Five takeaways from new NBA schedule

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The NBA schedule is out and there are a number of games worth watching, from when the banner goes up in Oracle Arena opening night to what could be Kobe Bryant’s final NBA game in Los Angeles on April 13th.

But the schedule is more than just a list of 1,230 games, it tells you about the priorities of the league. Some themes emerged out of the NBA schedule. Some were expected, some not so much.

Here are five takeaways from my reading the new NBA schedule.

1) Adam Silver wasn’t kidding about building more rest into the schedule. We’ve already written about this, but it bears repeating — players are going to get a lot more time off in this season. And that’s a good thing. Last season there were 70 times teams had four games in five nights, that’s down to 27 this season. Teams will average 1.5 fewer back-to-backs, and the back-to-backs where teams travel across a time zone drops from 111 to 84. We knew this was coming, NBA Commissioner Silver had talked about this at the All-Star break, but the fact they did this while not starting the season earlier (as they may well do in future years) and keeping the week break around the All-Star Game is impressive. We will see if this reduces the times coaches rest star players next season, but in a league where the wear-and-tear on players leads to injuries, this is a good first step in dealing with scheduling challenges.

2) The league is finally starting to promote Anthony Davis like he’s a superstar. On the court, Anthony Davis was a top five player in the NBA last season — at age 21. He was an All-Star and led the New Orleans Pelicans to the playoffs. His PER of 30.8 was the best in the NBA — better than LeBron James, James Harden, Stephen Curry and everyone else. Yet the NBA mostly ignored him and the Pelicans, who were on NBA TV a couple of times and on no other national broadcasts. Not this time around. Opening night Davis and the Pelicans take on Golden State on TNT. Christmas Day you get to see Davis and the Pelicans. There will be 13 appearances on ESPN/ABC and TNT for Davis. As it should be. This is (arguably) the third best player in the NBA right now, and in five years or so may well be the best player in the world. He’s a budding superstar, they needed to get him out there. Finally, they did.

3) So much for another easy path for the Warriors. So much for the league playing favorites. Last season, on the way to a title, all the breaks seemed to go the way of the Warriors (particularly in terms of health). They do not catch any breaks with this new schedule. In the first days of the new season they face the Pelicans twice, the Rockets and the Grizzlies (all their playoff opponents from last season). If it’s tight at the end of the year, their final four games are against the Spurs and Grizzlies (twice each). They have 20 back-to-backs, tied for the most of any team in the league and one more than they had last season. The Warriors are still title contenders, but Curry and company are about to find repeating is a whole lot harder than winning the first time around.

4) Yes, you’re still going to see a lot of Lakers. Such is the power of the Lakers’ brand. Such is the draw of what could be the Kobe Bryant farewell tour. The Lakers are not going to be very good this season and yet have 19 games on ESPN/ABC and TNT — the same as the Houston Rockets and more than the Heat, Grizzlies, Wizards and a host of other teams. Why? Because this is a business and you give the people what they want — the Lakers grab eyeballs. Yes, Miami and even Milwaukee may be far more interesting and entertaining, but people watch the Lakers and the business is to deliver viewers to the advertisers.

5) Plenty of teams are unhappy. A lot of teams feel the new schedule is stacked against them. Take Orlando, a team that desperately wants to make the playoffs this season (they have not played the multi-year tanking game). The Magic open the season at home against the Wizards and Thunder, then go on the road against the Bulls, Pelicans, and Rockets, only to return home and get the Raptors — they could very well open the season 1-5 or 0-6. Portland has 20 back-to-back games. And maybe nowhere are people as unhappy as Detroit, something Andre Drummond summed up this way.

 

Nets GM says he’s unsure if Kevin Durant, Kyrie Irving would return for playoffs (don’t bet on it)

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The idle hands of time forced by the NBA’s coronavirus hiatus has lead to everything from conspiracy theories to outright fantasies about the future of the NBA when play returns.

One of the favorites: the delay allows Kevin Durant and Kyrie Irving to return when the NBA playoffs start, and the Brooklyn Nets become the most dangerous seven seed ever and a potential contender.

When asked about that idea Wednesday in a conference call, Brooklyn GM Sean Marks took the diplomatic “there’s no way we can know” approach.

If you’re reading this, seeing the odds of the Nets as 66-1 as NBA champions and thinking “that’s not a bad bet” let me help you out:

Save your money. Spend it on a takeout dinner from a struggling local restaurant, that will help far more people than giving away your money to a casino. Marks saying it’s too early to tell is the GM being diplomatic and deferential to his stars. They are not returning this year, something NBC Sports has heard from sources, plus it just makes sense. Let’s get into why.

The second part of that Tweet, the idea that rehab has been slowed a little because of facilities being closed, is one reason not to expect KD and Irving.

That ties into the bigger issue: Injuries often occur when players find the load on them and their activity level spiked. Sports science has shown leaps in stress levels on muscles leads to fatigue and more injuries, that returns need to be ramped up slowly (why you see minutes limits on guys when they first come back). Durant and Irving are the faces of the Nets franchise and they need both of them to be contenders. So are the Nets going to take those guys, who have missed extended time due to injuries, and throw them straight into an NBA playoff game with that intensity? Let’s politely say that kind of return has not worked well for Durant in the past. Two weeks or so of a condensed training camp will not be enough to have them ready for playoff basketball.

On another note, Marks said the suspension of the league also has brought to a stop the Nets search for their next head coach after Kenny Atkinson was let go.

The front office will pick the next coach, but if that “blue chip, veteran” coach does not get a thumbs up from Durant and Irving, the interview is over.

Regional TV challenges with moving NBA season to a mid-December start

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Before the COVID-19 pandemic forced the NBA to think about playing games deep into the summer, that idea was already on the table. At the Sloan Sports Analytic Conference hosted by MIT, Atlanta Hawks CEO Steve Koonin proposed moving the NBA to a mid-December start. Essentially, Koonin wants to move the entire NBA schedule back by two months. Currently the NBA regular season starts in mid-October.

Koonin’s idea is to move away from the NFL season as much as possible. He said at the time “Relevance equals revenue. We’ve got to create the most relevance, and the revenue will fix itself.”

Under Koonin’s proposal, the NBA schedule would tip-off in mid-December and the NBA Finals would wrap up in August. Koonin’s hope is that with less competition from the NFL, the NBA ratings would go up. He said “A big piece is you don’t have to reinvent the wheel to enhance ratings. Sometimes, moving away from competition is a great way to grow ratings.”

This is far from the first time a proposal has been floated to move the start of the NBA season. Many suggest that casual fans don’t really care about the NBA until Christmas anyway. That’s when the NFL season is winding down and the NCAA football season is just about wrapped up. Currently, the NBA season overlaps with the NFL season, including the NFL playoffs, by three-and-a-half months from mid-October through January.

The NBA, and the NHL, have the winter months of February and March mostly to themselves. In mid-March, the NCAA gets the shine for the NCAA Tournament, but that’s only for a few days a week.

Starting in late-March/early-April, the NBA shares the sports calendar with MLB. Baseball’s Opening Day usually comes two-to-three weeks ahead of the NBA Playoffs.

By getting clear of the NFL, the NBA avoids a ratings monster that now dominates Sundays, Monday nights and Thursday nights. In addition, the NBA would avoid college football’s foothold on Saturdays. Overlapping more with the less-popular MLB could give the NBA a ratings boost.

Yet, it’s with MLB that a seemingly overlooked challenge lies for pushing back the NBA schedule.

While the focus generally lies on the NBA’s nationally televised games on ABC, ESPN and TNT, the vast majority of games are broadcast on regional sports networks or RSN’s. The national TV contracts pull in billions of dollars to be sure, but the RSN deals make up a big portion of the television pie as well.

When you remove games broadcast on NBATV, which usually pick up an RSN feed, the best NBA teams generally play between 20 and 30 games on national TV. That leaves over 50 games to be broadcast by the RSN. And those RSN’s pay tens of millions of dollars to do so.

Unfortunately for the NBA, many of those RSN’s pay tens of millions to also broadcast games for the region’s MLB team as well.

As of the 2020, here are the markets that share an RSN for both NBA and MLB games:

  • Atlanta Hawks and Atlanta Braves – Fox Sports South/Fox Sports Southeast
  • Brooklyn Nets and New York Yankees – YES Network
  • Charlotte Hornets and Atlanta Braves – Fox Sports Southeast
  • Chicago Bulls and Chicago White Sox – NBC Sports Chicago
  • Cleveland Cavaliers, Cleveland Indians and Cincinnati Reds – Fox Sports Ohio
  • Dallas Mavericks and Texas Rangers – Fox Sports Southwest
  • Detroit Pistons and Detroit Tigers – Fox Sports Detroit
  • Golden State Warriors and San Francisco Giants – NBC Sports Bay Area
  • Houston Rockets and Houston Astros – AT&T SportsNet Southwest
  • Los Angeles Clippers and Los Angeles Angels – Fox Sports Prime Ticket/Fox Sports West
  • Los Angeles Lakers and Los Angeles Dodgers – Spectrum SportsNet
  • Memphis Grizzlies and Atlanta Braves – Fox Sports Southeast
  • Miami Heat and Tampa Rays – Fox Sports Sun
  • Milwaukee Bucks and Milwaukee Brewers – Fox Sports Wisconsin
  • Minnesota Timberwolves and Minnesota Twins – Fox Sports North
  • Orlando Magic and Miami Marlins – Fox Sports Florida
  • Philadelphia 76ers and Philadelphia Phillies – NBC Sports Philadelphia
  • Phoenix Suns and Arizona Diamondbacks – Fox Sports Arizona
  • Sacramento Kings and Oakland A’s – NBC Sports California
  • San Antonio Spurs and Texas Rangers – Fox Sports Southwest
  • Toronto Raptors and Toronto Blue Jays – Sportsnet
  • Utah Jazz and Colorado Rockies – AT&T SportsNet Rocky Mountain

All told, only eight NBA franchises don’t share an RSN with an MLB team.

It’s not a challenge for RSN to move a handful of games to an alternate channel for a handful of weeks in late-March/early-April. In addition, the early part of the baseball season regularly features day games that wrap hours in advance of the NBA game that evening.

When you start talking about RSN’s choosing how to handle months of overlap, months that baseball has had to themselves for years, things get messy. Not every television provider offers the alternate channels. Some contracts have specific language on when, if and how often their games can be bumped.

Moving the NBA calendar to run December-August vs October-June has a lot of pitfalls. It will involve negotiation between the NBA and NBPA as well. Some prominent players, like Damian Lillard, don’t like the idea of giving up the warm summer months to play basketball. You also have the challenge of attendance in arenas during the nicest parts of the year weather-wise. Some fans may not want to be inside on beautiful spring and summer evenings.

However, this will ultimately come down to TV and their money. And the RSN’s will have just as large a say in that process as the major networks.

Mark Cuban backs off belief NBA season could resume in mid-May

Mavericks owner Mark Cuban
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Dallas Mavericks owner Mark Cuban has backed off his belief that the NBA season could resume in mid-May. In appearance on ESPN’s Get Up, Cuban said, “I have no idea” when the NBA could resume the 2019-20 season.

Last month Cuban said he thought a return to play could happen as soon as mid-May. That timeline likely included the NBA Finals being played in late-July, after the two-month suspension of play.

Cuban’s Mavericks were on the verge of making the NBA playoffs. That would have been the Mavs first postseason appearance after a three-year absence. Dallas hasn’t advanced out of the first round since winning the NBA championship in 2011.

Cuban also added about returning to play: “I mean, I haven’t had any conversations where anybody discusses an actual date.”

The NBA season has been suspended since Wednesday, March 11. That night games in Oklahoma City and Sacramento were postponed after players and officials were tested for coronavirus. The league was already prepared to play games without fans present, but suspended operations after positive COVID-19 tests.

Four Nets players who tested positive for COVID-19 showing no symptoms

Kevin Durant
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On a conference call with the media Wednesday morning, Brooklyn Nets general manager Sean Marks shared some good news. The four Nets players who had tested positive for coronavirus are no longer showing symptoms.

Kevin Durant was one of the four Nets to come forward and say he had tested positive for COVID-19. Durant said at the time that he was feeling fine, but this report clarifies that he’s now clear of symptoms. Durant has been out for the entirety of the 2019-20 season as he rehabs from the torn Achilles’ he suffered during the 2019 NBA Finals.

Over a dozen NBA players tested positive for coronavirus since mid-March. About half of those players have been identified. Multiple reports have surfaced over the last two weeks of players being cleared of symptoms.

Marcus Smart of the Boston Celtics was recently cleared of COVID-19 after a positive test. Reports are that he plans to donate his blood plasma to National COVID-19 Convalescent Plasma Project for research on the blood of those recovered from coronavirus.