Rondo gets some help, LeBron doesn’t so Celtics win Game 3

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Rajon Rondo didn’t put up 44 points in Game 3 because he didn’t have to — he had help this time.

But if the Heat were going to win Friday night LeBron James would have needed to put up huge numbers because his teammates didn’t bother to show up until the fourth quarter.

The result was Boston playing like the Big Three we have come to expect, a vintage virtuoso performance controlling the game most of the way with their defense, leading by 24 at one point and holding off a Miami fourth-quarter run to win its first game of the series 101-91.

Miami still maintains a 2-1 series lead and Sunday’s game in Boston now looms large.

Boston had pretty much everything go its way Friday night, even the calls from the referees (LeBron and Dwyane Wade combined to take just five free throws). The only questions are can the Celtics replicate it and how will they deal with the Heat bringing much more energy and aggressiveness next game?

Miami let Rondo control the tempo from the second quarter on and could not stop Kevin Garnett in the paint, which is what turned the game. Well, really, what turned the game was the 15-0 run that spanned more than six minutes from late in the first quarter through the start of the second. That is when the game and momentum turned.

But during that stretch Rondo made some fantastic post passes to Garnett — some over the top of the defense that allowed Garnett to score at the rim. Boston had 58 points in the paint on the night.

Boston also scored in transition, with Rondo pushing the ball into the paint and kicking out for open 3-pointers.

“The difference was our defensive energy, which allowed us to run,” Celtics coach Doc Rivers said. “We ran into space; I thought we had fantastic ball movement for three quarters.”

Boston got balance this time — Rondo had 21 points and 10 assists, Garnett had 24 points and Paul Pierce added 23. The Celtics also finally got some help from the bench, with Marquis Daniels pitching in nine points and Keyon Dooling adding seven.

Miami looked flat offensively and were getting outworked all night long — they didn’t get back in transition and had Rondo running down behind them and nobody trying to find Pierce or Ray Allen spotting up at the arc.

Everyone on Miami looked flat — except for LeBron. Midway through the third quarter he had half the team’s points (28 of 56). LeBron finished with 34 points and had a game that reminded you of his Cleveland days. Wade had 18 but needed 20 shots to get them.

Still, you knew there would be a Heat run and it came in the fourth, with Miami attacking again (although still doing it too much out of isolation). The Heat started closing off the lane to the Celtics again. They made it interesting at the end, and the loud Garden got awfully quiet. Mario Chalmers had a great game with 14 points.

But it was too little, too late.

Miami will be a different team Sunday, more aggressive and looking to attack off the pick-and-roll. They are going to try to set the tone.

If they can’t, we will have an even series. And you know this veteran Celtics team is not going to just roll over; the Heat are going to have to earn it.

Was Stephen Curry just using his moon landing comments to promo his new shoe?

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The current social media marketing landscape is sort of a gross place to be. People will do anything for clicks, views, and the idea of “all PR being good PR” is taken to the extreme by many parties.

We live in a world where Kanye West, who made a couple of good albums a decade ago, says something patently crazy in advance of any new marketing campaign as a way to keep his name in the news (and in search engines) prior to the release of a shoe or a new song. It’s not very subtle.

Golden State Warriors guard Stephen Curry appears to have done much the same this week. Curry proposed that he didn’t believe that humans had landed on the moon, prompting widespread discussion of the kind of negative impact those comments can have. NASA wasn’t happy about it.

Both ESPN’s “PTI” and “The Jump” issued commentary on it that was out of the ordinary, and fans denounced Curry for setting a bad example and being “anti-science” and “anti-history”.

And now, just a couple of days later, Curry has a new shoe for you to buy from Under Armour. Imagine that!

Tuesday night Curry was at an event showing off the new shoes, and he even did a Q&A on Twitter. Perfect timing, don’t you think?

Steph, let me tell you buddy. This is not the way to sell a shoe. Well, it is one way to sell a shoe in 2018, but as the two-time NBA MVP and a three-time NBA champion, it’s definitely not the right look for a guy of your stature. This is gross, and inappropriate, and honestly damages the legacy of how people will write about you and view you in the future.

Say it was a bad joke and move on. It’s not worth it to look like you’d sell your soul just to huck some rip-off Kobe 10 All-Stars anyway.

The UA Curry 6 drops soon but I’m not telling you where.

Rumor: Suns not interested in Markelle Fultz

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We finally have a diagnosis for Philadelphia 76ers point guard Markelle Fultz. According to doctors, Fultz suffers from thoracic outlet syndrome, which has hampered his ability to shoot a basketball and be functional on an NBA floor.

There have been rumors that the Sixers want to move on from Fultz. Those rumors have been shot down, but a public denial is not a guarantee against a private admission.

Meanwhile the NBA sphere has started to churn about where Fultz could fit in and start over. An obvious landing spot would be the Phoenix Suns, who have needed a point guard for some time and come with less pressure than Philadelphia.

But according to at least one report from Arizona, the Suns aren’t interested in Fultz. Phoenix radio host John Gambadoro said as much on Twitter on Tuesday.

Via Twitter:

This doesn’t say much. Any information sourced to reporters at this juncture could just as easily be Phoenix driving down the cost of a Fultz trade as it is true information about them not having interest.

Still, the idea of Fultz in Phoenix does make some sense on paper, and if the Suns aren’t interested it adds another layer to the story about where the young point guard might eventually end up. The future doesn’t seem bright for Fultz and the Sixers, but for now we’ll just have to wait.

Kevin Durant on legacy of current Warriors stars: ‘We’ll probably all get statues’

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Will Kevin Durant stay with the Golden State Warriors after this summer?

That’s the question on the mind of everyone in the NBA and particularly the basketball fans in the Bay Area. Durant is rumored to desire a change of scenery, especially if he wins another championship at the end of this year with the Warriors.

If Durant does leave Oakland, what will his legacy be with Warriors fans? It’s hard to determine that right now, just as it would be difficult to know how the organization would deal with honoring Durant after he retires.

No matter what, Durant thinks the best players on this current roster will have their jerseys retired and have statues put up out front of the new arena in San Francisco.

“I know for a fact that we’ll all get out jerseys retired,” said Durant. “We’ll probably all get statues in front of the Chase Center. We’ll be Bay Area legends forever.”

Via Twitter:

There’s no indication from Durant’s comments that he is going to decide to stay with the Warriors, so take them with a grain of salt. I think the Durant is one of the most enigmatic stars to have graced league in the last 30 years, so any assumptions about what he wants is pure speculation.

But, if he leaves, do you really think Golden State would give him a statue?

Rudy Gobert says if officials don’t start protecting him from fouls ‘it’s gonna get ugly’

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Utah Jazz big man Rudy Gobert has been no stranger to NBA officials this season. The Frenchman has already been fined for his comments on what he believes is poor officiating, and he doesn’t appear to be letting up anytime soon.

After the Jazz lost a heartbreaker to the Oklahoma City Thunder on Monday, 122-113, Gobert again decided to make it known how he felt about the folks in gray.

Specifically, Rudy Gobert said that if officials weren’t going to start protecting him against other players fouling him with disregard, he would have to take it into his own hands.

Via the Salt Lake Tribune:

“Tonight, someone grabbed my arm, pulled me down — that was a very dangerous play, and I got called for the foul. So if I gotta do justice myself, I’m gonna do justice myself. And it’s gonna get ugly,” Gobert said. “Hopefully I don’t have to do that. I just want to play basketball.”

That’s about as close as we’ll ever get to fighting words in the NBA, and Gobert was probably pretty heated after the loss when he said those things.

Still, officiating has been a question around the league this season, and it’s possible that Gobert has some legitimate complaints. Hopefully the coaching staff and front office in Utah is doing what they can to lobby the league so that Gobert doesn’t take it out on his fellow players. He’s already slapped a water bottle off the scorer’s table this year, and the Jazz can’t afford Gobert boiling over.