Adidas BOOST Basketball Launch

Damian Lillard as a purveyor of popcorn in latest spot for adidas (VIDEO)


Damian Lillard appears in the latest spot for adidas, promoting the company’s new line of basketball shoes that will incorporate its Boost technology.

From the official release:

In the video, Damian Lillard shows us he would be great at anything in life by portraying a popcorn-slinging, movie theater employee serving customers before show time. In a dramatized portrayal of the world without Boost, Lillard is interviewed by Turner Sports sideline reporter Rachel Nichols after completing an intense session of serving concessions. Following his interview, the world of “Bust” transforms into the world of “Boost,” where Damian is back to All-Star form on the court.

Lillard appeared at a launch event in Las Vegas with Derrick Rose a week or so ago, a recap of which can be seen here.

The company promises future campaigns that will feature Joakim Noah, Jrue Holiday, Jeff Teague and Mike Conley.

Stephen Curry drops 30 on Portland in preseason (VIDEO)

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Somebody is in midseason form.

Stephen Curry put up 30 on Portland in a preseason game Thursday night, hitting six threes and getting to the line 15 times over the course of his less than 26 minutes. It was quite a show.

Portland won the game 118-101 behind 25 points from Allen Crabbe and 22 from Damian Lillard. Not a lot of defense in this one but it was fun to watch.

Anthony Bennett moves around, dunks on Lakers’ Upshaw (VIDEO)

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If you believe there is a difference between being dunked on and being dunked around, this definitely falls in the latter category.

Still, it’s an impressive move by Toronto’s Anthony Bennett to make the move and dunk around Lakers’ big man Robert Upshaw during the Raptors’ 105-97 preseason win over the Lakers Thursday night.

Bennett only had four points, but Kyle Lowry had another impressive preseason outing with 25. He has looked sharp. Julius Randle had 17 for the Lakers on 7-of-10 shooting.