Universities to wear LeBron James gear under sponsorship deal: Miami, UK… and Ohio State

5 Comments

This should go over well.

LeBron James, in his continuing quest to become the most powerful brand in sports, has struck a deal for his Nike brand to sponsor three universities. Players at the University of Miami (the U) will wear the brand, which makes sense, given not only they share of the city with the Heat, but there is closeness with new head coach Jim Larranaga and LeBron’s business manager Maverick Carter. Kentucky will also sport the gear, which again makes sense given James’ closeness with John Calipari (a connection through World Wide Wes) and his frequent stops there during the season.

Oh, and Ohio State will also sport the gear.

…Yeah. From the South Florida Sun-Sentinel:

The University of Miami men’s basketball team will be sporting LeBron James-branded Nike gear this coming season thanks to a sponsorship deal with the Miami Heat superstar, two sources said Friday.

James will also be sponsoring Ohio State and Kentucky.

UM players were told the news by Coach Jim Larranaga on Thursday.

James’ publicist, Keith Estabrook, said he wouldn’t comment on the matter and directed all questions to Nike, which didn’t immediately return an email from the Sun Sentinel.

via LeBron James sponsors Miami Hurricanes: Heat star’s logo will be on men’s basketball team’s gear – South Florida Sun-Sentinel.com.

So The Ohio State University, the most popular university in Ohio, will wear the branded gear of the most hated man in the state, who abandoned his home-state Cavaliers, leading to the longest losing streak in NBA history.

This should go over extremely well.

But it’s a big deal for James’ brand as it attempts to reach the kind of heights it has targeted. That kind of exposure is phenomenal and only makes him more of an icon to the players coming up through those ranks. Still, it’ll be weird for Cavaliers fans in Columbus to realize they’re cheering on young men wearing the mark of the man they so despise.

It’s been a year since The Decision and James is still finding ways to cause outrage in Ohio.

Update:Turns out OSU has had gear which was tied to James since 2007, but this marks the first official branding of their gear under LeBron’s specific brand. HT: NorthCoastKid on Twitter.

Karl-Anthony Towns misses free throw as Mavs fans chant ‘Jimmy Butler’

Getty
Leave a comment

Jimmy Butler is still a member of the Minnesota Timberwolves, largely for reasons that are beyond the capacity of most rational NBA fans.

Butler continues to play with a team as they enter the beginning part of the season, although owner Glen Taylor and his front office are professing to still be looking for a suitable trade partner.

Meanwhile, the tension between Butler and teammates Andrew Wiggins and Karl-Anthony Towns must be palpable. It certainly has affected Towns at least in one way, as the Timberwolves big man missed a free throw after Dallas Mavericks fans chanted Butler’s name during one of Towns’ trips to the line

Via Twitter:

It’s hard to say whether Towns missed that free throw simply because of the chance or because sometimes guys miss free throws. Towns is an 84 percent shooter from the charity stripe, so you’d expect him to miss one once in a while.

Things continue to be weird in Minnesota, and this odd homeostasis can’t last for long.

Video appears to show Rajon Rondo spitting at Chris Paul

AP
4 Comments

Did Rajon Rondo spit on Chris Paul?

That’s the question everyone’s asking after Saturday night’s big brouhaha between the Los Angeles Lakers and the Houston Rockets which led to several objections and coming suspensions from the league office.

Various angles have been analyzed at length on social media, and indeed it was always apparent the NBA viewing public-at-large would get to the bottom of things. Around 9 a.m. on Sunday morning, we came to our logical endpoint.

Thanks to this new video, it does appear that Rondo spit at Paul.

Via Twitter:

The NBA league office is still reviewing the tape, but according to ESPN’s Adrian Wojnarowski they appear to have the clip in question in hand.

There are a lot of factors to consider when it comes to the coming suspensions. First, how much Brandon Ingram will be penalized for instigating the entire thing with his shove in the back of James Harden. Ingram also came in with a flying punch to Paul’s face that might be looked at a bit more severely.

Second, both Paul and Rondo landed punches, but if Rondo indeed did spit on his competitor that’s a level of disrespect — not to mention responsibility for making the first move against Paul — that might get him a tougher sentence.

We haven’t seen a real fight in the NBA in some time, where actual punches were landed and things got more serious than just guys running between tunnels underneath Staples Center. How the league punishes these guys this early in the season will dictate to us in the future how they feel about this kind of tension spilling over into violence.

Check out Nikola Jokick’s perfect shooting triple-double

Leave a comment

Phoenix star rookie Deandre Ayton, welcome to the NBA. Please try to guard Denver’s Nikola Jokic in your second game.

That didn’t go well. Jokic finished with a triple-double of 35 points, 12 rebounds, and 11 assists. However, it’s how he got there that was impressive: 11-of-11 from the field shooting, 10-of-11 from the free throw line, zero turnovers, four steals, and he threw in a blocked shot for good measure.

Jokic was +29 on the night and the Nuggets won 119-91. Denver is 2-0 to start the season.

Report: Knicks’ Kevin Knox out 2-4 weeks with sprained ankle

AP Images
Leave a comment

This is a blow — not just for the Knicks on the court, or the development of the team’s new young star, but for Knicks fans. With Kristaps Porzingis out for the foreseeable future, promising rookie Kevin Knox was the reason for hope, the reason to tune in and watch every night.

Now he’s going to be out for a couple of weeks, and maybe a month.

Knox went down after Boston’s Terry Rozier tried to cut Knox off in transition and fouled him. Knox was in a lot of pain and had to be helped off the court.

That sprained ankle will take 2-4 weeks to heal, reports Shams Charania of The Athletic.

Ugh. The good news is this is not more serious and Knox will fully recover. But it’s a setback both for him and the watchability of the Knicks for a few weeks.