Small ads likely will be on some NBA jerseys by next season

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It’s about the money. It’s always about the money.

And putting a small 2-inch by 2-inch adverting patch on the shoulder of NBA jerseys can generate a lot of money, NBA Deputy Commissioner told the NBA owners on Thursday. Then he said the same things to reporters after, as reported by Kevin Arnovitz at ESPN.

“Our view is we think, on an aggregate basis, league-wide, our 30 teams could generate in total $100 million by selling that patch on jerseys, per season,” Silver said.

If you were paying attention during the lockout, you know the owners are not going to walk away from $1 let alone $100 million or so. Silver said he thought all 30 NBA owners were good with this in some form — some probably wanted to go full English Premiere League but the idea of a patch on the shoulder is less intrusive to tradition.

And they are wasting no time.

“I think it’s likely that we’ll do something, implement something, some sort of plan for the fall,” NBA deputy commissioner Adam Silver said. “I think it’s fair to say that our teams were excited about the opportunity and think there is potentially a big opportunity in the marketplace to put a two-by-two patch on the shoulder of our jerseys.”

He said it should be in full force by the season after next.

Some fans will hate this with a white-hot passion.

I’m not one of them. I think a patch on the shoulder is not that intrusive, especially if the design is controlled. (There will be lengthy lists of companies teams cannot sell to, including competitors of league sponsors). The league might let Adidas — the league’s official jersey maker — use their logo on there. Or some simple symbol (say the McDonald’s golden arches or the “AA” of American Airlines) would not be a big distraction, but would get plenty of airtime.

Like it or not, you’re going to see it next year. And if you go into the team story to buy the new Raymond Felton Knicks jersey (hey, somebody might) the ad will be there on it, too. Seriously.

LeBron James passes Kareem to become all-time leader in playoff made field goals

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LeBron James is already the NBA’s all-time leading playoff scorer, having passed Michael Jordan last postseason.

However, LeBron racked up his buckets in the era of the three-point shot (as did Jordan, to a lesser extent), so Kareem Abdul-Jabbar was the all-time leader in field goals made in the postseason. A lot of them beautiful skyhooks that still give Celtics fans nightmares.

Monday night, LeBron made history passing Abdul-Jabar for the top spot in NBA playoff made field goals.

Just add that to the already insane resume.

Kevin Love with insane touchdown outlet to LeBron James for bucket

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Not sure what part of this was better.

Was it Kevin Love‘s length-of-the-court outlet touchdown pass that was right on the money, where only the receiver could get it?

Or was it LeBron James, with a catch in a crowd that would make Julio Jones’ draw drop?

Either way, this first quarter bucket from the Cavaliers may well be the play of the game.

Spurs disbanding all-female dance team in favor of co-ed hype team

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Is this the wave of the future?

Since then newly-minted owner Jerry Buss started the Laker Girls’ in 1979, all-female dance teams have become standard around the NBA. However, with how things are now viewed through the prism of the #metoo movement, and reports on how NFL cheerleaders were treated in places such as Washington and Miami, a lot of professional sports teams are re-thinking the concept of female dance teams.

The Spurs are apparently doing away with theirs, to be replaced by a 35-person co-ed “hype team.”

The Spurs have not said officially that this is the end of the Silver Dancers. “Lack of interest” is an odd reason to give — is there suddenly less interest now than there was five years ago? A number of teams have both female dance teams and co-ed “spirit” or “hype” teams.

Far more likely, this is about perception in what is a conservative state and marketplace.

The question is will this become a trend, both around the NBA and professional sports. As the teams try to evolve and make more dynamic their in-arena experiences, are the dance teams going to fade from view?

Just something to keep and eye on going forward.

Just a reminder: Spurs hope to repair relationship with Kawhi Leonard, offer-him $219 million

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It’s everyone’s favorite parlor game around the NBA: Where will Kawhi Leonard play next season? Philadelphia? Los Angeles? Somewhere else? Fans of 29 teams are posting their trade scenarios online, while GMs of 29 teams privately have tried to come up with offers that could tempt San Antonio.

The most likely answer: San Antonio.

While the relationship between Leonard and the Spurs is frayed — and with the people close to Leonard and in his ear seemingly trying to push him out the door — the Spurs would rather keep one of the five best players in the NBA (when healthy) in-house. From Tom Osbourne of the San Antonio Express-News.

Still, the Spurs hope to meet with Leonard and his representatives soon in a bid to mend fences and pave the way for Leonard to come to terms on a five-year $219 million supermax contract that he will be eligible to receive starting July 1. If attempts to patch up the relationship fail, the Spurs will be forced to explore trading a player coach Gregg Popovich once labeled “the future face of the franchise.”

The timing of that meeting has been slowed in part because of the death of Popovich’s wife and everyone involved understandably giving him all the space wants. It will happen.

Can the relationship be salvaged? Maybe, $219 million can mend a lot of fences. There are things the Spurs can and would be willing to do to promote Leonard more (although that all starts with him getting out of his comfort zone and building his brand, starting with speaking more in public). Also, Gregg Popovich was able to sooth LaMarcus Aldridge‘s ego when the big man demanded a trade, and not only did the player stay he had an All-NBA level season. Popovich and Leonard still have a strong relationship.

Is that enough? Time will tell, but people around the league think at best it’s a coin flip. Things are not good right now. However, the Spurs will get the first crack at fixing this before they are forced to consider a trade.