Length of CBA fight may be tied to television deals

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Somehow, you can always tie professional sports back into television money. That may include the NBA lockout.

Right now, the players deal on the table calls for them to take slightly less in in overall revenue (from 57 percent of Basketball Related Income now to 54.3 percent next season) with a five or six year Collective Bargaining Agreement (CBA).

The owners on the other hand proposed capping players salaries at $2 billion a year total (as a flat number not a percentage of revenue) and leaving it there for a decade long CBA.

As Sherwood Strauss reminded us at Hoopspeak today, there is an elephant in the room at these CBA talks not really being discussed.

2016 is when the NBA’s current national TV deal expires. This 2007-inked agreement promises pro basketball a total of 930 million dollars per year from ESPN and TNT, divided equally among teams. Stern netted the package during something of an NBA nadir, an ugly lull that did little to foreshadow this renaissance we’re all chomping mutton legs to in 2011.

The 2007 national TV deal? Well, that 930 million-per represented a 22% boost over the preceding arrangement (despite a dip in ratings the couple years before it)….

If the cost of NBA broadcast rights climbs after bad ratings, great TV ratings should boost the NBA’s televised value higher than helium-sucking angels. The league has been on a TV tear recently, culminating in 15.0 rating for the 2011 championship-clincher. Even before that strong finish, Mike Ozanian of Forbes wrote of a potential 3 billion dollar total increase for the next NBA television deal.

Now you start to really see what is at stake in this fight. If the owners got their way, all of the extra money from that looming increase in television revenue would go straight into their pockets without the players seeing a penny increase. (And the owners would still cry they are not making enough money — when was the last time you didn’t hear a CEO or business owner say they were making enough money?)

The players know that revenue bump is out there, too. Which is why they want a percentage of league revenues to go to salaries, and why they want to negotiate their next CBA right after that new television deal is put in place.

It’s just one of the many long-range plays to watch here when the two sides start to negotiate again. They know there is big revenue down the line… if they don’t screw it up with the lockout.

Warriors coach Steve Kerr downplays argument with Jordan Bell (video)

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So much went right for the Warriors in their blowout of the Lakers on Monday.

But there were a couple snags. Stephen Curry slipping and falling and air-balling. And Steve Kerr and Jordan Bell arguing on the bench.

Monte Poole of NBC Sports Bay Area:

Kerr, visibly upset, addressed the matter but kept his comment brief and vague.

“It was a total misinterpretation of something I said,” he said, “and we cleared it up.”

Kerr surely would like to think this is the end of it, as would Bell. And perhaps it is. But there have been questions about Bell’s commitment and habits dating back to at least the middle of his rookie season.

Coaches and players say a lot of things quickly during games. A comment being misinterpreted and causing an overreaction isn’t the end of the world.

But it usually doesn’t lead to an exchange that looks so heated. That Bell thought Kerr said something so off-putting toward him – whether Kerr actually did or didn’t – is telling.

After a promising rookie season, Bell has declined this year. He’s not even a permanent member of the rotation. With DeMarcus Cousins returning, Bell could be even further deemphasized.

Bell has potential as a versatile defender who finishes above the rim and moves the ball well. Golden State could particularly maximize his skill set.

First, Bell – who’ll be a free agent this summer – must show he’s on the same page as his coach.

Celtics play themselves with Al Horford tweets

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The Celtics eventually deleted the first one, but these two Al Horford tweets back-to-back are a masterpiece:

screenshot-twitter.com-2019.01.22-15-54-57

Russell Westbrook beefs with Damian Lillard, Evan Turner, Jusuf Nurkic (video)

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Russell Westbrook neared peak Russell Westbrook last night.

During the Thunder’s win over the Trail Blazers, he talked trash to Damian Lillard and exchanged pointed laughs and words with Jusuf Nurkic. Westbrook also scored 29 points, dished 14 assists and grabbed 10 rebounds. After the game, he mocked Evan Turner for stealing his trademark rock-the-baby celebration and called Nurkic a “clown” (to which Nurkic responded online by calling the Oklahoma City star “Westbrick”).

For better or worse – mostly better last night – Westbrook always brings that same energy to everything he does.

Frustrated Luka Doncic tears jersey (video)

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Luka Doncic has been showing his anger lately – kicking a ball into the stands and, last night, tearing his jersey entering halftime. At least that last outburst didn’t get him ejected.

Doncic got a fresh jersey for the second half and helped the Mavericks beat the Clippers, 106-98.