The list of people with a lot to lose if the NBA lockout stretches out just keeps right on growing.
Next up are the networks that David Stern calls NBA partners — ESPN and ABC, as well as TNT.
They will be some angry partners if the numbers from AdWeek are correct (via CBS Eye on Basketball).
ESPN/ABC Sports and TNT stand to lose as much as $1.25 billion in ad sales revenue if the labor dispute negates the entire2011-12 NBA campaign. Indeed, the NBA audience has become so valuable that the postseason inventory alone accounts for nearly a fifth of the full-season take.
If the networks stand to lose a fortune in ad dollars, the league itself risks billions in media rights, ticket sales, and merchandising. ESPN/ABC pays $485 million per year for the rights to air NBA games while TNT forks over $445 million.
And that doesn’t even include all the local television rights deals, which are the lifeblood of many teams.
As we noted in the story about how the television contracts are the elephant in the room of the CBA negotiations — both sides want to keep the lion’s share of future television revenues when the new contracts come in in 2016.
Those contracts are expected to be a lot larger than the current ones — unless interest in the league drops. Which is the kind of thing that happens if a lockout costs games or a season. The networks will want to recoup their losses, and you can guess whose hide it comes out of.
Fun stuff, this lockout.
Steven Adams signed a two-year, $25.2 million contract extension with Memphis, which will keep him tied to the team through the 2024-25 season. ESPN’s Adrian Wojanrowski broke the news on Saturday.
Adams has been crucial to the Grizzlies’ recent success. He’s coming off his first season with the team, where he averaged career-highs in rebounds (10.0) and assists (3.4). He also helped them lock up the No. 2 spot in the Western Conference and make it to the Conference Semifinals, where they lost to the eventual-champion Warriors 4-2. Despite the improved numbers, a lot of his value is from intangibles that don’t show up in the box score.
Adams spent the first seven years of his career with the Thunder before being traded to New Orleans in the four-team deal that sent Jrue Holiday to Milwaukee. Adams was moved again to Memphis in a package for Jonas Valanciunas.
Adams has found a new home with a young Grizzlies team that is looking to win a championship. The team is built around Ja Morant, Jaren Jackson Jr. and Desmond Bane, but Jackson Jr. is expected to miss time after being diagnosed with a stress fracture in his left foot. Memphis will rely on Adams more than ever to begin the season.
The NBA went to Japan to promote the brand, play a few games in a huge market — Japan specifically but Asia as a whole — and put on a show.
Is there a better show than Stephen Curry and Klay Thompson draining 3s? Here they are in a 3-point contest during a basketball exhibition (there were some pro dunkers) in Tokyo on Saturday.
Stephen Curry, was there any other possible outcome?
It’s preseason and they are the defending champs — they should be having fun, playing with some joy.
Thompson took part in the shooting contest but is not playing in either of the exhibition games in Japan as the Warriors ease him back into play this season. It’s a marathon of a season and the Warriors need the best version of Klay starting in April, not October.
Larry Nance has been a stabilizing influence in New Orleans since coming over mid-season as part of the trade for CJ McCollum. Nance is a versatile player who can play the four or the five, knocks down his threes, is very strong on the glass, can be a disruptive defender in passing lanes, and fits in — and he has the veteran attitude of work this team needs.
So the Pelicans have reached an extension to keep the 29-year-old around for two years past this coming season, reports Adrian Wojnarowski of ESPN.
This is a signing that should make Pelicans fans happy. Importantly, it makes CJ McCollum happy — they are tight and this is something McCollum wanted to see. The money on this deal seems fair, about the league average for a solid rotation player.
Nance is the kind of veteran this team needs considering its young core of Zion Williamson, Brandon Ingram (just turned 25), Herb Jones, and guys like Trey Murphy III, Jose Alvarado, and others. Nance compared it to the young Lakers teams he was on, but noted that team lacked the same level of veteran leadership this Pelicans team has.
We may see more Nance at the five lineups — small ball with Zion at the four — to close games this season in New Orleans, that could be their best lineup because Nance can defend but also spaces the floor for Zion on offense. Coach Willie Green has a lot of different players and matchups to experiment with.
And now he has the stability of Nance for a few more years.
No team had an offseason quite like the Brooklyn Nets. First, they would not give a long-term extension to Kyrie Irving, which sent the star guard looking for a new team (but there were no offers that worked for everyone, so he opted in with Brooklyn). Then Kevin Durant asked for a trade, and to gain a little leverage reportedly threw down an ultimatum of him or the coach and GM. No trade could be found — how much the Nets wanted one is up for debate — so he is back in Brooklyn. And all that is not even getting into the return of Ben Simmons, a trade for Royce O’Neal, or anything else.
The Nets drama and how they move past it has been the talk of training camp. The only talk at training camp, it feels like.
When asked Friday if there were any inaccuracies in the reporting of the Nets summer he would like to clear up, Durant sounded weary of rehashing the summer.
The only thing that will start to move the conversation in a new direction is the Nets playing and winning games (they open the preseason Monday against the 76ers). And even those wins will have the shadow of the offseason cast over them. Durant and Irving made this bed.
Part of the fascination is the Nets remain the team hardest to predict in the league. They arguably have the most talented roster in the league and, if everything comes together just right, they can contend for a title. It’s also possible the wheels fall off early and by Christmas the Nets are looking to trade Durant again. Both things feel possible (even if reality most likely lands somewhere in the middle).
That uncertainty about the Nets’ future is the drama that will keep eyeballs on them — which also means more questions about this past offseason. Durant can choose not to answer them, but the questions aren’t going away.