LeBron James, Carmelo Anthony, Tyson Chandler

NBA’s best urged to take less “if they want to win.” Agents, unions unhappy with trend.

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Just how badly did the owners smack down the players in the latest Collective Bargaining Agreement (CBA)? Take these now regular comments as examples:

“If Carmelo Anthony really cares about winning he will take less money.”

“LeBron James demanding the max shows he only cares about himself, not the Heat.”

“Dirk Nowitzki showed he cares more about winning by taking that Tim Duncan-sized contract.”

In the last CBA negotiations the players went from receiving 57 percent of the league’s income down to 50 percent — that’s an estimated $350 million a year going from the players straight to the owners’ pockets. At the same time NBA owners are seeing the value of their franchises skyrocket ($2 billion for the Clippers from Steve Ballmer) and there is a new television deal coming in two years that is going to flood the owners with more cash.

Yet it is the players that are asked to sacrifice “if they care about winning.”

It was a complete and total rout by the owners two years ago at the negotiating table. The Christians had more success against the lions in the Colosseum.

As you can imagine, agents and representatives of the players’ union do not like this “take less” trend. A couple spoke to Sean Deveney of the Sporting News about it.

“Why is it that our best players should be getting less than they’re worth?” one union official told Sporting News. “We have a collective-bargaining agreement that already limits what star players can make, and limits the total amount teams can pay. We have a very tough luxury tax. And now you have teams publicly shaming their best players into a bigger cut?”

“It’s just ridiculous,” one agent told SN. “There is this whole brainwashing thing going on and teams are selling it to their fans that this player or that player should take less, that they would not take their money if they truly cared about winning. That’s BS. If you want to win, you’re the owner, go over the tax line.

“This is the CBA you wanted, this is what the owners wanted. Why does the money come out of the players’ pockets? The players just gave back a huge amount in the CBA. But, no, that’s the brainwashing — that the players are the bad guys if they try to get what the CBA says they should get.”

LeBron is getting criticism for exactly that stance — the Heat amnestied Mike Miller simply to save money last season (don’t let Pat Riley spin it another way, they could have done it this summer) and LeBron wants Micky Arison to spend. Part of what LeBron is doing now is making his point to Heat management. He wants to win and as his new contract, even at the max, is half (at most) of what he’d make on a true open market so he wants the owner to show he is committed to spending to win too. (And you think LeBron is going to get Robert Sarver to do that in Phoenix?)

The problem comes back to just how much the owners dominated the last CBA. As Mark Cuban has ranted more than once, being into the tax is more than just a money issue, the new CBA limits teams flexibility to make moves once their salary is up in the tax range — smaller mid-level exception, no sign-and-trades, and more. You can’t build a team the same way and GMs want that flexibility.

It’s not fair to the top players, but you had to know that many fans would side with management, because they pretty much always do. We don’t relate to what even an average NBA player makes, but we know we want our team to win. So the star player gets the pressure and too often to make that happen while the owner gets to skate.

Agents and union members may not like it, they can fight to change it, but it’s not going to change. They can tune it out as LeBron is doing, but the calls for players to take the hit aren’t going away.

Cavaliers coach Tyronn Lue on Warriors-Thunder Game 7: ‘We just want the winner’

TORONTO, ON - MAY 23:  Tyronn Lue of the Cleveland Cavaliers reacts in the second half against the Toronto Raptors in game four of the Eastern Conference Finals during the 2016 NBA Playoffs at the Air Canada Centre on May 23, 2016 in Toronto, Ontario, Canada. NOTE TO USER: User expressly acknowledges and agrees that, by downloading and or using this photograph, User is consenting to the terms and conditions of the Getty Images License Agreement.  (Photo by Vaughn Ridley/Getty Images)
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LeBron James didn’t get his wish – Dwyane Wade and the Heat – for the Eastern Conference finals.

In advance of tonight’s Warriors-Thunder Game 7, his coach isn’t specifying a preferred NBA Finals opponent.

Cavaliers coach Tyronn Lue, via Chris Fedor of Cleveland.com:

“We just want the winner,” Lue said. “Just whoever wins. We’re preparing for both and after tonight we will get a chance to see who we finally play.”

This seems like the wrong approach. I’d rather face the loser. That team is likely more beatable. Alas, it doesn’t work that way. Lue is accepting the inevitable.

The Warriors would probably be the tougher matchup. They’ve been the better team all season and would put Kyrie Irving and Kevin Love into a ton of pick-and-rolls. It’s a great offensive matchup for Stephen Curry. But beating Golden State – the defending champions with a 73-9 record – would bring greater glory and personal redemption to LeBron, who clearly views the Warriors as an outlier.

The Thunder would be no pushovers, but Cleveland would have a better chance of winning. Even with Kevin Durant and Russell Westbrook, Oklahoma City just hasn’t played as well as Golden State over a long stretch.

This is obviously a discussion only for fun. The Cavs have no say in their Finals opponent. The Warriors and Thunder will decide that tonight.

Report: Lakers ‘aren’t that high’ on DeMar DeRozan

TORONTO, ON - DECEMBER 07:  DeMar DeRozan #10 of the Toronto Raptors is fouled by Robert Sacre #50 of the Los Angeles Lakers during an NBA game at the Air Canada Centre on December 07, 2015 in Toronto, Ontario, Canada.  NOTE TO USER: User expressly acknowledges and agrees that, by downloading and or using this photograph, User is consenting to the terms and conditions of the Getty Images License Agreement.  (Photo by Vaughn Ridley/Getty Images)
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DeMar DeRozan sounds like he wants to re-sign with the Raptors, and Toronto wants him back.

But what about those Lakers rumors?

Kevin Ding of Bleacher Report, via Noah Coslov of Bleacher Report Radio:

I’m breaking up with you.

No, I’m breaking up with you first.

Warriors would show historic perseverance with Game 7 win over Thunder

OKLAHOMA CITY, OK - MAY 28:  Stephen Curry #30 of the Golden State Warriors drives against Serge Ibaka #9 of the Oklahoma City Thunder during the fourth quarter in game six of the Western Conference Finals during the 2016 NBA Playoffs at Chesapeake Energy Arena on May 28, 2016 in Oklahoma City, Oklahoma. NOTE TO USER: User expressly acknowledges and agrees that, by downloading and or using this photograph, User is consenting to the terms and conditions of the Getty Images License Agreement.  (Photo by Maddie Meyer/Getty Images)
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The Warriors went an NBA-record 73-9.

And the Thunder massively outplayed them in Games 3 and 4 of the Western Conference finals.

No, Golden State wasn’t at full strength. But Oklahoma City reached a level the Warriors hadn’t all season. Even if Golden State had hit peak performance, I’m not sure that would’ve been enough. The Thunder were that good.

Kevin Durant and Russell Westbrook were their superstar selves. Steven Adams defended inside and out. Serge Ibaka hit timely shots and moved well defensively. Andre Roberson made open 3-pointers and cut. Dion Waiters read the floor to make the right shot or pass. And everyone rotated correctly throughout entire defensive possessions.

Oklahoma City was awesome, handing the Warriors 28- and 24-point losses.

But Golden State rallied to force a Game 7 tonight. If the Warriors win, they’ll become just the eighth team in NBA history to lose multiple games by more than 20 in a series and still win it. The seven to do it:

  • Houston Rockets lost to Los Angeles Clippers by 25 and 33 in 2015 second round
  • Atlanta Hawks lost to Miami Heat by 29 and 26 in 2009 first round
  • Houston Rockets lost to Phoenix Suns by 22 and 24 in 1995 second round
  • Philadelphia 76ers lost to Boston Celtics by 40 and 29 in 1982 Eastern Conference finals
  • Denver Nuggets lost to Milwaukee Bucks by 31 and 28 in 1978 Western Conference semifinals
  • Los Angeles Lakers lost to Milwaukee Bucks by 21 and 26 in 1972 Western Conference finals
  • Minneapolis Lakers lost to St. Louis Hawks by 34 and 30 in 1959 Western Division finals

The Warriors never stopped believing in themselves, even when getting routed. That mentality has them one game from a comeback for the ages.

Masai Ujiri: Raptors No. 1 goal is to re-sign DeMar DeRozan

TORONTO, ON - APRIL 12:  DeMar DeRozan #10 of the Toronto Raptors runs up the court during the first half of an NBA game against the Philadelphia 76ers at the Air Canada Centre on April 12, 2016 in Toronto, Ontario, Canada.  NOTE TO USER: User expressly acknowledges and agrees that, by downloading and or using this photograph, User is consenting to the terms and conditions of the Getty Images License Agreement.  (Photo by Vaughn Ridley/Getty Images)
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DeMar DeRozan sounds like he wants to re-sign with the Raptors.

But does Toronto want to give max money to someone who 39% from the field and 15% on 3-pointers in the playoffs?

Raptors general manager Masai Ujiri, via James Herbert of CBSSports.com:

This is probably the right course. I don’t know whom the Raptors could get if they lets DeRozan walk, but if he signs elsewhere, they would have just about $19 million in cap space – less than a max salary. I doubt they could land a better replacement.

I’m not sold on DeRozan as a playoff player, though he legitimately took the next step this regular season. But I’d rather keep him, hope he learns to handle the challenges of the postseason and possibly use him in a trade down the road. It’ll cost a max salary if DeRozan isn’t willing to take a discount, but that beats the alternative of losing him for nothing but cap space.