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Ben Simmons is not getting a LeBron level rookie shoe deal. Because he’s not LeBron.

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“The hype that Ben Simmons had entering this season was totally unfair. He was compared to LeBron James and Magic Johnson, which was insane. No 19 year old should ever be compared to two of the greatest basketball players that have ever lived. And frankly, what he’s doing this season isn’t all that different from what he did throughout his high school and international career. He’s never been able to shoot, he’s always wanted to be a point guard, he’s never had much of an interest in being a defensive menace, he’s always had short arms.”
Rob Dauster of NBC’s CollegeBasketballTalk, for PBT

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Ben Simmons is not LeBron James.

And he’s not going to get paid like LeBron, at least in his rookie shoe deal.

Simmons is still the likely No. 1 pick in what is considered a down draft (depending on which team lands the top pick Duke’s Brandon Ingram could be in play). But because of his unique skill set as a point forward, and because of his ceiling, the hype for Simmons got out of control for a while. Scouts said he was a guy worth tanking for, and fans ran with that idea. Upon closer inspection Simmons has fantastic potential but a world of questions about if he can reach that high, and if he wants to put in the work to do so.

Combine that with economic forces at play, and it means Simmons rookie shoe deal is not going to be a LeBron-like $100 million, something Nick DePaula laid out at The Vertical at Yahoo Sports.

Baltimore-based Under Armour isn’t in the running for Simmons and is instead focused on spending its resources expanding reigning MVP Stephen Curry‘s shoe line as it continues to establish its footwear business. Simmons also is not looking for a shoe deal with a Chinese-based company.

That leaves just two brands for (Simmons’ agent Rich) Paul and Klutch Sports to create a bidding war for Simmons: Nike and adidas….

The idea that a sneaker brand will offer Simmons anywhere near $100 million is out of the question. A more realistic range is believed to be between what former top picks Andrew Wiggins (five years, $11 million with adidas) and John Wall (five years, $25 million with Reebok) each received on their rookie shoe deals. Both deals included several rollback and incentive clauses, which is the industry standard.

In contrast, LeBron had Nike, adidas and Reebok all at the table with serious bids, and when supply outweighs demand people get paid. That ended up being a good deal for Nike, which has done well with the LeBron signature shoe line and has given the man a lifetime contract.

Simmons is going to have to earn those deals with his play on the court.

Report: Knicks’ Joakim Noah to be suspended 20 games for violating league drug policy

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Joakim Noah hasn’t set foot on an NBA court since Feb. 4, and his season was all but ended when he had knee surgery at the end of February. It was a $72 million gamble that has not worked, and left New York with an anchor o a

Tomorrow it will be official he is done for the season, but not because of the Knicks or his injury.

During his recovery, Noah violated the NBA’s drug policy and will pay for a 20-game suspension, reports Adrian Wojnarowski at The Vertical at Yahoo Sports.

Noah tested positive for an over-the-counter supplement that is prohibited under the outgoing Collective Bargaining Agreement, league sources said.

Noah, 32, is expected to serve 10 games of the suspension to finish out the 2016-17 regular season and 10 games to start the 2017-18 season, league sources said.

The National Basketball Players Association’s investigation concluded that Noah hadn’t “knowingly or willingly” violated the policy and cooperated fully with the league’s probe, league sources said.

Over-the-counter supplements could be something put in his regular workout recovery drinks that he was unaware of, although we are unsure of the details.

Traditionally, the player has to be healthy enough to play before the league starts the suspension. Noah has been out for more than a month, but if a league doctor says he is healthy enough to play the then the clock on the suspension can start. But that is interesting.

 

 

Devin Booker drops 70 points for Suns in loss to Celtics (VIDEO)

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Phoenix Suns guard Devin Booker is just 20 years old. He’s a League Pass favorite, and indeed he should be a favorite in Phoenix for years to come. On Friday, Booker dropped 70 points — yes, 70 — in a loss to the Boston Celtics.

Booker’s 70 points is the best outing of the season. It also made him the youngest player to ever reach 70 points.

His final stat line, as you might imagine, was ridiculous. Booker shot 21-of-40 from the field, going 4-of-11 on 3-pointers and a whopping 24-of-26 from the free-throw line. The Suns phenom also grabbed eight rebounds to go with six assists.

Despite the loss to Boston, 130-120, it’s still an incredible milestone for Phoenix and for Booker. There’s a bright spot out there for the Suns.

Magic’s Aaron Gordon skies to finish amazing alley-oop (VIDEO)

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Aaron Gordon may not have had the best dunk contest this year — apparently drones and dunks don’t mix well — but the guy can still get up and finish with the best in the league.

As he did on this alley-oop against Detroit.

Elfrid Payton had to throw a lob that would get over Andre Drummond, but how many guys in the league can get that high, reach back and finish that? Damn.

Former Hawk Pero Antic’s celebration accidentally punches teammate in face in Eruoleague (VIDEO)

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Former Atlanta Hawk Pero Antic is now playing for Turkish powerhouse Fenerbahce, in case you were not aware.

Fenerbahce was facing Anadolu Efes in a EuroLeague game, it was tight late and former NBA player Ekpe Udoh was at the free throw line for Fenerbahce. He missed his second shot, but the rebound caromed out-of-bounds off an Anadolu Efes player. Antic was pumped.

Maybe a little too pumped.

Ouch.

That was Nikola Kalinic, by the way, the guy Antic now owes dinner to. Kalinic would like the dinner more than the hug and kiss he got from Antic right after the play.

Also, Anadolu Efes held on to win 80-77.

(Hat tip to Ball Don’t Lie.)