Creators of “The Decision” stunned by backlash (and other details of event)

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On the eve of a lockout that — if it does end up costing games — will kill the momentum around the league, let’s look back at the thing that helped create all that momentum and the increased ratings: LeBron James’ Decision.

The television show sparked interest from casual fans that carried over to increased television ratings this season, increased attendance and a real uptick in popularity of the NBA. Sure, much of it may have been people tuning in to root against the Heat (and thereby adopting Dirk Nowitzki as their own), but there is no doubt that is part of what fueled the increased interest in the league.

The backlash of The Decision caught the creators of the show by surprise, they told Zach Lowe of Sports Illustrated in a fascinating look at how the production of the show came together.

(Mark Dowley, former partner at the William Morris Endeavor agency who helped set up the show in Greenwich): We got a lot of grief for it. A good deed never goes unpunished, you know? LeBron is an exceptionally bright young man. No one is taking advantage of LeBron James. And Maverick Carter is a very bright guy. I’ve done deals with them since and we’ll do deals with them in the future. Everybody can hold their heads up high. The only people who know best about how they felt [about the criticism] are Maverick and LeBron. There is no way they enjoyed a lot of the aftermath. I do know morally and from a socially conscience standpoint, they know they did something good (for the Boys & Girls Club).

The guy who really got wronged was Jim Gray. The whole original idea was Jim’s and Ari’s and Maverick’s. I thought Jim did a hell of a job. He’s quite a gentleman. This was sports, after all, not U.N. wartime reporting. People just got a little nuts over it.

Gray only got wronged if you thought the idea of announcing where a basketball player would play next season in an hour television broadcast was a good idea in the first place. It wasn’t. Instant reaction in the public at the time — before anyone knew where LeBron was going to play, just the reaction to idea of a special to make the announcement — was an obvious precursor to the backlash that followed. The fact nobody else helping put this together anticipated this kind of reaction speaks to how in touch they really are with the feelings of fans.

Go read the entire SI report, there are fascinating details on the event itself. How LeBron did not sign autographs for the kids at the club (he was on too tight a schedule, people say) and how the kids really flocked more to Kanye West anyway. How Greenwich was chosen because it was seen as neutral ground. How it was apparently the Greenwich police that leaked the location that those involved had tried to keep secret.

In the end, those involved are proud of the money raised for the Boys & Girls club. And that is no doubt a noble cause and the money has and will be put to good use.

And the NBA has seen a bump in business in part because of it. Does all of that end up making it a good idea to do The Decision? I personally still can’t convince myself it was.

Phoenix Suns perfect 4-0 in bubble, growing, thinking playoffs

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LAKE BUENA VISTA, Fla. (AP) — The last time Devin Booker walked off the court as a winner in four consecutive games, these were the opponents: Hampton, Cincinnati, West Virginia and Notre Dame.

That is, until now.

Booker and the Phoenix Suns – the team that came to the NBA restart at Walt Disney World with the worst record in the Western Conference and the second-worst record of the 22 teams in the field – are perhaps the best story of the bubble.

They’re 4-0 at Disney, breathing real life into playoff hopes that basically were nonexistent when the season was suspended because of the coronavirus pandemic on March 11. It’s the team’s first four-game winning streak since December 2018; Booker missed one of those games, so it’s his first run of four wins in a row since helping Kentucky make its Final Four run in 2015.

“It definitely feels like a tournament, a big AAU tournament, the March Madness tournament,” Phoenix’s Cameron Payne said Friday. “That’s something I never even got a chance to be in, but hey, I’ll take this.”

The Suns started their bubble run with a win over Washington and followed that with victories against three playoff-bound teams – first Dallas, then the Los Angeles Clippers (both of those games being 117-115 finals, the win over the Clippers sealed by a Booker buzzer-beater) and next a 114-99 victory Thursday over Indiana.

A team that had a stretch of four wins in 20 games during November and December, then a run of four wins in 15 games during January and February, got to the bubble and are now 4-for-4.

The Suns are riding a 10-year playoff drought, the second-longest current one in the NBA, but now they’re thinking big and for good reason.

“Well, you know, this is in the fledgling stages, for sure,” Suns coach Monty Williams said. “We’ve got a lot more work to do. And there’s a process that we’ve kind of gotten ourselves involved in and we’re going to stick to that. So, fun? I don’t have time to have fun right now. It’s always good to win, but I’m working right now. And I want guys to understand, it’s fun when you win – but then you’ve got to turn the page and get right back to work.”

Williams understands the reality for the Suns right now. They entered Friday 1-1/2 games out of ninth place and the play-in series that will decide the last postseason berth in the West. And while the 4-0 start has been noteworthy, even an 8-0 mark in the seeding games wouldn’t guarantee the Suns a trip to that play-in round.

The Suns play Miami on Saturday, then finish the regular season against Oklahoma City, Philadelphia and Dallas.

“I’ve been in five years now and haven’t had that much success,” Booker said. “But, you know, I’m working hard every day to turn that narrative and change that narrative. We have a good bunch in here to do it. A lot of young players mixed with some veteran presence and it’s a good look for us. So, we’re going to keep our head down, keep working.

“I don’t think anybody here is worried about 4-0. We still have plans and goals for this team to reach and 4-0 wasn’t it.”

Booker is averaging 28 points in the four games. Deandre Ayton, another big piece of the young Suns’ core, is averaging 18.3 points and 9.3 rebounds. There are six players averaging double figures in all, including Payne, who is shooting 53% from 3-point range in his first four games with the Suns.

“We definitely feel good,” Payne said. “We’re not here for no reason.”

 

Rumor: Indiana coach Nate McMillan is on hot seat

Indiana coach hot seat
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Last season, Indiana’s Nate McMillan finished fourth in Coach of the Year voting, taking a team that lost star Victor Oladipo after just 36 games and still got them into the playoffs. McMillan is going to get COY votes again this year for much the same reason — his teams play good defense and overachieve.

Indiana coach Nate McMillan is also on the hot seat.

It’s surprising, and it’s just a rumor, but ESPN’s Jeff Van Gundy and Zach Lowe had this conversation on a recent episode of The Lowe Post podcast (hat tip PacersTalk.net).

Van Gundy: “I had two people come up to me since I’ve been here [in the NBA restart bubble] and say, ‘Nate McMillan’s in trouble.’”

Lowe: “It’s been the hottest rumor all season… What you’ve heard in Orlando’s been going around all season…

“Let me be clear: It’s just a rumor. I don’t know if it’s true. When you talk to people around the Pacers, they say, ‘It’s not true’ or ‘Where you’d hear that from?’”

Maybe management wants a more modern offense, the Pacers are bottom eight in both three pointers attempted and pace. Overall, Indiana’s offense is middle of the pack (18th in the league), which is not bad considering it was without Oladipo for most of the season (and he was playing his way into shape when he returned and was not at an All-NBA level).

It’s hard to imagine that the Pacers would make a change this offseason, which will be short and give a new coach less time to ramp up a program. Plus, does owner Herb Simon want to pay two coaches? The finances of the league are helping other coaches keep their jobs.

More than all that, McMillan doesn’t deserve to be fired.

Not that “deserved” has had much to do with NBA coaches keeping their jobs in the past.

 

Report: NBA players bypassing ‘snitch’ hotline to call Adam Silver directly

NBA commissioner Adam Silver
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No NBA players have been diagnosed with coronavirus in the bubble. And they want to keep it that way. A championship and a lot of money are on the line.

That means preventing players from having close contact with anyone outside the bubble. And, in case someone contracts coronavirus, wearing masks (intact masks) to prevent a wider outbreak.

The NBA set up a hotline – quickly dubbed the “snitch” hotline – for players to report violations.

Chris Haynes of TNT:

Players have been circumventing that process. Sources informed me that multiple players are personally calling commissioner Adam Silver to issue their complaints with things they’re seeing in the bubble.

Adam Silver is accessible to players – particularly the president of the union.

I’m not sure about tattling straight to the top boss when there are other protocols in place. Are hotline calls not resulting in changed behavior?

Either way, it’s important for the NBA to keep players safe – both for their health and the league’s revenue (about half of which goes to players in salary). So, cut Chris Paul anyone calling Silver a break. They’re at least trying to help. And so far, violations inside the bubble have led to reminders, not harsher discipline.

Zion Williamson sitting out Pelicans-Wizards (rest)

Pelicans big Zion Williamson
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The Pelicans have been one of the NBA’s most disappointing teams in the bubble. New Orleans has gone 1-3 at Disney World and fallen to 13th in the Western Conference.

Still (barely) hanging in the race to make the play-in, the Pelicans must face the Wizards without Zion Williamson.

Pelicans:

The Pelicans are treating Williamson carefully – and they should. He’s their 20-year-old franchise player with major health concerns.

But New Orleans still has its highest ceiling now with Williamson on the floor. He’s an offensive force. His interior scoring and gravity create efficient looks for himself and teammates.

Williamson has been woeful defensively, and the Pelicans have bigs – Derrick Favors and Jaxson Hayes – to take Williamson’s minutes. New Orleans can go small, too.

The Pelicans should still beat Washington, even without Williamson. Ideally, this will have Williamson ready for a closing stretch against the Spurs, Kings and Magic without sacrificing today’s game.

Yet, this is really just proof New Orleans isn’t as ready to launch as it appears during Williamson’s most exciting moments. His availability remains murky. His team has run hot and cold. I wouldn’t assume a win over the Wizards – though it’s a game the Pelicans need to preserve their fading playoff hopes.