrival, then have to quarantined in their hotel room until they pass that and a second test at least 24 hours later and are cleared. What are the rooms like? Orlando’s Evan Fournier gave us a glimpse.

Stuck in their rooms, the players are watching TV and eating the room-service meals provided — and food became an NBA Twitter topic.

Brooklyn’s Chris Chiozza had a meal that looked a little better.

As for the food, it should be noted the players will eat a lot better in the NBA bubble once they can go to the restaurants in the hotels, it’s just for the first couple days of quarantine they have to eat the mass-produced room service meals.

No matter the food, no matter how nice the room is, being stuck in a hotel room for a couple of days straight is not a lot of fun — which is why CJ McCollum had his own wine shipped to him at the hotel, just for this moment. At least he’s got a good glass.

Utah’s Jordan Clarkson summed up the mood of a lot of players those first couple of quarantine days in Orlando.

Things will look a lot better in a few days when players are out of their rooms and out on the practice courts.

Rudy Gobert to replace name on jersey with ‘Equality’ as first social justice messages leak

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“Equality” and “Vote” have proven popular among the first social justice messages on the back of NBA player jerseys have been leaked to the public.

The choices of nine NBA players were leaked by Chris Haynes of TNT and Yahoo Sports on Tuesday during Inside the NBA on TNT. Here is the first list:

Rudy Gobert (Utah Jazz) – “Equality”
CJ McCollum (Portland Trail Blazers) – “Education Reform”
Jusuf Nurkic (Portland Trail Blazers) – ‘Equality”
Kent Bazemore (Sacramento Kings) – “Education Reform”
Matisse Thybulle (Philadelphia 76ers) – “Vote”
Pat Connaughton (Milwaukee Bucks) – “Equality”
Meyers Leonard (Miami Heat) – “Equality”
Ivica Zubac (Los Angeles Clippers) – “Enough”
Moe Wagner (Wizards) – “Vote”

The NBA is a multi-billion dollar business, so it wanted to allow for social justice messages on jerseys — but not any social justice message. It had to come from a pre-approved list (read: things that felt “safe” and would not offend the core audience). That did not sit well with players, but everyone is headed to Orlando for the restart for financial reasons, so of course this was a business decision. The list of approved messages is:

Black Lives Matter; Say Their Names; Vote; I Can’t Breathe; Justice; Peace; Equality; Freedom; Enough; Power to the People; Justice Now; Say Her Name; Sí Se Puede (Yes We Can); Liberation; See Us; Hear Us; Respect Us; Love Us; Listen; Listen to Us; Stand Up; Ally; Anti-Racist; I Am A Man; Speak Up; How Many More; Group Economics; Education Reform; Mentor.

NBA players will be arriving in Orlando through Thursday as the NBA starts to form its bubble and begin practices.

NBA coaches preach flexibility as first real practices about to begin

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Practice facilities in the NBA have been open for a couple of months, with one major element missing from them.

No team has had an actual practice yet.

Most of the work that has gone on in those buildings during the NBA’s shutdown has been voluntary, and all of it has been of the individual variety – one player working at one basket with one ball. That changes starting Thursday, when the first handful of teams at the Disney complex will be permitted to have full-fledged practices again.

“Every day will be an adventure, a little bit of, `OK, here’s where we are today, this practice will reflect this, tomorrow’s practice might be totally different,”‘ Houston coach Mike D’Antoni said. “And that’s what makes it interesting. It makes it fun. But it’s a little bit like a training camp. Every year you know you lay out all these grand plans and about the third practice you go, `Ooop, they’re out.”‘

The teams that arrived at Disney on Tuesday, assuming quarantines are completed and other issues haven’t popped up, will likely be permitted to practice sometime Thursday. More teams arrive Wednesday and Thursday, so their first practice sessions, in theory, would be as early as Friday and Saturday respectively.

Teams will be assigned a three-hour window and be able to run practice on a pair of side-by-side courts, with training and weight rooms nearby. Disney staff will clean and disinfect everything after one team leaves, preparing it for the next team to arrive.

“Just like with probably everything the league is doing, I think it’d be wise to have a degree of flexibility sprinkled in with everything that you’re planning, a degree of being able to either back off or turn it up a little bit, either way,” Milwaukee coach Mike Budenholzer said. “But to be honest with you, that happens a lot even in the normal season. There’s a plan for the first practice and we’ll see how it goes.”

Players haven’t even been allowed to play 1-on-1 yet at team facilities, per the rules of the individual workouts. That all changes at Disney, where teams will be able to practice for about two weeks before a series of three scrimmages begin on July 22.

The season resumes on July 30. Players have said throughout the shutdown that having only three weeks of actual practice to get ready for game action may not be enough – but that’s what the league ultimately decided the schedule would allow.

Most NBA coaches – D’Antoni, Budenholzer, Dallas’ Rick Carlisle and more – are going into this believing that plans have to be flexible.

“It’s not going to be a typical training camp where you jump in on Day One and just go full-bore,” Carlisle said. “Our players have done a great job of working on their individual conditioning with individual workouts with the coaches on the floor on a 1-to-1 basis … so I feel really good about where we’re at. But this is a different situation, it’s a different time, it’s a different set of circumstances.”

Toronto, the reigning NBA champion, has been on the road for a couple of weeks already, getting their individual work in at a pre-camp of sorts in Fort Myers, Florida. The Raptors couldn’t get their pre-Disney work in at home because of travel restrictions that would have applied to players coming into Canada from the U.S.

Raptors coach Nick Nurse said his players haven’t dreaded the 1-on-0 work that they’ve been limited to so far, saying his team has approached these weeks with “great professionalism” and that his plans for Disney are fairly loose right now.

“I don’t really know where we’re at,” Nurse said. “I can see individually. I think we look really good. But, what will that translate to when we get back into, you know, calling plays and running defenses and doing some things? … I know that I’m sensing they really want to play basketball.”

The Los Angeles Lakers arrive at Disney on Thursday, and while coach Frank Vogel isn’t looking forward to weeks and potentially months away from his family, he believes the individual workouts have gotten the Western Conference leaders ready.

He said those solo sessions have been designed in large part to get players back into some sort of practice shape, with the hope of being able to hit the ground running when everyone can finally be together again at Disney.

“We just want it to be as high as possible to minimize risk of injury and just further the conditioning along as much as we can,” Vogel said. “So, guys have been able to work pretty diligently the last few days or so. And, you know, we’re looking forward to wrapping this up and getting on that plane.”

What worries Adam Silver? Positive tests inside NBA bubble

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Since testing started on June 23, 28 NBA players tested positive for the coronavirus, 8% of the players tested. That and the positive tests of team staff members (10 of them, 1.1% of the people tested) led to seven teams (at least at one point) shutting down their training facilities.

None of that greatly worried NBA Commissioner Adam Silver and league staff.

The company line is this: Positive tests were expected — this many or more — which is why testing began two weeks before teams flew to Florida for the restart. This gave time for players and staff who tested positive to recover and still go to Orlando for the restart if they wished. The league expects a few more positive tests as players arrive in Orlando this week.

So what does worry Adam Silver and league staff? Positive tests once the first round of testing is done in Orlando and the bubble is formed. Silver spoke (virtually) at the Fortune Brainstorm Health Tuesday and was asked what would happen if there was an outbreak among players in the bubble.

“It’s the right question, and I’m not sure yet.” He went on to say: “Certainly, if we had any sort of a significant spread at all within our campus, we would be shut down again.”

“It would be concerning if once [the players] sit through our quarantine period, and then were to test positive, we would know that, in essence, there’s a hole in our bubble,” Silver added. “That our campus is not working in some way.”

That is the nightmare scenario for the NBA: They set up the bubble — essentially trying to keep the rest of Florida and its spiking cases out of the NBA’s campus — and still the virus gets in and spreads. If that happens, even with all the NBA’s protocols and protections, it’s hard to imagine the NBA season finishing.

However, the NBA is confident the bubble will work, that players will follow the rules enough, that it will all come together and work. Plenty of people, players included, have their doubts. But everyone seems willing to give it a shot, and the NBA wants to push through this.

So long as Silver’s nightmare scenario doesn’t unfold.