Cleveland Cavaliers v New York Knicks

As David Stern leaves Commissioner’s office the only comparison is Pete Rozelle


When you watch the Super Bowl this weekend, you are watching a game and a league that is the legacy of Pete Rozelle. He not only oversaw the creation of the Super Bowl, he created Monday night football, he changed the marketing of the game, most importantly he pushed through congress a bill that legalized single-network contracts for pro sports leagues — the NFL could negotiate for all its teams, not have them work individually. That changed the finances of the league (and its owners). Rozelle laid out the blueprint for today’s NFL.

David Stern took that blueprint and expanded on it to create today’s NBA — for that Stern should go down as one of the two greatest professional sports commissioner ever. Rozelle is the only other guy on Stern’s level, and Stern built upon what Rozelle had done.

Stern steps down from his office Saturday after 30 years as NBA Commissioner. Adam Silver steps into his hard-to-fill shoes.

When you watch the NBA All-Star Game and the weekend of events Feb. 14-16 in New Orleans, know that was David Stern — the idea of having a dunk contest and other events around the game was something he pushed from the day he took over in 1984. Know that when you watch a mid-season nationally televised game Friday night — where highlight packages and conversation before and after the game happens on ESPN and other outlets — that was David Stern’s vision.

Stern certainly wasn’t perfect — he was a cult of personality that led to two destructive lockouts, plus he already had a foundation to change the league put in place by others when he stepped in the door in 1984. You can make the case that he is more Bill Gates than Steve Jobs — he didn’t create new and innovative things, he just better exploited the market for those things.

Still, the NBA is in a far better place now because of him.

Far, far better.

Stern eventually came to understand the NBA’s advantage was that you could see and know it’s athletes — Magic Johnson, Larry Bird and Michael Jordan did not have their faces hidden by helmets. You could get to know them, their personalities. It may have taken the transcendence of Michael Jordan hitting him over the head to get him to see it, but Stern came to understand the value of marketing stars — where the NFL could sell teams, the NBA could promote personalities. Hand in hand with its sponsors.

Stern was handed those personalities on a silver platter, but he understood how to promote those personalities and the game. He and the NBA were light years ahead of other leagues on this.

Stern embraced cable television — and down the line the Internet — more quickly and more deftly than other leagues. He understood that it was good to broaden the reach of the league, and with that the reach of the sponsors.

It all worked. And Stern got to keep doing it — and had the unwavering support of the old-line owners — because he made them a lot of money.

When Stern took over 1984, league revenues were $165 million a year, they are now at $5.5 billion a year. Those increasing revenues trickled down the players — the average player salary in 1984 was $290,000, it is now $5.7 million. The main ingredient behind that growth was the national television deal, which in 1984 netted the league $28.5 million total and is now is $937 million (and about to go up under a new contract). The NBA became the international brand for the best level of basketball, popular in Europe and China and all around the globe.

When Stern took over the game was battling the image of being a league where most of the players were using hard drugs — drug testing was already in place when Stern stepped in, but he and his staff worked hard to change that image. Same with the notion that the NBA was a “black” league that white America didn’t watch. The numbers showed that wasn’t true, especially as the NBA’s brightest stars became some of the biggest in sports, yet Stern had to work to overcome that with networks and sponsors.

Stern had been handed some ready-made stars to help change the league’s image in Magic and Bird — a natural rivalry of cities and styles — but he put in place the infrastructure the league needed to take advantage of their opportunities. That grew with Jordan. Soon companies that wanted nothing to do with the NBA before – Gatorade, Coca-Cola, etc. — were on board.

Stern’s legacy is not a simple one, not a clean one. Often unnoticed was that Larry O’Brien and Larry Fleisher did the hard work of laying the foundation for Stern. Critics can and do point to the NBA’s two lockouts under Stern, which not only hurt the reputation of the league (but ended with the owners making a larger cut of the league’s money) but also altered the lives of people who count on the NBA for their livelihood — people who sell concessions at games, who own the bar across the street from the arena, who get paid low wages as it is to clean up the arena after the fans leave and now had fewer days to work. All of that would be right.

For better or worse — and it is mostly better — the NBA today is made in the image of David Stern. And in that image the NBA has grown from a league where its finals were shown on Saturday afternoons or during the week tape-delayed to be shown after the prime-time shows and local nightly news, into one of the biggest sports in the world.

Now every NBA playoff game is broadcast on national television and the Finals are a ratings bonanza (especially when the biggest stars are part of it). It makes everyone a lot of money.

That’s David Stern’s real legacy.

The only other commissioner who changed his sport that like that was Pete Rozelle. Stern built on what he did, and the game will not be quite the same without him.

Cory Joseph drains game-winning three at buzzer for Raptors (VIDEO)

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WASHINGTON (AP) — Cory Joseph made a 3-pointer at the buzzer to give the Toronto Raptors an 84-82 victory over the Washington Wizards on Saturday night.

Kyle Lowry scored 27 points for the Raptors, who before Joseph’s 3 had not led since early in the first quarter.

Joseph took DeMar DeRozan‘s pass in the corner and nailed the winning shot. He finished with 12 points as Toronto won its fourth straight despite tying a season high with 22 turnovers

Bradley Beal scored 20 points for Washington, which lost its fourth straight despite allowing its fewest points of the season.

John Wall added eight of his 18 points in the fourth quarter, but missed a pair of late free throws that opened the door for Toronto to win in regulation.

With 3.0 seconds left following those misses and a timeout, DeRozan got the ball, drove toward the baseline and kicked the ball out to Joseph in the left corner. Joseph rose and sank his 3-pointer as time expired.

Washington failed to hit a field goal over the final 4:24 to fall to 1-8 in its last nine regular-season games against Toronto. The Wizards did sweep the Raptors in the first round of last season’s Eastern Conference playoffs.

Toronto trailed by as many as 10 before Lowry’s 3-pointer from the left wing tied it at 70-all early in the fourth.

Washington answered with a 10-2 run before Toronto scored the next seven points, with Lowry’s 3-pointer off DeRozan’s kickout making it 80-79.

After DeRozan and Lowry each missed shots with a chance to take the lead, Wall and DeRozan traded free throws. But Wall missed a pair next, setting up the final sequence.


James hits game-winner, Cavs edge Nets (VIDEO)


CLEVELAND (AP) — LeBron James made a running hook shot with a second left and scored 26 points, giving the Cleveland Cavaliers a 90-88 victory over the Brooklyn Nets on Saturday night.

After Joe Johnson‘s three foul shots tied the game with 15.2 seconds left, the Cavaliers called timeout and took the ball at midcourt.

James took the inbounds pass, dribbled to the top of the key before cutting to the right of the lane and hitting a hook shot over Brook Lopez, the Nets’ 7-foot center.

James scored 10 points and added a key steal late in the game to help Cleveland (13-4) remain unbeaten at home in nine games.

Kevin Love also scored 26 points for Cleveland, which played a sluggish first half and didn’t take its first lead until midway through the third quarter.

Lopez led Brooklyn (4-12) with 22 points. Johnson added 17 for the Nets, who fell to 1-10 on the road.

Tristan Thompson‘s basket with 1:13 remaining gave Cleveland an 86-85 lead and James made two free throws with 16 seconds left, but Johnson was fouled by J.R. Smith attempting a 3-pointer.

Johnson hit all three foul shots, but James made sure the Nets’ strong effort fell short.

James helped Cleveland rally from an 83-76 deficit in the fourth quarter with a 3-pointer and a three-point play before the Cavaliers took the lead on Thompson’s basket with 2:44 remaining.

Brooklyn built the lead to double figures in the second quarter and led 50-44 at halftime. Cleveland took its first lead at 61-60 on Love’s 3-pointer midway through the third. Matthew Dellavedova‘s 3-pointer gave the Cavaliers a 69-68 lead going into the final period.

Mo Williams scored 14 points for the Cavaliers while Thompson had 10 points and 11 rebounds. Thaddeus Young had 16 points and 12 rebounds for the Nets.


Scott Skiles says he would not have traded Tobias Harris to Magic

Tobias Harris, O.J. Mayo
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Back at the start of the season in 2012 and into early 2013, Tobias Harris was buried on the bench in Milwaukee — glued there by coach Scott Skiles. At the trade deadline that February, the Bucks sent Harris to Orlando  — where he blossomed into a quality forward that is part of the Magic’s future.

The Magic now coached by Scott Skiles.

Did Skiles want Harris moved at the time? No, he told Journal Sentinel (hat tip Eye on Basketball).

“He was pretty mature as a person even then,” Skiles said of Harris, who left Tennessee after his freshman year to enter the NBA draft. “In camp he got sick; he fell behind.

“At that time, we just felt (Luc) Mbah a Moute was a better defender and (Mike) Dunleavy was a better offensive player, and Tobias didn’t get as many minutes. But we were high on him.

“Not that anybody would have listened to me, but if I would have still been the coach, I would not have been for moving Tobias. That’s for sure, if somebody would ask my opinion.”

Skiles was under pressure to win back then in Milwaukee (he was let go at the end of the season) so you can’t be surprised he was playing the veterans he trusted over the young player who would be making mistakes.

Skiles trusts Harris now; he’s giving him more than 30 minutes a night. While he’s played some small four to start the season, Skiles has switched the lineups and now has Harris starting at the three (Channing Frye is at the four). In that role he has averaged 18 points through two games, Harris has looked more comfortable. We’ll see if that sustains, but you know Skiles is giving him a chance.


DeMarcus Cousins out for Kings vs. Warriors Saturday

DeMarcus Cousins, Nicolas Batum, Marvin Williams
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As if Golden State was not already a prohibitive favorite Saturday night.

DeMarcus Cousins, who has missed the last two games for Sacramento with a strained back and that will continue Saturday. Our old friend Bill Herenda tweeted it first.

Not only are the Kings 1-6 without Cousins, but they were also on their way to beating Charlotte Monday until Cousins had to leave the game.

Golden State will likely be without Harrison Barnes in this game after spraining his ankle in the last game. Expect Andre Iguodala to get the start, or if interim coach Luke Walton doesn’t want to mess with the bench rotation he could go with Brandon Rush.