When a standard Wednesday night NBA game tips off at 7 p.m. Eastern, it is midnight in London, 4:30 a.m. Thursday in New Delhi, India, and in Beijing it is 7 a.m. Thursday morning.
For a game trying to grow globally, it’s hard to get a fan overseas to sit down and watch a game live at those times.
NBA Commissioner David Stern was in China, where the NBA sent the Lakers and Warriors for some preseason games, and where the league opened up a school with Yao Ming. At a press conference talk of bringing a regular season NBA game to China came up.
But then Stern talked start times.
“Interestingly, there’s an intermediate step that Yao raised earlier with me, and that is the question of whether the NBA would consider modifying some of the start times of its games so that they would be more accessible to international audiences at a more convenient time for them to watch. And I think that the NBA is going to have to wrestle over the next decade as more and more of our viewing audience is outside the United States, is what’s the best time for games to be played so that those fans can enjoy them live as opposed to having to get up in China and watch an NBA game at 7:00 in the morning. And I think that’s a fun problem that we’re going to be addressing because so much viewing is happening outside the United States now.”
The problem is the domestic audience inside the United States is still the core audience. The NBA can’t start to alienate its core audience. For Europe, some of the weekend afternoon starts can work — a 1 p.m. Eastern start on Sunday is 6 p.m. in London, and you can promote that.
Asia is another matter. With basically a 12-hour time difference, there is no good answer. The Lakers and Warriors are playing at a good viewing time in China for their exhibition games, but back home America’s West Coast those games start at 4:30 a.m.
I do think you will see the NBA take a regular season game or games to China in the coming few years. It is the next step in that market.
Like I said, there are better reasons to criticize Phil Jackson than him saying his priority was the Knicks and that he had discussed trading Kristaps Porzingis.
Jay Williams of ESPN:
A top-15 draft pick told me the other day, because we were involved in this out of this conversation about Phil Jackson and the Knicks, and he said, “Phil Jackson was falling in and out of sleep in my workout.”
Yes. “Falling in and out of sleep at my workout.” This is what this guy told me.
Especially given Jackson’s salary and reputation for not being a diligent worker, this story is too good to check out.
The NBA’s invitations to the draft are a good indicator of when players will get drafted. The league samples executives, who are more likely to be honest here than in leaks to the media, about how they rank players. So, the list is worth monitoring.
The players who will attend tonight’s draft nearly match the leaks – with one exception. O.G. Anunoby is going, and Harry Giles isn’t.
Here are the players who will be at the draft – a reasonable placeholder for the players most likely to get picked in the top 20 – via A. Sherrod Blakely of CSN New England:
Jonathan Givony of DraftExpress:
Harry Giles declined his invite sources told DraftExpress.
Did Giles decline his invite because, with his extensive injury history, he feared falling too far? Or did he just prefer to watch elsewhere?
Was Anunoby simply 21st on the NBA’s list of players to invite? Or was the league too unsure of his medical status to include him until getting a stronger grasp now?
I don’t know, but the possibility that Giles could slip or Anunoby is more secure alters my perception of their draft stock (Anunoby up, Giles down).
What has Phil Jackson actually done? He discussed trading Kristaps Porzingis with other teams and called the Knicks, not Porzingis, his priority. That’s it.
At face value, this is fine. It’s what devoted executives, not always Jackson, should do.
Jackson hasn’t traded Porzingis for meager return. He hasn’t traded Porzingis at all.
Everyone up in arms should take a deep breath.
Adam Himmelsbach of The Boston Globe:
David Aldridge of NBA.com:
I wouldn’t rule out the Knicks trading Porzingis. The No. 1 pick got traded, after all. I wouldn’t rule out them trading Porzingis for too little return. Look at Jackson’s track record running the front office.
But wait until they do before bashing Jackson for not understanding Porzingis’ value.
There are plenty of better reasons to criticize Jackson, including overseeing the toxic culture that led to Porzingis skipping his exit interview and setting this latest “crisis” into motion. Publicly discussing trading Porzingis won’t endear Jackson to the budding star, but the problem is how it reached this point. Players in sound organizations can handle this. Jackson has engendered little confidence from his players, the distrust existed well before this round of trade talks.
Lonzo Ball doesn’t play for the Lakers. LeBron James isn’t a free agent.
But they’re headed that way – and Ball is already embracing it.
The Lakers are expected to draft Ball No. 2 tonight, and rumors are heating up about LeBron leaving the Cavaliers in 2018.
Why should LeBron join Ball in Los Angeles?
Ball on ESPN:
LeBron, I like to win. I know you like to win. I think our games can help each other out a lot. Any time you want the ball, just let me know. It’s going to be there.
Ball was asked to to pitch LeBron, so it’s not as if Ball is out here talking so brashly on his own. But answering the question was a rookie mistake.
Besides, I’m not sure Lonzo Ball can undo the bad blood between LeBron and LaVar Ball.