NBA owners to discuss ads on jerseys at next meeting

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It’s common in Europe — when you picture a Manchester United jersey you picture the AON on the chest. Same with any soccer or basketball team, the sponsors’ name where we expect to see the team name is expected.

What about ads on NBA jerseys? Patches somewhere promoting whatever company shelled out the bucks?

The NBA owners are going to discuss it at their next meeting, according to the Sports Business Journal (via Sporting News).

It’s a touchy topic, one that involves balancing some of the most influential league constituencies and addressing some thorny questions: Would uniform patches be league or team inventory? Will NBA broadcasters TNT and ESPN/ABC, or even uniform rights holder Adidas, want a piece of the action? Would the league take a PR hit as the first to accept non-endemic ads on uniforms?

Of course, the most important issue is also the most basic. “The most appropriate question and the answer we’re all waiting for is, ‘What is it worth?’” said Golden State Warriors president and COO Rick Welts, who did the WNBA’s first uniform advertising deal between the Phoenix Mercury and LifeLock in 2009. “I am not suggesting this is an easy issue, but I feel like it is inevitable. We just have to agree on value and what it would look like.”

One study last year said if you replaced a team name with an advertiser on a jersey it would be worth $31 million in exposure — and that was a conservative estimate that didn’t think about things like ESPN and other shows putting together nightly highlight packages. That’s a lot of money. It’s already been done on  practice jerseys used only on a practice court at a training facility by a couple NBA teams (Suns for one).

What about something as simple as Adidas — the league’s uniform maker — moving its logo into a prominent place on the jersey (the name is not on the jersey now)?

My feeling is this is coming — first with a patch for a company with a recognizable logo. For example, the league sells the rights to McDonalds to put a patch with it’s arches on every jersey, then that money is distributed to teams. Just a guess, but I could see that coming in the next few years. I don’t have to like it, but it feels inevitable.

Would Dwyane Wade take a big payday in China? Would Jahlil Okafor?

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Dwayne Wade is making a tough decision: Does he want to go through the physical grind to get his body ready for one more season of NBA basketball in Miami? Or, is it time to retire?

For some of the greats — most recently Kobe Bryant talked openly about this — they still love the game and the camaraderie, but they get to a point they no longer have the same passion for putting in the increasing work on their bodies to get it in NBA-level condition to perform at the level they expect. Wade is struggling with that debate right now.

Or, he could just go to China.

From Sportando:

Dwyane Wade is still a free agent after his season with Cavaliers and Heat. Wade has not decided yet whether to play one more season or retire. But D-Wade is wanted in China. Xinjiang Flying Tigers are ready to offer him a monster deal, as reported by Zhang Duo.

It’s hard to imagine Wade jumping on that, but not impossible. The salary is not going to be the motivator — he has made just shy of $180 million in salary alone in his career, and much more with endorsements — but rather the move would be about building his brand and his new lifetime shoe deal with Li-Ning, a China-based shoe manufacturer. Business-wise, it could be good for Wade to spend a season in China.

Of course, family and other considerations have to be at the forefront of his mind, which is why this still feels unlikely. Just never say never.

One guy who could go there and rehab his reputation is free-agent Jahlil Okafor. Also from Sportando:

Okafor is practicing in Miami but the Heat are unlikely to sign him but in China there are several teams interested in signing the former Duke center, as reported by Zhang Duo.

Okafor has worked out for NBA teams but has no offers (or, at least none he’s taken) and it’s increasingly unlikely he would get a fully guaranteed contract for this season. He, understandably, is clearly still working toward that goal.

In China, Okafor could put up big numbers, show he is healthy and moving well, get a good payday, and be back in the USA in time to get picked up by a team for a playoff run (the Chinese season ends in February or March, depending on how deep a team goes in the playoffs). It’s a big cultural adjustment and not for everyone, but Okafor has to be considering all his options at this point.

Jazz ending sponsorship deal with Papa John’s

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SALT LAKE CITY (AP) — The Utah Jazz are ending their sponsorship agreement with Papa John’s Pizza after the company’s founder and spokesman used a racial slur.

A person with knowledge of the team’s decision confirmed the move Friday and said it was because of the controversy. The person spoke on the condition of anonymity because the organization will not make a formal announcement.

A number of professional and college teams have cut ties to the company over Papa John’s founder John Schnatter’s comment during a company conference call in May. Among them are the Orlando Magic, Seattle Seahawks, New York Yankees, Baltimore Orioles, University of Louisville,  and numerous others.

Schnatter apologized and stepped down as chairman but remains on the company’s board. He’s since said his decision to step down was a “mistake.”

The company says it’s also investigating allegations reported in Forbes that Schnatter oversaw a work culture where women were subject to sexist behavior.

 

Report: Nemanja Bjelica agrees to three-year contract with Kings

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Nemanja Bjelica wanted some stability. That got pulled out from under him when  Tom Thibodeau and the Timberwolves rescinded his qualifying offer. He quickly agreed to a one-year, $4.4 million offer, with Philadelphia, but then came to regret it because he wanted more security than that single season. Bjelica was considering Europe.

Then the Sacramento Kings stepped in. Friday night, the two sides reached a deal.

The Kings have signed both players who backed out of verbal agreements with teams this summer, Bjelica with the Sixers and Yogi Ferrell with the Mavericks.

Bjelica is a floor-spacing big man who should fit in well with the Kings’ frontcourt rotation that includes Marvin Bagley III, Harry Giles, Willie Caulie-Stein, and others. Bjelica provides shooting — he hit 41.5 percent from three last season (where he took nearly half his shots). Bjelica has a solid all-around game that a lot of teams could have used. Including Minnesota and Philly.

Suns acquire Richaun Holmes from 76ers, Darrrell Arthur from Nets

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PHOENIX (AP) — The Phoenix Suns have acquired power forward Richaun Holmes from Philadelphia and forward Darrell Arthur from Brooklyn.

The Suns sent cash considerations to the 76ers on Friday for Holmes, and got Arthur from the Nets for forward Jared Dudley and a protected 2021 second-round pick.

Philadelphia made the Holmes deal to help clear salary cap space to sign 2017 second-round pick Jonah Bolden to a $7 million, four-year contract. Holmes averaged 7.4 points and 4.2 rebounds in four seasons with the 76ers.

The Suns are expected to buy out Arthur’s $7.4 million contract to clear enough salary cap space for Holmes.

Arthur has played nine NBA seasons, the last five with Denver before being dealt to the Nets on July 13. He has appeared in 503 games with Denver and the Memphis Grizzlies, averaging 6.5 points and 3.5 rebounds.

Dudley, an 11-year NBA veteran, spent the last two seasons with the Suns in his second stint with the team.