Nike is taking over NBA uniform production this season. See its release of a Warriors jersey above.
But don’t call that a Golden State home jersey just because it’s white.
Coinciding with the introduction of the new uniforms, the NBA is eliminating its “Home” and “Road” uniform designations. Beginning with the 2017-18 season, home teams will pick which of their uniforms will be worn at all home games and visiting teams will choose a contrasting uniform within their own assortment.
Because of this change, Nike and the NBA worked together to create four core uniforms for each team, classified as “editions,” which draw from the rich heritage of the NBA and its respective franchises.
Nike and the NBA worked together to create four primary uniforms for each team, classified as “editions,” which draw from the rich heritage of the NBA and its respective franchises.
The first two editions of the NBA uniforms, which will be introduced by teams this summer and will make their on-court debut at the start of the season, are the Association and Icon editions. The two remaining core uniforms, inspired by the mindset of the NBA athlete and the communities that support their teams through thick and thin, respectively, will be revealed in the coming months.
The Association Edition, the traditional home white uniform that all 30 teams will have in their assortment, links them as members of the most exclusive basketball club in the world. It represents an achievement that most athletes have worked their entire lives to reach.
The Icon Edition, previously known as the road uniform, represents the rich heritage and iconic identity that exists within each franchise. This edition utilizes the team’s primary color, a color that dominates the closets of the most diehard fans.
Also this season, eight NBA teams will have a Classic Edition uniform that will be available in the fall. The Classic Edition celebrates some of the most iconic uniforms in league history and can be worn at each team’s discretion.
Do teams pick the white or color jersey to wear for all home games or on a game-by-game basis? If the latter, that already occurred on a limited basis. Now, teams will just have freedom to wear colors at home more often.
I hope they don’t.
I’m a traditionalist, fond of white uniforms for home teams. It’s logical, stemming back to a time teams wore dark uniforms on the road because they lacked the ability to clean them as often.
And don’t get me started on the overwrought titles for these uniforms. I’m sticking with home (white, even if the home team is wearing its road jersey), road (color, even if the road team is wearing its home jersey) and alternate.