When LeBron James – a Powerade endorser – left Game 1 of the NBA Finals due to cramps, Gatorade trolled hard.
Today, the sports drink deleted its tweets and apologized.
The company’s statement, via the Associated Press:
“Our apologies for our response to fans’ tweets during (Thursday) night’s Heat vs. Spurs game,” Gatorade said in a release. “We got caught up in the heat of the battle. As a longtime partner of the Miami Heat, we support the entire team.”
Caught up in the heat of the battle? I hope that pun was intended. I also imagine a giant bottle of orange Gatorade talking to a bewildered LeBron.
LeBron didn’t seem in the mood to accept the apology at his media availability Friday.
“I really don’t care what people say about me, I don’t care about that sports group, the drink group that I’m not even going to say their name,” LeBron said when asked about the Gatorade tweets. “I’m not going to give them a light in The Finals. This is about the Spurs and the Heat, and it’s not about everybody else, man, I don’t care.”
I don’t really care about the brand-management aspect of Gatorade also doing business with the Heat and NBA, two organizations of which LeBron is a member. That’s their decision whether selling out LeBron is good for the bottom line.
But I do appreciate this. Darren Rovell of ESPN:
the truth is James actually drinks Gatorade on the bench. He takes the label off and uses blank white towels that don’t have the Gatorade logo on them so as not to overtly endorse his competitor.
James Harden didn’t lead the Rockets in scoring in their Game 4 win over the Thunder yesterday.
He didn’t even rank second – or third.
Nene, Eric Gordon and Lou Williams each outscored Harden, who scored 16 points on 5-for-16 shooting, including 0-for-7 on 3-pointers.
What happened to the Houston star?
Calvin Watkins of ESPN:
Houston Rockets star guard James Harden said he has been hobbled by an ankle injury that occurred in Game 3 of this first-round series against the Oklahoma City Thunder.
Harden made the revelation to ESPN’s Lisa Salters after the Rockets’ 113-109 Game 4 victory on Sunday afternoon.
“It was pretty tough; we don’t make excuses,” Harden said in a news conference when asked about his health. “We just try to go out there and get the job done. You build trust, and trust in your teammates all year long. When there’s moments like this, guys step up and they did tonight. We have another opportunity in a few days to go out there and win on our home court, and we’re going to have to get off to a really good start.”
Many players are grinding through injuries this time of year. Is Harden’s exceptionally bad? There’s no way of telling from the outside.
But he didn’t look quite right in Game 4, and if he’s hobbled, that opens the door slightly wider for Oklahoma City to come back from its 3-1 deficit.
The Houston Rockets beat the Oklahoma City Thunder on Sunday, 113-109, and now the series heads back to Texas with the Rockets in the lead, 3-1.
Houston and OKC played a weird game, with Nene scoring 28 points off the bench for the Rockets and serious mischief in the final moments. The end of the game included a purposely missed free throw by Steven Adams that allowed Russell Westbrook to grab a quick 3-pointer and a missed call when James Harden shoved Alex Abrines out of the way like an NFL tackle.
While the Rockets didn’t shoot a stellar percentage from 3-point range — just 31.5 percent — they still knocked down 11 buckets from deep. Part of that action was a play run for Sixth Man of the Year candidate Eric Gordon that included a little semi-Pistol action, and a stagger screen that allowed Gordon to work his way free.
I picked this play to go over this week because it exemplifies just how committed to the 3-point shot the Rockets are. Plus, Gordon ran around three screens just to get this one bucket, which is always fun to see.
Watch the full video breakdown above.
Marcus Smart and Jimmy Butler had to be separated during the Celtics’ Game 4 win over the Bulls after Smart pushed Butler, who was hounding him defensively in the backcourt.
As far as the Marcus Smart situation goes, he’s a great actor. Acting tough, that’s what he does. But I don’t think he’s about that, and I’m the wrong guy to get in my face. So, he needs to take it somewhere else because I’m not the one for that.
Was that their first run-in? Butler:
That’s the first time. Last time, too. We’re not going to sit here and get in each other’s faces like that. Like I said, he’s not about that life. So, he’s calming down.
The Bulls, who’ve lost two straight to allow Boston to tie the series 2-2, is angling for any edge. Butler tried to intimidate Smart on the court, and the Chicago wing might actually rattle the too easily shakable Smart with his postgame comments.
The irony: Some might say Butler, who did come up hard, lost touch with his roots as he entered stardom. I don’t buy that, at least not majorly.
But even if both – or neither – are posturing to any degree, this will be a matchup to watch in Game 5.
Jess Kersey, who officiated more than 2,200 NBA games, including being part of 19 NBA Finals, passed away over the weekend, losing his battle with cancer at age 76.
Kersey was a well-respected official who feared nothing. Maybe the most remembered image of Kersey is him trying to break up a fight between Mitch Kupchak and Hakeem Olajuwon, essentially trying to tackle Olajuwon with his head in Olajuwon’s chest and his arms wrapped around him. Kersey got in the middle of everything if that was what was required.
Our thoughts go out to the Kersey family for their loss.