When a standard Wednesday night NBA game tips off at 7 p.m. Eastern, it is midnight in London, 4:30 a.m. Thursday in New Delhi, India, and in Beijing it is 7 a.m. Thursday morning.
For a game trying to grow globally, it’s hard to get a fan overseas to sit down and watch a game live at those times.
NBA Commissioner David Stern was in China, where the NBA sent the Lakers and Warriors for some preseason games, and where the league opened up a school with Yao Ming. At a press conference talk of bringing a regular season NBA game to China came up.
But then Stern talked start times.
“Interestingly, there’s an intermediate step that Yao raised earlier with me, and that is the question of whether the NBA would consider modifying some of the start times of its games so that they would be more accessible to international audiences at a more convenient time for them to watch. And I think that the NBA is going to have to wrestle over the next decade as more and more of our viewing audience is outside the United States, is what’s the best time for games to be played so that those fans can enjoy them live as opposed to having to get up in China and watch an NBA game at 7:00 in the morning. And I think that’s a fun problem that we’re going to be addressing because so much viewing is happening outside the United States now.”
The problem is the domestic audience inside the United States is still the core audience. The NBA can’t start to alienate its core audience. For Europe, some of the weekend afternoon starts can work — a 1 p.m. Eastern start on Sunday is 6 p.m. in London, and you can promote that.
Asia is another matter. With basically a 12-hour time difference, there is no good answer. The Lakers and Warriors are playing at a good viewing time in China for their exhibition games, but back home America’s West Coast those games start at 4:30 a.m.
I do think you will see the NBA take a regular season game or games to China in the coming few years. It is the next step in that market.
Rejecting the tender is a favor to the drafting team, which gets to keep the player’s exclusive rights for a year. If Thornton tries to join the NBA now, he’s stuck negotiating with only the Celtics.
By accepting the tender, the player typically gets one of two outcomes. He either plays on that contract and draws an NBA salary or he gets waived. But even getting waived is better than rejecting the tender, because at least the player becomes a free agent and can negotiate with any team.
Players who reject the tender go to another league and play for less money. In Thornton’s case, that mean Australia.
How’s that going?
(Almost) never reject the required tender as a second-round pick.
Byron Scott says they just have to get Kobe Bryant better looks
Kobe Bryant is averaging 15.2 points a game at age 37. It’s just taking him 16.4 shots per game to get there. After his 1-of-14 shooting performance against the Warriors the other night — with too much isolation and too many plays run just for him — there has been a lot of talk about his shot. With reason, this is his shot chart so far this season.
So what do the Lakers’ do? Get Kobe to shoot less and get the ball in the hands of the young stars they supposed to be developing more? Nah.
“I know his mentality is that he can still play in this league,” Scott said. “And we feel the same way….
“Obviously he’s struggling right now with his shot, and I think everybody can see that,” Scott said. “So it’s trying to get him in better position to be able to have an opportunity to knock those shots down on a consistent basis. That’s No. 1.
“I don’t know if it’s his legs. I don’t think so. Again, our conversations are pretty blunt. … He tells me when he is tired and he tells me when he’s not tired. And the last few days, he said he feels great. So, I don’t think it’s a matter of him being tired or his legs being tired. I think it’s a matter of his timing being a little off.”
Yes, how could it be his legs? It’s not like he’s a 37-year-old with more than 55,000 NBA minutes played, and coming off an Achilles rupture and major knee surgery.
Honestly, I hope the Lakers and Kobe find a balance soon, because they have become just hard to watch. And I don’t want Kobe to go out this way.
Stephen Curry has reached the transcendent point in his career. We’re now talking about if he has passed LeBron James as the best player on the planet (he has), and we’re starting to think about his legacy as the perfect point guard for a modern NBA small-ball, space-and-pace offense. Plus he’s just a joy to watch play.
“I don’t know – it’s a chicken and egg kind of conversation,” Curry said while laughing.
“We both have a creative style, a feel when you are out on the pitch or the court. I’m trying to do some fancy things out there with both hands, making crossover moves and having a certain flair to my game and that’s definitely the style Messi has when he is out there in his matches.”
I love Curry, but Messi is the bigger international star.
But I love the comparison in terms of the must-watch nature of the two stars, the flair in their games, the sense that you have to keep an eye on them at all times because the spectacular could happen any time they touch the ball. When the ball comes to them, everybody leads forward in their chairs. That is the sign of a real superstar.