If you’re the Miami Heat, you don’t really need to promote LeBron James for the All-NBA teams. Same with Kevin Durant in Oklahoma City.
But much like the “for your consideration” campaigns studios undertake to get their movies an Oscar nomination (or an actual Oscar), near the end of the season teams will run campaigns to promote their star player that they believe should make the cut.
The Bobcats are doing that with Al Jefferson — and it’s pretty clever.
Check out kit the Bobcats are sending to media members voting on the All-NBA Teams — the Big Al’s Paint starter kits. (The Bobcats posted all this on twitter.) It’s a great tie-in with the post game of Al Jefferson, who is averaging 21.6 points a game, has taken 59.6 percent of his shots in the paint and shot 59.2 percent on those shots.
There’s the paint can with Jefferson’s face on the lid, a paint brush, and the paint swatches are a nice touch.
And there is a matching Web site.
Good work, Bobcats PR. Jefferson missed out on the All-Star Game and was probably the biggest snub out of the East. After a 20 and 10 year leading the Bobcats to the playoffs, he deserves legit consideration for the All-NBA Teams.
ProBasketballTalk’s Kurt Helin explains why he believes the Sacramento Kings have enough pieces to potentially make a run at the final playoff spot in the West.
A lot of people around the NBA have ideas to improve the draft, free agency and the D-League, and Mavericks owner Mark Cuban has never been shy about sharing his. His latest idea seems pretty logical: a supplemental draft for undrafted free agents.
Via Hoops Rumors:
“I would have a supplemental draft every summer for undrafted free agents of the current and previous 3 years,” Cuban wrote in an email to Hoops Rumors. “If you are more than 3 years out you are not eligible and just a free agent.”
The supplemental draft would have two rounds, and teams would hold the rights to the players they select for two years, Cuban added. Players can opt out and choose not to make themselves eligible, but those who get picked would receive fully guaranteed minimum-salary contracts when they sign, according to Cuban’s proposal.
“That would make it fun a few weeks after the draft and pre-summer league,” Cuban wrote. “It would prevent some of the insanity that goes on to build summer league rosters.”
It’s an interesting proposition. Most undrafted players who sign during the summer don’t get guaranteed contracts, so when deciding to enter this supplemental draft, they would have to weigh the value of having guaranteed money versus getting to decide where they sign. It’s unlikely that anything like this could happen anytime soon, because of all the hoops to jump through to get the league and the players’ union to sign off on it, but it’s a worthwhile idea that deserves some consideration in the next CBA negotiations.