Video: Jimmy Kimmel has ideas to fill time on NBA TV

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If you haven’t been watching NBA TV during the lockout, well, join the club. It’s been a steady stream of classic games (which can be fun), with “Teen Wolf” and “One on One” staring Robbie Benson mixed in. It’s painful.

Jimmy Kimmel has some ideas to fill all that air time, and we thought we’d pass them along. They should go with them, we’ll watch anything Jack Nicholson does.

NBATV ratings plummet during lockout… don’t you like “Teen Wolf?”


NBA TV has been as hard to watch as a Shawn Marion jump shot during the lockout.

Banned from showing any current NBA players, they have been relegated to showing nothing but classic games. No summer league games, no shows previewing the upcoming season, no shows talking fantasy hoops, no drop ins on training camp.

Which led to these tweets from TV Sports Ratings:

NBA TV had an average audience of 11,000 viewers last week (fewest ever). Among measured ad-supported cable nets, only Fuel (7k) had less.

Since start of lockout, NBA TV has aired Fish/Saved Pitt 16 times, One on One (Robby Benson) 14 times & Teen Wolf 8 times.

Last night’s NBA TV lockout coverage consisted of back-to-back airings of Robbie Benson in One on One: 11,000 viewers at 9p & 7,000 at 11p

It’s okay, I can’t watch One on One either, but what do you people have against Teen Wolf? You could watch that 8 times a week and it wouldn’t get old. It’s Michael J. Fox at the peak of his powers.

Come on people, it’s that or the 1963 NBA finals in black and white again.

Google TV to come loaded with NBA Game Time app

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television07.pngGoogle wants to own your television. Bill Gates actually saw this coming but it never took off. Of course Apple has something but only 10 percent of the population knows about it. But Google thinks it is different.

Google TV is essentially what you think it is — your television will go to a homepage with quick links to favorite channels, there will be apps (similar to a smart phone or iPad), if you search out “The Event” you will get both upcoming showings and web search responses for it. You can get your Web on your Television, so your favorite YouTube videos will be larger than life.

It may or may not work. It may or may not be a good idea. We are not going down that road.

Just know that if you choose to walk the Google TV path, the NBA will be there with you.

The NBA Game Time app is a hit on smart phones and it will come standard on Google TV, NBA Digital announced.

The NBA Game Time application will allow fans to follow NBA games in progress with a real-time scoreboard, watch on-demand video highlights optimized for an HD viewing experience, and check the latest league standings and statistics — through their television.

“We are excited to be among the select group of companies with pre-installed apps for the highly anticipated launch of Google TV. With our commitment to multi-platform innovation and distribution, it’s only natural for us to be among the first to partner with Google TV on such a ground-breaking platform,” said Bryan Perez, senior vice president and general manager for NBA Digital.

Say what you will about the NBA, they are more than any other major sports league are willing to push the envelope in terms of embracing technology. Which is a good thing. Now, if you could only still embed the videos on their home page….

NBA to release the big-ticket games Tuesday


It’s one of NBA-heads’ favorite times of the year. The release of the schedule. And this year, the NBA is capitalizing on that level of interest and making it into a bit of an event.

Tuesday night, August 3rd, NBATV will host a one-hour special to announce its opening night, Christmas Day, and Martin Luther King. Jr. Day schedules.

It’s a move that touches on how the NBA is learning to harness every conceivable opportunity to market itself. The challenge, naturally, will be containing any of the games, which annually have been leaked to multiple beat writers around the globe. There’s always a staffer or management source willing to let a reporter know his fall schedule. The NBA will have its hands full trying to contain it.

In fact, NBCSports.com has acquired an advance copy of what the league is trying to schedule for opening night, though they are having some logistic problems.

Opening Night:
7:00 EST: LA Lakers at Miami Heat
9:30 EST: Miami Heat at LA Lakers

Christmas Day:
3:00 EST: LA Lakers at Boston Celtics
5:30 EST: Boston Celtics at Miami Heat
8:00 EST: Boston Celtics vs. Miami Heat vs. LA Lakers (and Orlando if they can throw them in)

Now, you may think there’s A. no way that teams can play multiple times in a day and that B. the time-space continuum prevents teams from traveling several hours instantaneously, but we live in a world where Chris Bosh, Dwyane Wade, and LeBron James have teamed up. Anything can happen in this zany NBA!

We’ll have details on the actual schedule release for you throughout the week.