The NBA has been working to make inroads in India — it’s nation far more fixated on Cricket, field hockey, and soccer, but it has a lot of youth playing basketball at schools, and it has the second largest population of any country in the world (nearly 1.4 billion people).
The NBA sees another big potential overseas market, one the league wants to cultivate. They have done that with an NBA Academy and Basketball Without Borders has been multiple times, including this past June.
But if the NBA really wants to grow the game in India, they need to bring the product there. That could happen during the 2019 preseason, NBA Commissioner Adam Silver said at the Jr NBA World Championships, via the HindustanTimes.
“We are potentially looking to play a game in Mumbai, may be next year. It would be a pre-season game,” Silver told PTI on the sidelines of the Jr NBA World Championships.
“If we do a pre-season game, we can build time and our players and their families can spend time, learn about the country’s culture,” he said… We are very focused on the Indian market.”
The NBA has played preseason games all over the world, including this season in China (plus the league has regular-season games in London and Mexico City).
It’s easy to envision the league sending the Sacramento Kings — which is owned by Vivek Ranadive, who was born in Mumbai — and another team to India for an exhibition game. Don’t be surprised if that happens in the next couple of years.