Would you pay $300 for shoes if you could jump higher?

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apl_shoe_1_200.jpgSeriously, $300 for a pair of basketball shoes?

That is the new high end of the market, set by Athletic Propulsion Labs for their new Concept 1 shoe. Why would you do that could basically buy two pairs of new Jordan Six Rings for the same price?

Because these shoes will help you jump higher. Because of science. Here’s the official sales pitch from the company.

The technology itself features a unique device that serves as a “launch pad” housed inside a cavity at the front of the shoe, which compresses (The “Load” phase) and then releases (The “Launch” phase) as the athlete exerts force on the front of the foot….

In testing situations, athletes have experienced increases of several inches on their vertical leap wearing Athletic Propulsion Labs™ basketball shoes with the Load ‘N Launch™ technology.

Adding inches to my vertical? Man, I could finally clear that phone book.

CNBC’s sports business reporter Darren Rovell found this story, talked to company owners Ryan and Adam Goldston, and tested out the shoes. Now he gets why there is a buzz — if you were just a couple inches short of dunking a basketball, how much would you pay to instantly be able to do it? Exactly.

Rovell also knows what could make the shoes an instant hit.

Knowing I couldn’t write this story without testing out the shoes, I had the Goldstons send me a pair. On Monday, I took my basketball hoop down to eight feet and dunked wearing my Nike basketball shoes. Then I tried on the Concept 1’s. I didn’t measure it, and it could have been psychological, but I did feel like I had better “ups.”

So far, the buzz about the shoes has been confined mostly to the sneaker circles, but one thing can change that all: If the NBA decides to ban the shoes.

Raptors’ Jonas Valanciunas undergoes surgery on dislocated thumb, out a month

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It was clear it was bad when it happened. Not because of the violence of the play by Draymond Green — no foul was called, and the hand is part of the ball by rule in these cases — but because of Jonas Valanciunas‘ reaction. The man was in a lot of pain.

With 8 minutes to go in the second quarter of the Raptors win Wednesday night, Valanciunas got the ball with Green on him and decided to back down the smaller player, Green reached in and swiped down knocking the ball away but getting Valanciunas’ hand in the process.

Thursday the Raptors announced that Valanciunas had surgery on his dislocated left thumb and will be out at least a month.

This is a blow to the Raptors’ frontline depth, although they still have plenty of talent up front. Serge Ibaka starts most nights at center, and at times the Raptors go small and put breakout player Pascal Siakam at the five. However, Valanciunas is their matchup for other bigger, more traditional centers, or sometimes coach Nick Nurse tries him to force a mismatch. Valanciunas is averaging 12.8 points and 7.2 rebounds a night playing nearly 19 minutes a night, the Raptors defense is 3 points per 100 possessions better, and the Raptors outscore opponents by 5.4 per 100 when he is on the court. It will not be easy to fill his minutes.

The Raptors are 23-7 and the team in first place in the East having just knocked off the Clippers and Warriors in back-to-back nights on the road. They look like contenders, but they could use Valanciunas to help them get through the regular season (he’s harder to play in the postseason, but we’re not there yet).

 

Hornets owner Michael Jordan: Smacking Malik Monk was ‘tap of endearment’

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Hornets owner Michael Jordan smacked guard Malik Monk on the back head of the head, because Monk prematurely ran on the court to celebrate Jeremy Lamb‘s game-winner against the Pistons last night. Charlotte received a technical foul for having too many men on the court, but held on for the victory.

Zach Aldridge of WCCB:

Some people took affront to Jordan putting his hands on Monk – to the point Jordan explained himself.

Associated Press:

Hornets owner Michael Jordan says lightly smacking the back of second-year guard Malik Monk’s head in closing seconds of Wednesday night’s win against the Pistons was a “tap of endearment.”

The Hornets owner, says “It was like a big brother and little brother tap. No negative intent. Only love!”

I doubt any other NBA owner could have gotten away with that.

But Jordan isn’t any other NBA owner.

He’s a former player, widely respected as the greatest of all-time. He’s black. He’s just 55, younger than most of his owner peers.

Jordan and Monk can relate in a way other owners and players can’t.

The power dynamic still isn’t balanced. Jordan is Monk’s boss. When initially watching the exchange, I worried Jordan crossed a line.

But both Jordan and Monk laughed it off. I believe this truly was acceptable in the context of their relationship.

LeBron James on consideration given to signing with Rockets: ‘Not much’

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For a while, it seemed LeBron Jamesfinalists in free agency last summer were the Lakers, Cavaliers, 76ers and Rockets.

LeBron obviously signed with the Lakers. Cleveland remains special to him. His agent met with Philadelphia.

And then there’s Houston.

Dave McMenamin of ESPN:

The Rockets – led by Chris Paul – reportedly recruited LeBron hard.

But LeBron reportedly previously said he didn’t like Houston as a city, and at this point, it’s impossible escape lifestyle as a key consideration for the superstar. He clearly enjoys Los Angeles.

I doubt LeBron regrets dropping the Rockets from consideration early. The main appeal would have been their direction path to championship contention, but they’ve been the NBA’s most disappointing team this season.

Which makes it even easier for LeBron to dismiss his Houston consideration.

2018 NBA playoff teams get new alternate jerseys (photos)

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Did your favorite team or player make the playoffs last season?

Well, someone thinks that might have you invested enough to buy yet another jersey.

Aaron Dodson of The Undefeated:

The Bucks jersey is the best – despite the advertisement patch intruding on the otherwise minimalist look. Milwaukee would be the runaway winner without the ad.

As is, I also really like the Pelicans, Pacers and Heat. I suspect Miami’s fuchsia Miami Vice edition will draw the most attention.

A few of these are rather plain, and that’s always disappointing in an alternate jersey. But I particularly dislike the Cavaliers and Spurs jerseys.