Underground Kings no more, Raptors bring in Drake to help rebrand franchise

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When the Nets moved to Brooklyn and were looking to rebrand the franchise — new logo, new look, new attitude — and let’s be honest, the white guys in Brooks Brothers suits are not the best at knowing what the common fan wants. So the Nets turned to rapper Jay Z, who owned a sliver of the team (less than 1 percent) but had a big say in the look of the uniforms and some of the amenities inside the Barclay’s Center.

The Raptors are doing much the same thing with Toronto native Drake — they don’t want to be “Underground Kings” they want to be in the spotlight.

Rebranding is coming to Toronto and Drake is going to have a hand in that.

“There’s a reason why we are going to submit to the league a new application for a new branding, a new image, new colors — not a new name, but new branding, and Drake will be an ambassador and help us forge this new vision, this new buzz, this new excitement where we are taking this organization,” said Maple Leaf Sports and Entertainment (which owns the Raptors) CEO Tim Leiweke at a press conference Monday announcing Toronto would host the 2016 All-Star Game.

Drake will be the Raptors’ “global ambassador.” Whatever that means, exactly. He certainly is a big NBA fan, friend of star players such as LeBron James, and a guy you can see at games around the league all the time. He he will certainly have a hand in the rebranding process, as well as helping make the 2016 All-Star Game a celebration of Toronto.

“I just want you to know I’m extremely excited to be part of a team I grew up a fan of, a diehard fan of, of course I’m sure like everybody else from this city,” Drake said. “I’m excited for the new vision, basketball in Canada is bigger now than ever before. I think that All-Star 2016 is a phenomenal step, something I dreamed of as a kid.”

He said he would be happy to help recruit players. That’s nice. What really gets free agents to come to a city is money — GM Masai Ujiri has to create both cap space to get them and a culture where they think they can win. If that’s in place, a phone call from Drake doesn’t hurt.

The Raptors have already submitted some paperwork with the league and have a firm hired to help with the rebranding, Leiweke said. This likely would kick in for the 2015-16 season — in time for the All-Star Game.

There had been some talk the Raptors name — picked 20 years ago when the “Jurassic Park” movie franchise was huge — could change as there were never any velociraptor anywhere near Canada. Nope. The name stays.

But a new look is part of the image makeover the franchise could use. While Drake has his detractors as a rapper — watch the comments on this post, just mention Drake and the comments become a debate about him — he’s a better choice to upgrade the image than the guys and gals in suits with their focus groups and spread sheets.

“We have been meeting with Drake for a while now to talk about the involvement they want to have. This isn’t just about the NBA, it isn’t just about the 2016 All-Star Game, this is about the Raptors. This is a new day, a new age,” Leiweke said.

Bulls claim PG Kay Felder off waivers

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The Bulls’ point-guard position is a quagmire.

Kris Dunn and Cameron Payne are both injured (and not necessarily good). Jerian Grant is maybe an adequate backup pressed into starting. Ryan Arcidiacono is on a two-way contract.

Enter Kay Felder.

Bulls release:

The Chicago Bulls announced today that the team has waived forward Jarell Eddie and center Diamond Stone, and claimed guard Kay Felder off waivers.

Felder was waived by the Hawks, who acquired him in a salary-dump trade from the Cavaliers. Cleveland drafted Felder No. 54 last year, but ran out of roster spots this year.

Felder is only a moderate prospect. He impressed in the D-League, but at 5-foot-9, he has significant limitations. (His size also makes him incredibly fun to watch when he gets rolling.)

For Chicago, he’s a quite-noteworthy addition.

LeBron James: ‘I still got Pandora with commercials’

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Dwyane Wade revealed last year that LeBron James refuses to use his phone internationally unless he’s on Wi-Fi.

LeBron’s friend and new Cavaliers teammate again brought up that claim, and LeBron confirmed – then went even further about his own cheapness.

LeBron in a joint interview with Wade on ESPN:

No. I’m not doing that. I’m not turning on data roaming. I’m not buying no apps. I still got Pandora with commercials.

LeBron – he’s just like us!

As funny as that line is, keep watching to see LeBron hilariously explain how his hairline affects his interviews.

PBT Extra: LeBron as MVP and other NBA postseason award predictions

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Last year, Russell Westbrook had a historic season on his way to the MVP award, with James Harden and Kawhi Leonard right on his heels. But heading into this season, the dynamic for MVP — and many of the NBA awards — feels very different and wide open.

In this latest PBT Extra, I lay out my preseason predictions for every award — LeBron James for MVP, Ben Simmons for Rookie of the Year, and on down the list. There are a few leaps and surprises in there (predicting Most Improved or Sixth Man before the season is a crap shoot, so why not gamble).

Now the predictions season is over, let’s get on to the games.

Jazz: Dante Exum undergoing surgery after shoulder injury

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Jazz point guard Dante Exum hurt his shoulder in a preseason game – an injury that immediately looked like it could be season-ending.

Though Utah doesn’t outright say Exum is done for the year, this doesn’t engender much hope.

Jazz release:

The following is a medical update on Utah Jazz guard Danté Exum who suffered a separated left shoulder on October 6 vs. Phoenix.

After further evaluation, Exum (6-6, 190, Australia) has elected to undergo surgery to stabilize the AC joint of his left shoulder. The surgery is scheduled to take place Tuesday, October 24 in Los Angeles. Further updates will be provided when appropriate.

Exum (obviously) didn’t receive a contract extension before today’s deadline, so he’ll become a free agent next summer. After one full missed season already and two years of limited effectiveness, it’s not even clear Utah will extend Exum a qualifying offer to make him a restricted free agent. The former No. 5 pick almost certainly won’t meet the starter criteria, which means his qualifying offer would be worth $4,333,931 (down from $6,619,903 based on his draft slot).

The Jazz will start Ricky Rubio, and Raul Neto will be the primary point guard behind him. Wings Rodney Hood, Alec Burks, Donovan Mitchell and Joe Ingles can all share facilitating duties.

Utah will probably be just fine without Exum this season, which speaks to his marginal place long-term.