Kyrie Irving, Iman Shumpert latest to jog into viral “Running Man Challenge”

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In a sure sign that a social media craze has peaked — I’d say “jumped the shark” but I think that phrase jumped the shark a decade ago — it has come to mainstream media like this site. And your morning news show. And the NFL network.

It’s the “Running Man Challenge,” which was started by these two guys but has swept through colleges and with that university sports programs nationwide. The idea is simple: It’s people doing the running man to the 1996 Ghost Town DJs’ “My Boo” then post it to social media, usually Instagram (but musical.ly and everywhere else too, it seems).

The Cleveland Cavaliers’ Kyrie Irving and Iman Shumpert were doing it before practice Thursday, and it was caught by their Spanish-language play-by-play announcer Rafael Hernández Brito.

In case you think these two Cavs were the first, Miami’s Justise Winslow was on this a week ago.

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