Report: Lonzo Ball’s father seeking signature shoe deal, shoe would have $200 price tag

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The list of active NBA players with a signature shoe from a top brand is short and elite: LeBron James, Stephen Curry, Kevin Durant, James Harden, Paul George, Kyrie Irving, Damian Lillard, Derrick Rose (his old deal with Adidas).Also, Carmelo Anthony and Chris Paul have shoes in their name under the Jordan brand.

(There are other deals with Chinese and overseas companies, too: Rajon Rondo and Klay Thompson through ANTA; Dwyane Wade through Li-Ning; Tony Parker, Dwight Howard, and Matthew Dellavedova through PEAK.)

Notice any rookies or young players on that list? Nope. The days of top picks — even can’t miss top picks — getting massive shoe deals are gone. Rookies sign smaller deals — three-or-four years, around $1 million a year, for the top picks — then need to establish themselves not just as players but as crossover brands that break out of basketball before signature shoe deals start coming down.

Don’t tell LaVar Ball that.

The father of likely top three pick Lonzo Ball is trying to use that hype to promote his Big Baller Brand — and at the heart of the plan is a shoe deal. Except he went to the major shoe manufacturers — Nike, Adidas, and Under Armour — offering a co-branding strategy with Big Baller, and all three took a pass. Nick DePaula of The Vertical at Yahoo Sports wrote about the Ball shoe plan.

So far, Big Baller Brand has primarily sold screen-printed T-shirts, sweatshirts and embroidered hats on its web store, with prices ranging from $50-$100 per piece. The brand is targeting the $200 tier for its debut Big Baller Brand basketball sneaker, an industry source told The Vertical, which would presumably be Lonzo’s signature shoe for his rookie season. LaVar and associate Alan Foster reportedly have been developing the shoe over the past year.

Should Lonzo not reach an endorsement deal with any footwear brand and instead wear the family’s inaugural Big Baller Brand sneaker, it would be a first for a potential top-five selection. There’s no denying that LaVar’s push for a co-branded partnership with potential major brands has stifled what would otherwise be a highly competitive market for Lonzo, an industry source told The Vertical.

Forget that he hasn’t earned a shoe deal, but a $200 price point? That’s the very top of the market, more than the LeBron XIV (at full price on the Nike site), and LeBron has an established track record of being able to sell shoes. LeBron’s most expensive shoe is $220, and the latest KD’s go for $195. But again, those are established international stars who can sell shoes both domestically and overseas (especially China).

It’s not that shoe companies don’t want Lonzo Ball on their team, just not on his father’s terms. How good a point guard Ball will be as a pro is up for debate, some scouts and teams are high on him as a future All-Star level player, but another told me recently he sees a future average starting NBA point guard. Not bad, but not signature shoe deal good.

Don’t tell LaVar all this.

DePaula’s story notes that the two younger Ball brothers — LiAngelo and LaMelo — play for teams sponsored by Adidas (LiAngelo will attend UCLA next year, another Adidas school, but he is said not to be as good as his older brother). Maybe that cracks the door open with that company.

What frustrated people about LaVar is he seems to put making money and marketing ahead of success on the court. That’s not necessarily true, and to his credit Lonzo seems able to tune out his father’s “marketing” maneuvers, but there’s a sense of unearned entitlement that LaVar is unfairly placing on Lonzo. One plenty of NBA players will be ready to wipe out of Lonzo the first chance they get on the court.

Chandler Parsons hires law firm, which calls car-crash injuries potentially career-ending

Chandler Parsons
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Hawks forward Chandler Parsons was involved in a car crash last week.

Chris Haynes of Yahoo Sports:

It’s easy to see where this is headed. Parsons is positioning himself for a lawsuit, laying the seeds for both lost earnings and emotional distress. We might see Parsons’ future NBA salaries be litigated.

Parsons signed a four-year max contract in 2016. He hasn’t had a reasonably productive seasons since, struggling with knee issues. Parsons recently touted how healthy he felt, but that had to be viewed in context of a 31-year-old with an extensive injury history.

Parsons had played sparingly the last four seasons, including just five games this season. Did he land outside the Hawks rotation because they’re focused on youth or because he’s just no longer good enough?

That could become a question for a court room.

Parsons will be a free agent this summer. I projected him for a minimum-salary contract somewhere. He was clearly hungry for an opportunity without the max-contract burden weighing on him.

It’d be a shame if Parsons lost that because of a drunk driver.

Kyrie Irving on getting criticized: ‘They crucified Martin Luther King’

Kyrie Irving on Martin Luther King Jr. Day
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Kyrie Irving missed nearly two months with a confounding injury.

During that time… Kendrick Perkins accused Irving of faking to avoid returning to Boston. Celtics fans chanted “Kyrie sucks!” without him even there. More examples of Irving’s moodiness in Boston emerged. Kevin Garnett suggested Irving didn’t have the cojones to play for the Celtics.

YES Network (2:40 mark):

Irving:

When I was out for those seven weeks and not saying anything and still people are still saying things about me. It’s inevitable. They crucified Martin Luther King for speaking about peace and social integration. You can go back to historical leaders and great people in society that do great things, and they’re still going to talk s—about them. It is what it is.

I don’t think Irving is putting himself on King’s level but rather pointing out that even great people get attacked. This could be a way for Irving to contextualize that he shouldn’t fret about the lesser criticism he faces.

I’d give Irving that benefit of the doubt, especially considering his comments on Brooklyn hosting the 76ers on Martin Luther King Jr. Day, today.

Michael Scotto of Bleacher Report:

Irving:

It’s more than an honor. I have done so much historic research on just my community as well as they voice that I have and where I am in the position I’m in as well on the platform. I just wish there were not just holidays to commemorate some of the historical black leaders that have really put their lives on the line and lost it in the line of Civil Rights or making a social impact. Those things hit you real deep when you know the history of where the society has gone. I’m really grateful to play on Martin Luther King Day, but his legacy exists more than just a game being played on that day or Nike shoes being put out or something else. It’s so much more for our society to realize what he was really involved in and what he did in terms of communities across the world on

Again, I don’t think Irving was equating himself with King.

But can I absolutely put it past Irving, who talks as if he’s on a higher plane of existence, emphasizes his own importance and makes weird self-comparisons? No.

It also wouldn’t be the NBA’s first case of being tone deaf about King.

Report: Knicks not interested in trading for Pistons center Andre Drummond

Andre Drummond
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The Hawks are reportedly are no longer interested in trading for Pistons center Andre Drummond.

What about the Knicks, whose trade talks with Detroit were reportedly more serious than exploratory?

Marc Berman of the New York Post:

According to an NBA source, the Knicks have no interest in a trade despite a report the Pistons approached them about a deal

Like Atlanta, New York both isn’t winning anything of note this season anyway and can easily open cap space to pursue Drummond in unrestricted free agency this summer.

The Knicks also have another center in Mitchell Robinson. They should develop him rather than surrendering assets for a replacement who might not be as good as Robinson once they’re ready to win.

New York is desperate. So, a Drummond trade seemed at least plausible.

But not trading for Drummond makes the most sense. Though the Knicks could do anything, I’m inclined to believe this report.

Kristaps Porzingis expected to return Tuesday vs. Clippers after 10-game absence

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Knee soreness, followed by an illness, has had Kristaps Porzingis in street clothes for 10 games, dating back to before the first of the year.

Sunday he went through practice and expects to play Tuesday when the Mavericks host the Clippers, Porzingis told the media Sunday.

That’s pretty much what the Mavs and KP were saying last week, then knee soreness flared up again and he sat out a few more games. This time he seems ready to go, although expect him to have some reduced minutes the first couple of games back.

Porzingis is averaging 17.3 points and 9.4 rebounds a game, shooting 34.3 percent from three and providing a dangerous pick-and-pop partner for Doncic. Porzingis, who missed all of last season recovering from a torn ACL, has improved as the season has gone on and he’s gotten his legs under him.

Dallas went 6-4 without Porzingis and their league-best offense didn’t miss a beat thanks to Luka Doncic. Defensively, however, the Mavericks missed his size in the paint, giving up 6.9 points more per 100 possessions in those 10 games than they averaged when he is on the court this season.

Dallas is 27-15 on the season and currently sit fifth in the West.