The NBA saw the NHL and NFL do it to great success, plus if the NBA’s television partners can make a little money off it all the better.
This year, the NBA’s postseason awards will be handed out June 26 at a first-time NBA Awards show, which you can watch from the comfort of your own home on TNT.
And it will be hosted by Drake, who also will produce the show. You remember Drake as the unofficial host of last year’s Toronto All-Star Game, primarily the designated hugger when the players were introduced. He’s also the Raptors “global ambassador.” Oh, he also has a few fairly successful records, and is good friends with a host of elite NBA players. Who he will probably hug at the awards show.
Drake dropped the knowledge that he would host the show while taking part in the podcast of another friend of his, Kentucky coach John Calipari. We would all kill for Drake’s contacts list. Here’s what Drake said, with a hat tip to SLAM for finding this and transcribing it.
“I’m actually producing and hosting the first annual NBA Awards this year. I get to take the reigns on it.
“The ESPYs let me do great things, and I thank them a lot for that. Usually award shows sometimes are a bit restricted. But they let me do a lot at the ESPYs, so we’ll just expand on that concept.
“I love hosting. I love being in a room full of iconic, legendary people that I look up to and having that pressure of having to make them laugh and enjoy their evening.”
As he noted, Drake hosted the ESPYs in 2014. If you watch the ESPYs, feel free to put in the comments section how he did. He also hosted Saturday Night Live twice, and he’s second behind Timberlake in the best combo host/musical guest rankings of recent years. He’s pretty good there.