The Charlotte basketball organization will revert from the Bobcats to the Hornets next season, in a move that has hopes of re-engaging the local fan base with what has been a historically terrible basketball franchise.
Winning solves any team’s problems in terms of ticket or merchandise sales, of course, but in absence of that, an appealing color scheme and logo can be a starting point for some local pride to emerge surrounding a below-average on-court product.
The Bobcats will become the Hornets for the 2014-15 season and beyond, and the organization will give us a glimpse of what that will look like with an official unveiling on deck for Dec. 21.
From the official release:
The Charlotte Bobcats announced today that the organization will introduce the brand identity of the Charlotte Hornets during halftime of the first Buzz City Night on Dec. 21 vs. the Utah Jazz. The Dec. 21 Buzz City Night is driven by Mercedes-Benz and will include Mercedes-Benz sponsoring a Buzz City long-sleeve T-shirt giveaway to the first 10,000 fans in attendance. Tipoff for the Bobcats-Jazz game is scheduled for 7:30 p.m.
The game will serve as the official unveiling of the Charlotte Hornets brand identity and will include the introduction of logos and wordmarks that will be utilized when the Hornets name returns for the 2014-15 NBA season. Bobcats Chairman Michael Jordan will lead the unveiling event during a special on-court ceremony at halftime.
“We are excited to introduce to our fans the next step in our overall brand identity as we transition to the Hornets,” said Bobcats Sports & Entertainment President & COO Fred Whitfield. “Our fans were the driving force to bring back the Hornets name and we wanted to share this announcement with them. In addition to the logo unveil, we are excited to celebrate the first of our five Buzz City Nights. These nights will provide great opportunities to honor the rich history of Hornets basketball with our fans in unique ways.”
Bobblehead figures of Del Curry, Muggsy Bogues and Kelly Tripucka will be among the giveaways for these so-called Buzz City Nights, and the fact that these are the players the organization is able to highlight shows just how much work needs to be done to change the perception of the franchise.
LeBron James is usually the guy handing out chasedown blocks. He’s famous for them, and has carted out his signature move in the biggest moments of his career.
He’s also not used to having his own shots blocked from behind, and certainly not by opposing point guards.
Enter Elfrid Payton.
During a play halfway through the first quarter against the Orlando Magic on Thursday, LeBron was on a drive to the hole with Elfrid trailing far behind.
Thanks to a pinch by two Magic defenders, LeBron had to try and use brute force a bit deeper in the paint than he wanted to.
That allowed Payton — running at full speed — to catch up and pin The King on the glass.
Cleveland still got the best of the Magic, as Isaiah Thomas hit a clutch free throw to win the game with 11 seconds left, 104-103.
For about as long as we can remember, Joel Embiid has famously thirsted after Rihanna on Twitter. Fans have tried to boost his standing with the singer, but it apparently that has not been enough.
In 2014, Embiid mentioned on social media that a “famous girl” — presumably Rihanna — told him to “Come back when you’re an All-Star.”
Well, today is that day.
Embiid is a starter out of the Eastern Conference, and on Thursday night he had his chance to speak to Rihanna (or whomever) via national TV on TNT.
Did Embiid decide to reach out to this famous person? Apparently he’s off it.
This is like that scene from Private Parts when Howard Stern hits No. 1 and he tells Paul Giamatti’s character to get lost.
Embiid had the chance to curve Rihanna (or whomever) and took it. Long live The Process.
NBA All-Star voting is over, and now we have the results. The starters are in, and what’s left is for us to wait until they announce the teams after they are picked in double secret ceremony.
Of course, the NBA did release the full voting results via their PR website this week, and as such there are some head scratchers. My boy Patrick Redford over at Deadspin did an excellent job rounding up some of the players who got exactly one (1) vote from other players.
The gag here is that these guys presumably voted for themselves.
Of course, what I found most interesting was actually the guys who got multiple votes from their compatriots without being All-Star caliber players.
My favorite list of player-voted non-All-Stars includes: Michael Beasley (4), Gordon Hayward (2), Boban Marjanovic (2), Jahlil Okafor (4), Quincy Acy (2), Tyler Zeller (4), T.J. McConnell (2), Elfrid Payton (2), Zaza Pachulia (3), Taj Gibson (6), Zach Randolph (5), Maurice Harkless (2), Deyonta Davis (3), Lonzo Ball (9), Mike Conley (3).
There’s a whole smattering of guys in there who either didn’t play enough, aren’t stars, are injured, or who aren’t very good.
That multiple players took time to vote for these guys really speaks to the frivolity of the NBA All-Star Game. At least outside of player contract incentives.
Bring on February!
LeBron James is one of the best passers the NBA has ever seen, but even this is too hard to believe.
During Thursday’s game between the Orlando Magic and Cleveland Cavaliers, LeBron through a ridiculous behind-the-back pass that nutmegged Orlando’s Aaron Gordon.
The result of the play was a bucket for Dwyane Wade.
I mean, that’s just … insane.