The Miami Heat are polarizing. People love them or hate them. Detractors see an arrogant team that doesn’t maximize itself but just enough to win. Then there is LeBron James, who evokes the same love him or leave him emotions. Few fans inhabit the middle ground with Miami.
But the bottom line is everyone tunes in to watch them. Television ratings go up when they are on the screen.
Which makes the polarizing Heat good business for the NBA, something marketing master Mark Cuban gets. He’s taken his shots at the Heat before but in speaking with Jeff Caplan of NBA.com Cuban clearly understands what is helping line his pocket. And Cuban likes things that line his pocket.
“With the two titles, they’re still like the bad guys,” Cuban said. “There’s a confidence bordering on arrogance that is good for them as a team and good for us as a league because it also makes them the team that everybody wants to knock off.
“They’re kind of in some respects the Oakland Raiders … when they were winning. I don’t want to compare [Heat owner] Mickey [Arison] to Al Davis, that’s not fair, but you either love them or hate them. That’s always good for the NBA when you have a team that everybody looks forward to beating. It’s just like when we beat them, I would go in places I’ve never been and people would give me a standing ovation. That’s good for the NBA.”
When the Raiders were winning? Damn that’s back when NWA was still together I think; that’s a long, long time ago. Also, Micky Arison, do not wear white jump suits, please.
Cuban is right. Parity works selling the NFL, but even there fans get pumped up to see if their team can knock off the Patriots — you want a shot at the consistently good, arrogant team with the pretty boy quarterback. I think the NBA is always more interesting when there is a dominant team to shoot for — the Bulls in the 1990s, the Lakers/Celtics in the 1980s and so on.
Right now, the Heat are the team on top of the mountain, and this may well be the season some team knocks them off that perch. But it’s more fun to have that target; it’s much better than having a champion that gets dismantled within a couple years of winning it all… we’re looking at you, Cuban.
The Bulls are 5-0 since Nikola Mirotic returned from an injury suffered when Bobby Portis punched him in the face during a preseason practice. Mirotic and Portis are both excelling individually, and Chicago has outscored opponents by a whopping 34.3 points per 100 possessions when those two share the court.
Jack Maloney of CBSSports.com:
When asked if the two former combatants have spoken yet, Mirotic said, “We did on the floor. We’ve always spoken because we need to have good communication.” As for whether they’ve talked off the floor, however, Mirotic was succinct in his response: “No.”
I guess Mirotic hasn’t completely moved on, though he said he did. But that’s fine. How could someone get past a teammate punching him in the face?
Importantly, this is becoming just a regular NBA problem. The extent of that practice punch was practically unprecedented. But plenty of players have loathed teammates while making it work on the court. That happens more than people realize.
Mirotic and Portis can make this their status quo – at least the on-court cooperation. I’m not convinced Chicago will keep winning like this.
Kobe Bryant announced his retirement in a letter called “Dear Basketball,” which was made into a short film.
Now, on the day the Lakers retire his Nos. 8 and 24, you can watch it. It’s quite beautiful:
Kobe Bryant’s career truly occurred in two acts.
He was Shaquille O’Neal’s super sidekick for three championships. Then, Kobe led the Lakers to another two titles himself after Shaq departed.
He was an athletic, high-flying slam-dunk-contest champion. Then, he became known for his cerebral play and footwork.
He faced trial for rape in Colorado (the case was ultimately dismissed, and he settled civilly), blame for Shaq getting traded and criticism for being too selfish when the Lakers struggled in the aftermath of Shaq’s departure. Then, Kobe – still beloved by his fans – again became a socially acceptable marketing force.
His 2007 trade request serves as the more accurate intermission point, but his 2006 jersey change from No. 8 to No. 24 works well enough. He had a Hall of Fame career in No. 8 then a borderline Hall of Fame career in No. 24. Think Tracy Mcgrady’s career followed by Bernard King’s – but it was just Kobe followed by Kobe and with far more postseason success.
Here are the win-share leaders with a single franchise during Kobe’s career:
So much about Kobe is excessive – his accolades, his shot selection, his reputation as clutch. He had an all-time great career, but the myth outpaces reality.
Yet, Kobe becoming the first player with two numbers retired by the same team – which the Lakers will do at halftime tonight – feels incredibly appropriate. In his 20-year career with the Lakers, Kobe had time to succeed then succeed again in an extravagant way only he could manage.
He was dedicated and disciplined, flashy and fastidious, No. 8 and No. 24
The Lakers will retire Kobe Bryant’s No. 8 and No. 24 at halftime of their game against Warriors tonight.
The road team won’t miss it. The home team might.
Golden State coach Steve Kerr, via Monte Poole of NBC Sports Bay Area:
“I want our guys to see it,” Kerr said Saturday. “It’ll be a pretty cool moment.
“Just to experience of one of the greatest players in the history of the game getting his jersey retired and we happen to be there? I’m not going to keep them in the locker room watching tape from the first half. The players would look at me like I was nuts.”
Lakers coach Luke Walton, via Harrison Faigen of Lakers Nation:
“I hadn’t thought much about [watching the ceremony],” Walton said Sunday. “We’re still deciding how we’ll approach halftime.
“Our first priority is still the job that we have. I’m sure there’s going to be some halftime adjustments we need to make against the Warriors. We’re toying with a couple different ideas to let guys at least see part of it.”
Kerr seems like a pretty cool guy, someone who understands what truly matters. This will be a historic moment, and that can take priority over watching video for one night in a long season.
But he also has the luxury of coaching an all-time great team. Even with Stephen Curry, Draymond Green, Zaza Pachulia and Shaun Livingston injured, the Warriors are favored.
Walton has a young team that needs every break it can get. But he too should embrace the significance of the ceremony. His franchise is.
After reportedly initially being scheduled for pregame, the ceremony will occur at halftime. The NBA implemented a hard 15-minute limit on halftimes this season. Any team not ready will be assessed a delay-of-game penalty. So, lengthy speeches tonight could hinder the current team on the court. And that’s well worth the cost of doing business.
In the same regard, current Lakers watching Kobe’s ceremony would gain pride in being a Laker. There’s real value in that, probably more than in going over adjustments for a December game during a season very likely to end outside the playoffs regardless.