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How the NBA came to own Christmas Day

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How big is Christmas Day to the NBA?

Look at it this way: Last year’s Christmas Day game between the Miami Heat and Oklahoma City Thunder drew more viewers (9.6 million people) than all but one playoff game prior to the NBA Finals (that was Game 7 of the Eastern Conference Finals between Miami and Indiana).

On the whole in 2012, 33 million people tuned in to watch the NBA on Christmas Day.

For a lot of casual sports fans Christmas Day is the day the NBA tips off — they have followed their fantasy football team closely all fall, and while the NBA started playing a couple of months ago they have only been watching out of the corner of their eye.

That changes on Christmas Day because the NBA has worked over the years to own that day of the sports calendar — once you get your new 70-inch flat screen installed you turn on some hoop because the NBA has put forward showcase games.

“The NBA on Christmas is a tradition dating back almost 70 years,” said Michael Bass, the NBA’s Senior Vice President, Marketing Communications. “Each year, our goal is to provide fans with the most compelling contests based on storylines, rivalries, player matchups, and the history and tradition of the teams and the players. Christmas Day is always one of the most watched days on the NBA calendar.”

Yes, 70 years.

The NBA had its first NBA Christmas games in 1947. Three games were played that day and it worked so well there were four the next year. Then six in 1949. Since then the number of games has fluctuated but the NBA has been consistent in making its presence felt on that day. While the NFL and college football have had some games, the NBA makes sure on showcase matchups.

It is the day that ABC starts its broadcast of NBA games, taking advantage of those matchups.

For the past six years the NBA has settled on five games — a full late that tips off at noon Eastern and features the biggest names in the sport. This year you get to see LeBron James, Kevin Durant, Carmelo Anthony (if healthy after tweaking his ankle Monday), Dwyane Wade, Dwight Howard, Tim Duncan, Chris Paul, Stephen Curry and more. (The games are Bulls at the Nets, Thunder at Knicks, Heat at Lakers, Rockets at Spurs, and Clippers at Warriors.)

“The players love it,” said former NBA coach and current NBC analyst Stan Van Gundy. “The are big games with big audiences and they want to be in those games.

“I never liked the Christmas Day games and wish the NBA would stop playing them. I got fined for my opposition to the games. Christmas should be a day for family. For the players and coaches, even though I don’t like it, at least we benefit financially from the NBA TV contracts. But for the ushers, security people, ticket takers, concession workers etc. they are paid low wages, but have to work on Christmas because the NBA cares about little other than how much money they can make.”

Like Christmas itself, the NBA on Christmas Day can come off as all about the marketing and commercialism. For example you have the shoe brands breaking out special Christmas Day editions of players’ signature shoes.

In addition, this year for Christmas Adidas has designed and the players will wear a special edition sleeved NBA jerseys with an oversized logo — which are available for purchase online, not so coincidentally. LeBron has already said the Heat’s shooters don’t like them, but the reality remains the league thinks it can sell more jerseys with sleeves so you are going to see a lot of those.

Still, just like all things Christmas, if you look past the commercialism you see something good. Something pure.

In this case great basketball played by the best in the world.

Like the time more than 50 years ago Jerry West dropped 47 on the Knicks in Madison Square Garden to lead the Lakers to a win. Or in 1984 when Bernard King had 60 points (but the Knicks still lost). Or LeBron’s first Christmas Day game when he had 34 points but was outdone by Tracy McGrady who had 41 points and 11 assists.

“As a player, you know the whole world is watching,” said former player an NBA coach Byron Scott, while working for NBA TV. “The Christmas and New Year’s Eve [games] have the spirit of happiness. You just opened a bunch of gifts, the kids are running around, maybe they’ve gotten a jersey or two from their favorite player and everyone is watching. So [all the players] try and put on their best performance.”

And those performances are how the NBA really came to own Christmas.

Larry Sanders considering making NBA comeback soon

Larry Sanders
Associated Press
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It was one year ago that Larry Sanders came to terms for a mutual parting of the ways with the Bucks, a buyout of his contract that let him get away from basketball. He had personal demons to deal with. Sanders had played just 50 games the previous two seasons for the Bucks, had been a nightclub brawl left him with an injured thumb in need of surgery, been charged with animal cruelty, had been suspended a couple of times by the league for marijuana use, and the list went on. It was best for both sides to walk away.

Sanders checked himself into a hospital program for anxiety, depression, and mood disorders. At the time, he wrote he still loved basketball, but he needed better coping skills to handle the pressure and lifestyle.

“If I get to a point where I feel I’m capable of playing basketball again, I will.”

We may be reaching that time. From Shams Charania of The Vertical at Yahoo Sports:

After accepting a buyout from the Milwaukee Bucks to step away from the NBA last season, Larry Sanders told The Vertical he plans to pursue a return to the NBA once his off-court ventures stabilize.

“Once my art, music and passions off the court feel stable, I will look into coming back,” Sanders told The Vertical. “I still love basketball. I want stability around me, and part of my mindset to leave was not to put all my eggs in one basket.

“I feel highly valuable on any team. There aren’t a lot of people who can bring my game to a team. I still play basketball all the time, staying in shape. I will need to make sure the situation is right for me.”

Sanders would draw interest from teams (he already has this season), there aren’t a lot of athletic 6’11” defenders in the league. In the 2013 season, before he signed his contract extension, Sanders averaged 9.8 points, 9.5 rebounds and 2.8 blocks a game. Teams would be willing to roll the dice.

Sanders is now working on his music, plus running a management company for artists. His buyout from the Bucks will give him $1.9 million a season until 2022, so a return to the league is not necessarily about the cash.

If he does come back, I hope for his sake his head is in the right space and can handle it. He needs to take care of himself first.

Will Phil Jackson ultimately leave Knicks to run Lakers?

Phil Jackson Jeanie Buss
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Phil Jackson has been thrust back into the New York spotlight with the firing of Derek Fisher for not being ready to be an NBA coach — who could have seen that coming? — and speculation about what moves he’ll make next. While you can point to misfires as the guy with the hammer in the Knicks organization, he nailed the Kristaps Porzingis pick and no doubt this Knicks roster is in far better shape than the one he took over. Plus, he’s kept owner James Dolan out of the basketball decision-making process, which is a huge step forward.

But if/when he gets the chance, will he bolt New York to team up with fiancée Jeanie Buss and run the Lakers?

Adrian Wojnarowski of The Vertical at Yahoo Sports writes there is a “strong belief” in some quarters that it will happen.

Golden State assistant Luke Walton is closest to a legitimately coveted candidate with ties to Jackson and the triangle – and he’s still largely unproven, too. Walton intrigues Jackson, but truth be told: Why would Walton come East without an assurance Jackson is committed to the long run in New York? There’s still a strong belief Jackson will eventually find his way to his fiancée Jeanie Buss and the Los Angeles Lakers. Walton will be competing with Thibodeau for the Lakers job in the spring, and who knows: Jackson and Walton could be reunited there.

Would Jackson leave the Knicks? The better question is, did anyone think he would stay the entire five years of his contract? Not many around the league did. Knicks fans should be legitimately concerned about who is next.

Lakers fans would welcome Jackson’s return because it means no Jim Buss. Fairly or not, Buss has become a scapegoat for a healthy segment of the fan base.

But this would be far from simple.

Jim Buss is in charge of the basketball side of the Lakers’ operation as empowered by the complex trust his father Jerry Buss used to leave the team to his six children. They all have roles, they all have pieces of the team, and truth be told they all have big aspirations. It sets up like a Shakespearean drama. Jeanie Buss is the ultimate power and the person the league recognizes as the owner for official votes of the board of governors, but this is not like other ownership situations where she has ultimate power and can fire whomever she wants and replace them — she can’t just ax family members and sideline them. Again, it’s a complex trust with shared power and responsibilities.

Jim has said if the Lakers are not a contender by 2017 he would step aside, although how he defines that time (the end of the summer of 2017, at the earliest) and how Jeanie defines it (more like early 2017, before that loaded free agency summer) differ. Nothing that happens with the Lakers will be clean and bloodless.

But if Jim steps aside and lets Jeanie bring in her own basketball people, Phil Jackson could well return to L.A.

Then we can have a discussion if that’s really best for the Lakers’ brand.

Add Kobe Bryant to don’t change hack-a-player crowd

Los Angeles Lakers forward Kobe Bryant gestures after hitting a three point shot during the first half of an NBA basketball game against the Houston Rockets, Sunday, Jan. 17, 2016, in Los Angeles. (AP Photo/Mark J. Terrill)
Associated Press
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LeBron James is already there. So is Kevin Durant. Same with a lot of other old-school GMs and coaches around the league.

Their response to the rapid rise in hack-a-player (shouldn’t it always be hack-a-Shaq?) instances is “tell the guy to hit the free throws.”

Add Kobe Bryant to their ranks, reports Kevin Ding of Bleacher Report.

Personally, I hate the “won’t somebody please think of the children” argument — plenty of people have said emulating Kobe’s penchant for isolation basketball and contested jumpers was bad for children growing up playing the game.

NBA Commissioner Adam Silver is starting to feel differently. He realizes he runs an entertainment business and a parade of guys to the free throw line because of a non-basketball play — you can’t begin to tell me fouling a guy 50 feet from the ball is a basketball play in the spirit of the rules — is bad for business. It is unwatchable. And while every coach in the NBA  says “I hate to do it” they all do it with increasing frequency. There will be more than twice as many instances this season of hack-a-player fouls as there were a year ago, with more and more players involved. Because it works, and because those coaches are paid to win, not play beautiful basketball.

Change is coming. Old-school types always bemoan change, and that’s not just a basketball thing. But the rest of the world has rules in place to stop this because they realize it’s not basketball, it’s gaming the system. And it needs to change.

Timofey Mozgov with maybe “best” missed dunk of the season (VIDEO)

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On this play the Sacramento Kings played defense like only they can — and you wonder why George Karl’s job is in danger — and gave Cleveland’s Timofey Mozgov a wide-open lane right down the middle for an easy dunk.

Ooof.

LeBron James had a triple-double (the 40th of his career) and the Cavaliers got a needed easy win, but this is the play you’ll remember.