NBA players focused on the PR game during lockout

2 Comments

Heading into Wednesday’s negotiations, maybe the most frustrating thing about the NBA lockout is that both sides seem more focused on winning the public relations battle than ending the labor strife that threatens the season.

Frankly, the public relations battle can’t be won by either the owners or players if regular season games are lost. But that isn’t stopping both sides from trying.

That includes the players union talking to players in hopes avoiding the kind of gaffs the players had during the last lockout. Howard Beck broke it down at the New York Times.

“It was a huge emphasis,” Derek Fisher, the president of the National Basketball Players Association, said in a telephone interview. “The reality is, we’re in a great position, where guys have worked to put themselves in this place where they can potentially earn millions of dollars.”

And fans, generally speaking, do not want to hear about the woes of millionaire athletes — or the billionaire owners who pay them.

At Fisher’s direction, the union last fall distributed a 56-page lockout handbook to its 400-plus players. … But the key point, perhaps, is this simple reminder: “Please be sensitive about interviews or other media displays of a luxurious lifestyle.”

Last time around, Patrick Ewing said that players make a lot of money but they spend a lot of money, too. Kenny Anderson joked that the lockout might force him to sell one of his eight luxury cars. Then there was an All-Star charity game designed to raise money for the players (that money was donated to charity after a backlash). All of that was bad public relations — and that in a pre-Internet era. Today that kind of thing would break twitter.

Here’s the thing about the public relations battle — it does nothing to end the lockout. It’s just trying to get the goodwill of fans.

As Tim Donahue said well at Eight Points Nine Seconds, the fans dont care, they only want one thing — games. They will back whichever side, whatever proposals they think will get them games faster. And in the end they will be angry with both sides for costing them games.

Not just missing games, but missing games during a recession with record unemployment. Both sides seem to be underestimating the backlash that will come their way. The reaction will be worse than any previous lockout.

Watch Trae Young hit floater over Jimmy Butler to lift Hawks past 76ers

1 Comment

Philadelphia had its chance. It got the ball with 27.5 seconds left in a tie game in Atlanta, a chance for Jimmy Butler to ice another game and… nothing. The Sixers had a shot clock violation after a scrambled play (watch the video above).

That left 3.5 seconds for Trae Young, and that’s all the time he needed.

Young’s floater has improved over the course of the season, and he was quick enough to get in a position where Butler could not block his shot. And he drained it.

The combination of a Sixers team that looked flat coming off their win over the Celtics, combined with Young’s energy was too much. Atlanta has played better since the All-Star break and teams sleep on them at their own peril.

Watch Boban Marjanovic hit the first three pointer of his career.

1 Comment

Boooobaaaaan!!!

Boban Marjanovic was 0-of-6 from three in his career before Saturday night. Then this happened.

Boban is just fun. Basketball should be fun.

I don’t know what’s going to happen with his free agency this summer, but you can bet the fans in Philly want him to stick around.

Lakers reached out to Lonzo Ball wondering if Big Baller Brand shoes part of ankle issues

Getty Images
5 Comments

Lonzo Ball has played in just 99 games through his first two NBA seasons, 60 percent of the possible games. His rookie season, it was shoulder and knee issues that sidelined him for 30 games.

This past season, he went down on Jan. 19 with a sprained ankle against the Rockets, a severe one that also had a bone bruise, which slowed the healing. Ball has been shut down for the season because of it.

The Lakers are concerned that his Big Baller Brand shoes may have contributed to the ankle issues, something Ball confirmed the Lakers talked to him about in an ESPN story by Ramona Shelburne and Paula Lavigne.

[The January injury] marked his third separate ankle injury, which left the Lakers searching for what could be the root issue of his troubles — including asking about his Big Baller Brand shoes.

“Yeah, they talked to me,” Lonzo Ball told ESPN two weeks ago. “They asked me about it, and I told ’em, ‘I feel comfortable. If I wasn’t comfortable, I wouldn’t play in ’em. If I didn’t play in [his signature BBB shoes], I’d play in Kobe [Bryant’s signature Nike shoe]. I work out in [LeBron James’ signature Nike shoe], but that’s because they’re heavier.”

Lonzo also said he told the Lakers he was open to making adjustments — “just minor things,” he said — to his Big Baller Brand shoes if needed.

There are trainers around the league who believe a lot of foot and ankle issues in the NBA are about poorly designed or ill-fitting shoes (that can include major, trusted brands, but the player wears something that does not fit his needs).

Whether the ZO2 is part of the problem or not is impossible to say from the outside.

However, Ball recently severed some ties with the Big Baller Brand over the business manager’s handling of his money. Ball also deleted pictures of himself wearing Big Baller Brand gear from his Instagram. What does that mean? We’re not going to speculate here, but take your own best guess.

Another Bucks’ injury: Pau Gasol reportedly out for month with ankle injury

Getty Images
2 Comments

Malcolm Brogdon is out for the remainder of the regular season, likely the first round of the playoffs, and maybe longer with a plantar fascia tear. Nikola Mirotic is out likely through the end of the regular season (and maybe a little longer) with a thumb fracture. The injury bug that the Bucks avoided much of the season is catching up with them.

And Pau Gasol can now be added to the list, according to ESPN’s Malika Andrews.

Gasol is going to play a limited role for Milwaukee, but his depth along the front line would have been helpful as the Bucks try to rest guys and get right for the postseason.

If these injuries — particularly Brogdon, who is an important glue piece for them — lingers into the second round of the playoffs for Milwaukee, it could mean an earlier end to the season than they hoped.