NBA local television ratings up, led by spike in Warriors viewship

By Kurt HelinFeb 8, 2016, 8:15 PM EST

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Everyone wants to watch Stephen Curry and the Golden State Warriors.

Local television ratings for Warriors games on Comcast Sportsnet Bay Area have spiked 120 percent since last season, according to data compiled by the Sports Business Journal. An estimated 209,000 people tune in to CSN Bay Area for the games (plus the numbers of subscribers streaming Warriors’ games through CSNBayArea.com also has spiked this season).

It’s all part of an overall upward trend in ratings for the league, although about half the league’s markets have seen ratings fall.

Overall, as the NBA enters its All-Star break this weekend, the league’s local telecasts are up 6 percent year over year, according to Nielsen. Eleven teams have seen gains in their local ratings this season, while 15 have dropped. Denver Nuggets games on Altitude are flat with last year….

Golden State’s average rating is high enough to rank third in the NBA, an impressive achievement for a big-market team. Three of the top four teams as measured by ratings play in small markets: Cleveland, San Antonio and Oklahoma City. Additionally, with a league-best 209,000 households on average watching Warriors games locally this season, Golden State is far outpacing the New York Knicks for their games on MSG (160,000 households) and the Cleveland Cavaliers for their games on FS Ohio (141,000).

Interestingly, ratings for the Lakers are down 16 percent year-over-year, despite this being Kobe Bryant‘s final season, according to the report. That impacts the Lakers in that their massive cable television deal with Time Warner does have ratings ties — the Lakers could get a little less out of this deal than anticipated. Still, the average Lakers’ broadcast draws 92,000 viewers, fifth largest in the league.

LeBron has Cavaliers ratings up 36 percent over a year ago. The three biggest drops in ratings percentage wise are Atlanta (33 percent), New Orleans (33 percent), and Washington (34 percent). The average Pelicans game draws 7,000 viewers, according to the report.

That discrepancy in local television viewership — and the money that affords teams in local television deals — you can be sure is something the owners will fight about more in the upcoming Collective Bargaining Agreement discussions. There already is some sharing of that revenue, but as the gap grows you can expect a push from smaller markets to grow that sharing model (the only time rich owners suddenly want socialism in their lives). Expect the players’ union to bring it up as well when the owners cry poverty.

Watch Dončić pick up 16th technical, will result in one-game suspension

By Kurt HelinMar 26, 2023, 5:01 PM EDT

Luka Dončić barks at the referees more than any player in the league, and with that he does not get the benefit of the doubt when he’s flirting with the edge of a technical foul.

That caught up with Dončić on Sunday, when he didn’t get a call on a leaning baseline jumper, said something to the nearby official, and racked up his 16th technical this season. That will mean an automatic one-game suspension unless it is rescinded (which is unlikely in this case).

Luka Dončić got his 16th technical foul of the season, resulting in a one-game suspension. pic.twitter.com/K3X0Np47dA

— NBA on ESPN (@ESPNNBA) March 26, 2023

Dončić likely will have to sit out Monday when the Mavericks play the Pacers on the second game of a back-to-back.

This suspension comes on the heels of Dončić being fined $35,000 — but not being given a technical foul at the time — for making a money gesture towards a referee in frustration after another recent Mavericks loss.

Dončić went on to have 40 points Sunday but the Mavericks lost again — their second time in a row to the tanking Hornets, their fourth in a row overall and they have now dropped 7-of-9. That has dropped them out of even the play-in to 11th in the West. The Mavericks need to rack up wins over the season’s final two weeks to even make the postseason.

And they must get that next win Monday without Dončić in the lineup.

UPDATE: LeBron “active,” will make return to court Sunday vs. Bulls

By Kurt HelinMar 26, 2023, 12:54 PM EDT

Allen Berezovsky/Getty Images

UPDATE: LeBron James has officially been upgraded to active and will make his return to the team on Sunday against the Chicago Bulls.

King Day 👑 pic.twitter.com/dQdYpmPzxB

— Los Angeles Lakers (@Lakers) March 26, 2023

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A couple of days ago, reports said LeBron James hoped to return and play the final few games before the season ended and he said there was no timeline for his return.

In less than 24 hours the Lakers have moved LeBron from “out” last game to “doubtful” and now — as of Sunday morning — questionable for the Lakers game against the Bulls. While nothing is confirmed, these are the steps a team takes before a player returns from injury. LeBron is going to test his foot pregame and make a decision.

LeBron James is expected to test his foot pregame to see if he can make his return today, source says. https://t.co/BK4HTPfu8N

— Adrian Wojnarowski (@wojespn) March 26, 2023

LeBron had been pushing to return from a foot tendon injury that had sidelined him for 13 games. The Lakers have gone 8-5 in those games behind the second-best defense in the league over that stretch. What has struggled during those games has been the offense (23rd in the league) and LeBron instantly fixes that. He has averaged 29.5 points, 8.4 rebounds and 6.9 assists per game this season and the Laker offense has been six points per 100 possessions better when he has been on the court.

The Lakers currently sit tied for the No.7/8 seeds in the West, with an outside shot at climbing into the top six (they are 1.5 games back of the Lakers and Clippers who are tied for sixth, but if those teams go 4-3 the rest of the way the Lakers need to go 6-2 over their last eight just to tie them). The Lakers are also one game ahead of the 11-seed Dallas Mavericks and missing out on the playoffs entirely.

The Lakers need wins the rest of the way to secure a playoff spot, and some time to build chemistry heading into the playoffs. Having LeBron James helps with all of that.

Nets thrash Heat, move back up to No.6 seed in East

Associated PressMar 26, 2023, 9:30 AM EDT

Megan Briggs/Getty Images

MIAMI (AP) — All the Brooklyn Nets needed, coach Jacque Vaughn insisted, was one win.

They got it, and made it look easy.

Mikal Bridges scored 27 points, and the Nets opened the third quarter on a 31-6 run on the way to rolling past Miami 129-100 on Saturday night and leapfrogging the Heat back into the No. 6 spot in the Eastern Conference.

Mikal Bridges dropped 27 points and 7 assists as the Nets picked up the win in Miami 🔥 pic.twitter.com/3pNaj7wAGW

— NBA (@NBA) March 26, 2023

Cam Johnson added 23 points and Spencer Dinwiddie scored 15 for the Nets (40-34), who snapped a five-game slide. They’re only a half-game up on Miami (40-35) in the race for the sixth and final guaranteed playoff berth, but swept the Heat 3-0 this season and would also own a head-to-head tiebreaker.

“We had the mindset coming in that this was a playoff game,” Johnson said.

Max Strus scored 23 for the Heat, all of them in the first half. Tyler Herro scored 23, Jimmy Butler had 18 and Bam Adebayo finished with 16 for the Heat. Miami was outscored 64-31 after halftime.

“We have not been defending at a world-class level, the way we’re capable of … and the second half just became an avalanche,” Heat coach Erik Spoelstra said.

Strus came off the bench and made his first nine shots, one of them putting Miami up 51-37 midway through the second quarter. Over the next 14 minutes, the Nets outscored Miami 54-24 – completely turning the game around, eventually leading by 32 and, for now, putting Brooklyn in position to escape the play-in tournament that’ll decide the final two East playoff berths.

“You see how this March Madness is and you’re one and you’re done,” Vaughn said. “And that’s part of it. I have not discussed any of the standings with this group. Really, we have gone day to day and tried to get a win.”

The Heat could have moved 1 1/2 games up on Brooklyn for sixth with a win.

“There has been nothing easy about this season and that doesn’t necessarily mean that has to be a negative thing,” Spoelstra said. “You have to embrace the struggle. You have to figure out ways to stay together … but we just got categorically outplayed tonight.”

It was Brooklyn’s second trip to Miami this season. The first was Jan. 8 – which ended up being the last time Kevin Durant played for the Nets, and the last time Durant and Kyrie Irving played together. Durant left that game with a knee injury, then got traded to Phoenix, and Irving has since been dealt to Dallas, as well.

The Nets were 27-13 after that night, second in the East, just a game behind Boston for the best record in the NBA. They’re 13-21 since, yet still have the Heat looking up at them in the standings – which Vaughn insists he hasn’t discussed with his team.

“You need the momentum, the confidence, the reassurance that you can get it done,” Vaughn said. “So, haven’t tried to complicate it more than that.”

Jokic scores 31 points with 11 assists, leads Nuggets past Bucks 129-106

Associated PressMar 26, 2023, 7:30 AM EDT

DENVER (AP) — Nikola Jokic had 31 points and 11 assists, Jamal Murray finished with 26 points and nine assists, and the Denver Nuggets beat the Milwaukee Bucks 129-106 on Saturday night in a late-season showdown of the NBA’s conference leaders.

Michael Porter Jr. scored 19 points for West-leading Denver (50-24), which outscored East-leading Milwaukee 68-40 in the second half.

Giannis Antetokounmpo scored 31 points — just seven in the second half — and grabbed nine rebounds for the Bucks (53-20).

“It’s better to win games, but our goal is to do something in a playoffs,” Jokic said.

https://twitter.com/NBA/status/1639823102891761664

The battle of the top teams in each conference — and two strong MVP candidates — was more competitive than the teams’ first meeting, won by the Bucks 107-99. Then, the Nuggets held out four starters — Jokic, Murray, Porter and Kentavious Caldwell-Pope — in the game in Milwaukee on Jan. 25. Denver had played the night before in New Orleans and opted to rest its stars.

The circumstances were reversed, with the Bucks having played in Utah on Friday night.

“We still play, still got to be better, there’s no excuses about that,” Khris Middleton said. “But I’m sure for a lot of fans, a lot of people out there, they’d love to see healthy teams, or not coming off back to backs.”

Antetokounmpo scored 24 points on 11-for-14 shooting in the first half, with all but one of those field goals coming at the rim. Murray (20 points) and Jokic (17 points) kept Denver within three at the break, and then the Nuggets outscored Milwaukee 34-19 in the third quarter to take a 97-85 lead.

Jeff Green dunked on Antetokounmpo to open the fourth as the Nuggets’ lead swelled to 15 points. Grayson Allen hit a 3-pointer to cut it to 103-91 with 9:54 left, but Milwaukee went scoreless for 4:10 while Denver built a 111-91 lead.

“It was an amazing dunk,” Jokic said of Green’s dunk. “I didn’t think he was going to do it. He almost fell down, so it was a really nice dunk.”

Antetokounmpo went to the bench with 5:54 left and didn’t return.

The Bucks lost some composure in the third quarter. Bobby Portis Jr. was called for a take foul on Jokic and, immediately after, a technical. Denver hit both free throws and Bruce Brown hit a 3-pointer for a 84-76 lead. Minutes later, Brook Lopez got a technical while sitting on the bench.

Antetokounmpo picked up Milwaukee’s third technical with 6:41 left in the game.

“It was a night where we were grumpy, and it happens,” coach Mike Budenholzer said.

Denver coach Michael Malone got a technical late in the first quarter, and it was to prevent Jokic from getting one. Jokic was frustrated by the physical play, so during a timeout Malone told him he would get the technical.

“I can get kicked out, he can’t. I understand the pecking order here,” Malone said.

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