adidas unveils the D Rose 4: Launch event recap

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CHICAGO — There’s an excitement level that seems palpable surrounding the return of Derrick Rose to the NBA this season, and that feeling is intensified even more in the city of Chicago, where adidas held a monster of a launch event for Rose’s latest signature shoe, the D Rose 4.

The United Center was where it all went down, and a large media contingent, thousands of high school-aged kids, rapper Big Sean and Rose himself were all in attendance for what was an overwhelming show of support for one of the game’s most exciting and explosive players.

The event began in a space normally used as a private lounge on game days, but adidas transformed the area deep inside the arena into a showcase of the latest gear in the D Rose collection.

Once we spent some time checking out the gear and getting a few minutes to interview members of the adidas team and Rose himself, it was time to head into the arena for the main event, which was essentially a giant pep rally all for one very important person.

Rose got the full game night intro treatment, and briefly addressed the crowd before things got started.

The afternoon’s show included performances from Big Sean, whose songs (if you’re unfamiliar) are thick with R-rated lyrics that he managed to edit out as much as possible during the live versions. A funny moment came in the middle of one of his final songs, when even he seemed surprised by the language included when forced to think about it while playing in front of a teenaged audience.

“I didn’t realize there were so many cuss words,” he said into the mic mid-verse.

But the kids knew every song, and even when Big Sean omitted a word or two, it could be heard easily being sung by thousands of his fans.

Highlights of the event can be seen in the clip below.

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The day was a celebration of Rose, but it was also about introducing his latest signature shoe to the world. Rose was so pleased with the way the D Rose 4 turned out that he had a hard time identifying just one favorite part.

“I think the whole shoe is nice,” Rose said. “It’s kind of like my whole personality into one shoe. The front of it is clean, you could wear it with anything if you kind of put your pant leg over it. The back is kind of crazy, just like me on the court — I play aggressive, attacking. So for them to put both sides of my personality into the shoe, I think that’s what makes my shoe special.”

The D Rose 4 features a tailored design, and will launch October 10 for $140 at adidas.com.

Fans can join the Derrick Rose conversation at the adidas Basketball Facebook Page and on Twitter and Instagram with @adidashoops, #DRose4.

It was truly a special event for a special player, both in terms of his on-court talent as well as his very personal connection to the city he grew up in, and the fans who can’t wait to continue to show their support when they see him next — starting at point guard once again for his hometown Bulls.


D Rose 4 Launch

PBT Extra: One last mock draft of NBA lottery

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DeAndre Ayton will go No. 1 to the Phoenix Suns Thursday night. Marvin Bagley III probably goes second to Sacramento (but that’s not a lock).

After that, things get wide open in the 2018 NBA Draft. Teams value different players at very different levels this year, and there are going to be a number of trades.

Which makes putting together a mock draft for this year more random than a roulette wheel. Not that it stopped me. Here is my final mock draft for the 14 lottery picks. I present it without much confidence, but I’m throwing it out there anyway.

Report: Dewayne Dedmon opts in for $6.3 million with Hawks

AP Photo/Todd Kirkland
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The Hawks’ rebuild got going with big John Collins. Though they’re reportedly eying Luka Doncic with the No. 3 pick, they could easily draft another big – Jaren Jackson Jr., Mohamed Bamba, Marvin Bagley or Wendell Carter.

And then there’s veteran center Dewayne Dedmon.

He no longer fits in Atlanta (never did, really). But he’s not bypassing a chance to earn $6.3 million.

Shams Charania of Yahoo Sports:

There just wasn’t going to be that much money for the 28-year-old Dedmon in a tight market this summer.

Dedmon is a good defender, and he developed his ball skills – as a 3-point shooter and passer – in Atlanta last season. The Hawks could look to trade him. Maybe, in a deal primarily about his expiring contract, he adds extra value to the other team due to his playing ability.

If Atlanta doesn’t move him, Dedmon will be a fine player on a likely tanking team. At least he’s not good enough to subvert the Hawks’ tank, especially with the new lottery format.

Nick Young says ‘everybody needs to do cocaine,’ later insists he was joking

AP Photo/Mary Altaffer
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Nick Young will say and do nearly anything for attention.

Empowered by the Warriors’ championship, he swung for the fences when asked about Canada passing marijuana legalization.

Young, via TMZ:

“I want people to pass cocaine,” the NBA star told TMZ Sports outside 1 OAK on Tuesday night … “Everybody needs to do cocaine!”

Predictably, that caused a bit of an uproar. Then, Young backtracked:

Chill. You know I was just joking

A post shared by Nick Young (@swaggyp1) on

Too late, Nick. People are already asking questions you don’t want asked.

Report: 76ers trade No. 39 pick to Lakers

AP Photo/Chris Szagola
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The 76ers have too many 2018 draft picks – Nos. 10, 26, 38, 39, 56 and 60.

Philadelphia already has 11 players under contract for next season. Plus, the 76ers have the space to add premier players. There just isn’t room for everyone on the roster.

So, Philadelphia unloaded one of those selections.

Adrian Wojnarowski of ESPN:

This is good return for the 76ers, who everyone knew had to trade a draft pick. The rebuilding Bulls could easily land a higher second-round pick than No. 39 next year.

Why do the Lakers want an extra second-rounder this year? Second-round picks don’t count against the cap until signed, and they can always slightly sweeten a trade offer. They’re helpful for a team with big plans and little wiggle room.