If you thought as a former player Michael Jordan could be the bridge of sanity between the NBA owners and players, think again.
Jordan is the owner of one of the most financially challenged teams in the NBA in the Charlotte Bobcats. He’s one of those small market, heavily leveraged owners who need the system to change now. Those are your hawks, not your doves.
You can feel that in his comments to the Herald Sun of Australia — you can also feel the fine that is sure to follow for mentioning a player by name.
“The model we’ve been operating under is broken. We have 22 or 23 teams losing money, (so) I think we have gotta come to some kind of understanding in this partnership that we have to realign,” Jordan said.
“I can’t say so much … but I know the owners are not going to move off what we feel is very necessary for us to get a deal in place where we can co-exist as partners. We need a lot of financial support throughout the league as well as revenue sharing to keep this business afloat.
“We have stars like (Andrew) Bogut who are entitled to certain type of demands. But for us to be profitable in small markets, we have to be able to win ballgames and build a better basketball team.”
So there is the owners’ case — they need to control salaries but are masking it as trying to seek competitive balance. And Jordan comes off as a hawk, a hardliner. Which he may well be, the more changes to the system the more his Bobcats benefit.
As for the Bucks, they spent more money on salary last season than the Miami Heat did ($68.9 million to $66.7 million, granted the Bucks biggest earner was Michael Redd). It’s not about how much money you spend but how wisely you spend it.