LRMR has become kind of like C.O.B.R.A. from “G.I. Joe” to people. You don’t know what they do or how they work, exactly, you just know that they’re the bad guys. The marketing firm built around LeBron James and his brand are synonymous with the talk about how players care too much about their brand, and the insider nature of the organization along with its associations with William Wesley make it none too popular. In reality, this is all just backlash around James; who cares who does what in terms of brand management in the NBA? Does it affect anything on the floor? Not really. Still, it should be noted that for the first time since James departed for Miami, LRMR is back in business with the Cavaliers.
Cavaliers’ blog WFNY spoke to Rich Paul, the “R” in LRMR after one of his newest clients for his worth with CAA wound up in Cleveland. Paul represents Tristan Thompson, the Cavaliers’ fourth pick in the NBA Draft for CAA, the megastar agency that holds LeBron, Chris Paul, and Carmelo Anthony in its fold. From WFNY:
Clad in a tailored navy blue sport coat topped off with a 2011 NBA Draft pin in his lapel on this day, the 5-foot-10-inch Paul finds himself in a land of giants. Thompson is just the latest member of his stable of NBA talent as names like Houston’s Jonny Flynn and Los Angeles’ Eric Bledsoe have already helped pave the way for the budding Creative Arts Agency representative. Learning bits and pieces from established reps like Leon Rose, Paul seems focused to make his name in the agent arena. And while LRMR will continue to operate as the marketing arm, Paul tells WFNY that his work with CAA is something completely independent.
There’s got to be some uneasiness from Cavs fans. After all, just the word LRMR is enough to create outrage there. And CAA is no friend of the fanbase, either. But this is the reality. LRMR will use its connections through James, who WFNY notes Thompson calls “a big brother,” to further their own individual goals. The members of LRMR haven’t been necessarily impressive with their decision in or outside of LRMR beyond “stay friends with James,” but the roster of players they influence is starting to grow. Their sphere of influence could be expanding more with each day.
Have fun thinking that one through, Cavs fans and Heat-haters alike.
Dorian Finney-Smith slams putback dunk on two Timberwolves (video)
The woman who accused Luke Walton of sexually assaulting her in a hotel room in 2017 has officially dropped her lawsuit against the NBA coach, TMZ Sports has learned.
Unclear if Walton and Tennant struck a settlement — but it’s not uncommon in situations like this.
We might eventually learn details of a settlement. But with Tennant not cooperating with the NBA investigation and now dropping her lawsuit, Walton will likely get to continue his coaching career without this hanging over him.
It’s often difficult for victims of sexual abuse to prove the crime occurred. Likewise, it’s often difficult for wrongfully accused people to prove their innocence. Tennant’s main allegation occurred in a hotel room with only she and Walton present.
Hopefully, justice prevailed here.
Blake Griffin inadvertently hits referee in face (video)
But Griffin saved his most devastating work for referee Scott Twardoski.
Griffin extended his arm and whacked Twardoski in the face, flooring the official. Play stopped for Twardoski to recover. The replay doesn’t do the contact justice. Twardoski was moving quickly up the floor when he ran straight into Griffin’s hand.
At least it wasn’t as bad as this legendary Carlos Boozer moment:
Out of game, shoeless LeBron James waves towel on court near play (video)
LeBron James wasn’t about that NBA-rulebook life last night.
Not only did he get away with a comically blatant travel, he – ostensibly out of the game – later wandered onto the court during play. He got pretty close to the action, waving his towel in celebration of consecutive Kyle Kuzma blocks.
And LeBron was wearing only socks on his feet. He had already given his shoes away to young fans – with 4:20 left! Sure, the Lakers were up 19 on the Jazz, but that’s a lot of time remaining. What a kind and totally disrespectful gesture, a real do-it-all move.