Mark Cuban, staying silent

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Mavericks owner Mark Cuban has never been shy about — well, anything, ever. He blogs, he tweets, he talks, he seemingly rarely has a private thought. And yet, a half-decade after the Mavericks lost to the Heat in the Finals and Cuban was at his most visible, vocal, and demonstrative, Cuban has gone into something of a radio silence. The New York Times’ Howard Beck has the details:

On the eve of the Mavericks’ finals rematch with the Miami Heat, Cuban had gone silent. No blog posts, no boastful messages on Twitter, no provocative sound bites. He has not spoken on the record since early May. Dallas reporters have been greeted by an empty StairMaster.

Late last week, Cuban declined a reporter’s request with a Twitter-length e-mail: “not doing any interviews.”

The 2006 Heat-Mavericks finals were dominated by Dwyane Wade, officiating controversy and Cuban. This series, it seems, will be different.

“I think this time around, it’s more about us,” said Mavericks guard Jason Terry, one of two holdovers from the 2006 team. “I think he’s tried to stay away from being a distraction, and it’s working out for us.”

This is, according to those who cover Cuban, the longest he has gone without speaking publicly since he took over the franchise in 2000.

Beck presents plenty of theories for Cuban’s silence, including superstition, not wanting to be a distraction to his team, or just not wanting to pay any more than the $1.8 million Cuban has already given the NBA in fine money.

However, everyone does seem to agree that Cuban’s silence will be short-lived if the Mavericks manage to win the title:

The players and coaches seem to genuinely appreciate Cuban’s willingness to fade into the background at this critical time. No one expects it to last, however.

“In the end, he’ll have his time to shine,” Terry said with a smile, foreshadowing a happy ending.

And if Cuban’s team does take the title?

“He won’t keep his mouth shut,” [The Dallas Morning News’ Tim Cowlishaw] said.