Charlotte Bobcats v Miami Heat

Gatorade apologizes to LeBron James, who doesn’t sound ready to accept

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When LeBron James – a Powerade endorser – left Game 1 of the NBA Finals due to cramps, Gatorade trolled hard.

Today, the sports drink deleted its tweets and apologized.

The company’s statement, via the Associated Press:

“Our apologies for our response to fans’ tweets during (Thursday) night’s Heat vs. Spurs game,” Gatorade said in a release. “We got caught up in the heat of the battle. As a longtime partner of the Miami Heat, we support the entire team.”

Caught up in the heat of the battle? I hope that pun was intended. I also imagine a giant bottle of orange Gatorade talking to a bewildered LeBron.

LeBron didn’t seem in the mood to accept the apology at his media availability Friday.

“I really don’t care what people say about me, I don’t care about that sports group, the drink group that  I’m not even going to say their name,” LeBron said when asked about the Gatorade tweets. “I’m not going to give them a light  in The Finals.  This is about the Spurs and the Heat, and it’s not about everybody else, man, I don’t care.”

I don’t really care about the brand-management aspect of Gatorade also doing business with the Heat and NBA, two organizations of which LeBron is a member. That’s their decision whether selling out LeBron is good for the bottom line.

But I do appreciate this. Darren Rovell of ESPN:

the truth is James actually drinks Gatorade on the bench. He takes the label off and uses blank white towels that don’t have the Gatorade logo on them so as not to overtly endorse his competitor.

Oops.

Seth Curry, Mavs hand Heat third loss in 19 games with 96-89 win

Dallas Mavericks guard Seth Curry (30) shoots against Miami Heat center Hassan Whiteside (21) during the second half of an NBA basketball game in Dallas, Monday, Feb. 27, 2017. The Mavericks won 96-89. (AP Photo/LM Otero)
Associated Press
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DALLAS (AP) — Seth Curry scored 29 points, Harrison Barnes added 24 and the Dallas Mavericks beat Miami 96-89 on Monday night, handing the Heat just their third loss in 19 games.

Curry looked a little like famous older brother Stephen Curry of Golden State by hitting two long 3-pointers in the fourth quarter, the latter giving Dallas a 90-89 lead. The Mavericks rallied from 14 points down in the first quarter and let an 11-point third-quarter lead get away.

Two games after scoring a career-high 31 points in a loss at Minnesota, Curry was 5 of 7 from long range to help the Mavericks improve to 2-0 with forward-center Nerlens Noel, who came from Philadelphia before the trade deadline.

Goran Dragic scored 24 points for the Heat, who went scoreless over the final 4:37 as a three-game winning streak ended.

Hassan Whiteside, a free agent target for Dallas last summer, had 19 points and 19 rebounds. Now the Mavericks are preparing for a future with the 22-year-old Noel, who had a crowd-energizing block from behind on Whiteside and finished with six points and six rebounds.

Dragic finished a 9-0 Heat run with a 3-pointer that bounced high off the front of the rim and went in for an 89-84 lead. But Miami missed its last seven shots, and the Mavericks scored the final six points on free throws after Curry’s go-ahead shot.

Curry scored 11 points in the second quarter, including a three-point play that gave Dallas its first lead at 48-46 after the Mavericks trailed by 14 in the first quarter. He had another flurry late in the third, hitting a long 3 and a pull-up jumper for the final five points as Dallas took a 78-69 lead into the final quarter.

TIP-INS

Heat: C Willie Reed won’t need a boot or crutches to treat bursitis in his right ankle. Coach Erik Spoelstra said Reed was day to day. … The visit to Dallas was the Miami’s last road game against the West this season.

Mavericks: Coach Rick Carlisle said G J.J. Barea is at least a week away from returning from a left calf strain that has sidelined him the past 16 games and for 33 of the 41 games he has missed this season. … G Quinn Cook, undrafted in 2015 out of Duke, made his NBA debut a day after signing a 10-day contract, getting two points and two assists in 17 minutes. … Seth Curry had a big night while his brother had a most miserable one. Stephen Curry was a career-worst 0 for 11 from deep in the Warriors’ win over Philadelphia on Monday.

 

LeBron James shakes off strep throat, leads Cavs past Bucks 102-95

CLEVELAND, OH - FEBRUARY 27: Rashad Vaughn #20 of the Milwaukee Bucks guards LeBron James #23 of the Cleveland Cavaliers during the second half at Quicken Loans Arena on February 27, 2017 in Cleveland, Ohio. The Cavaliers defeated the Bucks 102-95. NOTE TO USER: User expressly acknowledges and agrees that, by downloading and/or using this photograph, user is consenting to the terms and conditions of the Getty Images License Agreement. (Photo by Jason Miller/Getty Images)
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CLEVELAND (AP) — LeBron James returned from a bout with strep throat and scored 24 points, Kyrie Irving added 25 and the Cleveland Cavaliers held off the Milwaukee Bucks 102-95 on Monday night.

James missed Saturday’s loss to Chicago – the Cavs fell to 0-4 this season without their superstar – and was listed as questionable before arriving at Quicken Loans Arena. He looked fit from the start, delivering an early dunk and adding one in the fourth that he capped by screaming, “That’s and one!” at MiIwaukee’s John Henson, who fouled him.

James’ dunk triggered an 11-0 run that helped put away the Bucks, who were within 86-85 midway through the fourth.

Malcolm Brogdon scored 20 to lead Milwaukee, and Bucks All-Star Giannis Antetokounmpo scored just nine on 4-of-13 shooting.

The Bucks may have sustained a costly injury as forward Michael Beasley sprained his left knee in the first half. Beasley’s knee buckled grotesquely as he tried to defend James on the baseline. He scored 11 points before going down and had to be helped to Milwaukee’s locker room.

Looking to stay on top in the East, the Cavs signed free agent point guard Deron Williams before the game.

The three-time All-Star gives Cleveland depth, someone to lead its second unit and a reliable backup for Irving. Williams negotiated a buyout of his contract last week with Dallas before being waived and informing the Cavs he wanted to join them and try to win a title.

Cleveland is more than happy to add him to a bench that has improved in the last month with the additions of Kyle Korver and Derrick Williams, who combined for 27 points in the win.

There’s also a chance the Cavs could sign free agent center Andrew Bogut, who was waived by Philadelphia on Monday and is being courted by several teams.

Derrick Williams beat the horn ending the third quarter by dropping a 3-pointer from 35 feet to give Cleveland a 77-73 lead entering the fourth.

The Cavs were down by seven earlier in the quarter before going on a 13-0 run.

TIP-INS

Bucks: Beasley started for G Khris Middleton, who didn’t make the trip as part of the team’s plan to rest him in back-to-back games. He missed three months with a torn hamstring. … G Matthew Dellavedova spent part of the pregame meeting with former Cavs teammates and coaches. He received his diamond championship ring on Milwaukee’s previous visit. … Coach Jason Kidd said it’s a treat getting to watch Antetokounmpo develop. He’s the only NBA player leading his team in points, rebounds, assists, blocks and steals. “It’s a great seat to have,” Kidd said. “When you’re able to see for the last three years, his growth and understanding, how fast he picked up things and how much he wants to be good in this league.”

Cavaliers: Irving became the eighth player in team history with 2,000 career assists. … While James was better, coach Tyronn Lue was under the weather and awaiting results on a strep test. … Deron Williams received a loud ovation when he was introduced during the fourth quarter. He has worn No. 8 throughout his career, but will don 31 for Cleveland. “My first high school number was 31,” he said. “I wanted a single number, but all of them were pretty much taken, so I went with 31.”

 

Dwight Howard pushes Al Horford, gets technical, later ejected for hanging on rim

Atlanta Hawks center Dwight Howard (8) drives past Boston Celtics center Al Horford (42) during the second quarter of an NBA basketball game in Boston, Monday, Feb. 27, 2017. (AP Photo/Charles Krupa)
Associated Press
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It ended up working out for Atlanta — the Hawks went on a 22-11 run after Dwight Howard was ejected, then hung on for a comfortable win 114-98.

Still, Howard found a way to get tossed. He did it two separate technical fouls in the third quarter. The first came when he shoved Al Horford after the Celtic big fouled Howard under the basket (always a smart move rather than give up a dunk).

The next came a few minutes later when Howard slammed then pulled himself up like a pull-up on the rim, an automatic tech every time.

That’s technicals 10 and 11 on the season for Howard. He’s got some work to do to catch up with DeMarcus Cousins, but still he’s racked up a few.

It just didn’t matter on Monday, with Dennis Schroder leading the way with 21 points for the Hawks.

 

DeMar DeRozan drains game winner to cap 37-point night, Raptors beat Knicks 92-91

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With Kyle Lowry out until around the start of the playoffs, a lot is going to be asked of DeMar DeRozan. Monday night at Madison Square Garden, he delivered.

The Raptors needed a bucket as time ran down, not only got the ball to DeRozan but got the switch so Derrick Rose was guarding him, and that allowed the Raptors star to get to his spot, rise up and bury the midrange jumper for the win.

It capped off an impressive 37-point night for DeRozan — he’s going to need to do more of this in the coming weeks.