The Philadelphia 76ers today unveiled an updated brand identity, which includes a redesigned primary logo and a series of partial and secondary logo variations in advance of the NBA Draft Lottery on Tuesday, May 19 and the introduction of new uniforms on Thursday, June 18.
The logo set is effective immediately and updates the iconic Sixers design through the incorporation of new and traditionally significant elements.
The team’s new primary logo is a modern interpretation of the classic Sixers insignia, stylistically redeveloped to include a patriotic blue border with six white stars and “PHILADELPHIA” adorned across the heading. The familiar white basketball has been visually updated with a positional rotation of the seams. The emblematic ring of 13 stars present in the primary, partial and secondary logos continues to represent the original American Colonies.
The introduction of the new logos tips off the launch of an updated visual identity for the Sixers, highlighted by new uniforms for the 2015-16 season. The uniforms will debut on June 18at a public event held from 7:00-8:30 p.m. at the Wells Fargo Center (3601 South Broad Street, Philadelphia, PA), where attendees will be treated to a series of dynamic digital displays and interactive elements. Sixers legends Billy Cunningham, Darryl Dawkins, Moses Malone, Bobby Jones and Allen Iverson and special guest Barbara Chamberlain-Lewis, sister of the late Wilt Chamberlain, are scheduled to attend, as well as current Sixers players.
The new uniforms are inspired by Sixers jersey designs from the eras of Chamberlain (late 1960s), Cunningham (1970s) and Julius Erving (1980s). More details on the uniform unveil are forthcoming.
Here are the rest that the Sixers unveiled — the most important of which, obviously, is the Benjamin Franklin alternate which was revealed last year.
NBA on David Blatt’s attempt to call timeout late in Game 4: ‘None of the three officials’ saw him signal for it
LeBron James hit the shot at the buzzer to give the Cavaliers a huge win that evened the series with the Bulls at two games apiece, but if it were up to his head coach, James would never have gotten the chance.
After Derrick Rose scored with 8.4 seconds remaining to tie the score at 84, Blatt walked onto the court and signaled for a timeout. Assistant coach Tyronn Lue practically tackled him to stop this before the referees noticed, because Cleveland was out of timeouts, and the officials could have whistled the Cavaliers for a technical foul had they responded to Blatt’s request.
“I almost blew it,” Blatt admitted postgame. “Good thing my guys caught it.”
“Blatt (CLE) attempts to call a timeout when none remain. None of the three officials saw Coach Blatt signal for a timeout,” the report said.
Check out this video (via BBallBreakdown), which may — MAY — indicate that the baseline referee did in fact see Blatt signaling, but shook his head no because he knew the Cavaliers were out of timeouts.
Tough to tell, obviously, and as we’ve seen all season long with these reports, referees are hesitant to intervene in the game’s closing seconds. But there’s at least some doubt whether or not the report’s findings were, in this case, completely conclusive.