LeBron James tweets he’s “at WAR besides my Soldiers”

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The worst enemy to LeBron James’ image is LeBron James.

James sent out this tweet today and probably thought nothing of it:

20+ games left in phase 2. I’m ReFOCUSED! No prisoners, I have no friends when at WAR besides my Soldiers.

But the condemnation on twitter was fast and furious — athletes using military terminology and saying they are at war while the country is actually at war and people are dying is a public relations disaster waiting to happen. Just ask Kellen Winslow.

And I get that. I get that sports are not war and the comparisons are silly. LeBron will make tens of million, soldiers actually risk their lives for an annual salary James blows on a night out in Vegas. James is playing games and living large at home, soldiers are changing lives in cramped conditions in far off lands.

But from coaches to players for generations, war and military language have been a part of sports. Because it’s about striving together as a unit to best an opponent. Because it is a brotherhood. The stakes are far less high, the consequences of losing far less serious. But there is a similarity of purpose.

For LeBron, who is under the brightest of spotlights, this is just another public relations mistake. Whatever he meant to say. To borrow another military expression, he shoots himself in the foot a lot. LeBron’s supporters will point out that he meant no disrespect to the troops with this, and that is true. LeBron’s detractors will add this to the long list of things he has done that rub people the wrong way.

Really, this tweet is a LeBron James Rorschach test — what you think of this tweet probably tells you more about what you think of LeBron than it does about his words.

But LeBron didn’t really need anything else to fuel the fire of people weary of him. That’s why this is another public relations mistake.

NBA makes it official, moves up free agency six hours to 6 p.m. June 30 (Eastern)

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I’d like to think this means we’ll all be able to go to bed at a reasonable hour on June 30. I also know better.

There is a frenzy of activity right as free agency opens (Tampering? There is no tampering in the NBA…), which traditionally has been as the clock turns to July 1 in New York, right at midnight. Things got so active that a lot of agents and players made sure they were in Los Angeles, even if they didn’t live there in the offseason, just so things started at the more reasonable hour of 9 p.m.

Now the NBA has made the rumors official: Free agency will begin at 6 p.m. Eastern on June 30. Six hours earlier than before.

This was done as an agreement between the NBA and the National Basketball Players Association.

This is going to be a wild July with a lot of big-name free agents — Kevin Durant, Kyrie Irving, Klay Thompson, Jimmy Butler — and maybe a third of the players in the league on the market, plus there are a lot more teams with cap space to spend this season. It’s going to be a frenzy.

Now we know what time the wild times start.

Why does Kevin Durant respond on social media? “I’m qualified to talk about basketball”

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Every NBA player gets ripped on social media, even the guys who are not on social media. Most of the time players just ignore it, the way they ignore fans yelling stuff courtside or distant family asking them for money.

Kevin Durant, however, gets into it sometimes, even with national media members (and even had a burner account). Which always becomes a thing.

Why? Why not just ignore it? From Durant himself at practice Friday, via NBC Sports Bay Area.

“Because I have social media,” Durant said Friday… “I mean, I’m a human being with a social media account. I could see if I ventured off into like politics, culinary arts or music and gave my input, but I’m sticking to something that I know. You know what I’m saying? This is all I know. I’m actually talking about stuff that I know. I’m qualified to talk about basketball.

“So when I respond to something, especially if it’s about me personally, of course I’m going to tell you if you wrong about it. When I’m on the training table getting treatment on my calf and I see a tweet that come by and I disagree — I don’t talk to people because I’m worried about what they say, it’s just that I’m interested. So if you talking about in-game or the NBA Finals, they’re the same to me, you know what I’m saying?”

Durant seems to have more time on hands to get into these spats while he is out injured. Which likely will last into the start of the NBA Finals.

Does this mean the Drake/Durant beef is inevitable?

LeBron likes Instagram of Kyrie Irving in Lakers jersey, Internet goes berserk

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The Lakers landing Kyrie Irving in free agency this summer might be their best realistic option. It’s far, far from a lock — the Knicks, and yes Celtics, will make their pitch, too — but reuniting the pair that won a title in Cleveland is on the Lakers’ radar. (Insert your own, “you know who should coach this team” Tyronn Lue joke here.)

Fueling the speculation, LeBron James and Irving were seen hanging out together at a club in Los Angeles recently. Then Friday, this happened: Cuffthelegend posted this on Instagram and LeBron liked it.

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I like how this feels

A post shared by Savage Season 365 (@cuffsthelegend) on

(For the record, Cuffthelegend gets some stuff right, he’s not a guy who posts stuff out of nowhere.)

Of course, NBA Twitter and the web responded to this in its usual measured, thoughtful way. Some Lakers fans think the deal is done, others mock the idea altogether.

Two thoughts on Irving and the Lakers:

• Multiple reports say Irving is open to it. Irving also has a strong relationship with Kevin Durant, and Boston still plans to trade for Anthony Davis and then try to re-sign Irving (even if Boston fans are done with Kyrie). The only person who knows which way Irving is leaning right now is Irving, and there’s a good chance he changes his mind in the next five weeks anyway.

• If the Lakers are going to land a star free agent this summer, it will be because LeBron was an active recruiter. These elite players have options, and the Laker front office is not inspiring confidence of late, it will be on LeBron to win guys over.

 

Jeremy Lin: Milwaukee security guard asked for my pass to Raptors team bus

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Jeremy Lin has discussed people not believing he plays in the NBA.

It apparently still happens.

Lin, whose Raptors are playing the Bucks in the Eastern Conference finals, via Bill Michaels Sports Talk Network:

After Game 2 in Milwaukee, I was trying to get to the team bus and one of the dudes in the Milwaukee arena just screams at me. He’s like, “Where do you think you’re going?!” And I’m like, “Uh, I’m trying to get to the team bus.” He’s like, “What?! Where’s your pass?” I was like, “I don’t have a pass. I don’t know what you’re talking about. I don’t have a pass.”

This happens in a lot of arenas, so I just kind of go with the flow.

It’s a fine line. Lin shouldn’t be profiled as a non-athlete because he’s Asian-American. Arena staffers should keep everyone safe by stopping unauthorized people.