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ESPN expects to be ‘aggressive’ in remaining a broadcast partner of the NBA


The NBA’s broadcast rights deals don’t expire until after the 2016 season has ended, but at least one of its current partners is already posturing for when it’s time to renew that very expensive commitment.

ESPN expects to retain its rights to televise NBA games, and that much isn’t a surprise.

But downplaying the rise of the Internet in terms of the percentage of fans that want to receive their content that way versus over traditional cable network channels could be a misstep ahead of the negotiations.

From Adam Harris of Sports Business Daily:

ESPN President John Skipper said the net is intent on remaining a broadcast partner with the NBA and he expects “to be aggressive in doing that.” Skipper said during ESPN’s Media Day yesterday, “There are plenty of live sports rights, but the ones that make a difference are scarce.” He called the NBA a “critical product” for ESPN and added there are “not many things that move the needle like that.” The net’s current rights deal expires after the ’15-16 season, and there have been rumors Fox will make a heavy play for the NBA to add content to the new FS1.

Skipper addressed speculation that web-based platforms are increasingly competing for major sports rights, saying, “It is incomprehensible to me that the NBA would decide to put their games on a digital platform, and that sports fans are going to make a transformation, saying, ‘I’m going to go to Yahoo to watch my games tonight.’ I don’t think that’s going to happen. I don’t think they have any way to monetize those rights in the same way that traditional (networks can).”

This obviously doesn’t play into ESPN’s monetization strategy, but more and more people are looking to cut the cord from the bloated offerings they receive from their local cable companies in favor of paying for only the content they deem relevant, and consuming it over an Internet stream.

To be honest, I’ve been looking for a solution like this for quite some time. I literally never turn on my television (or the attached cable box) unless I’m trying to watch live sporting events in real time. All other content I’m interested in seeing I can get at a later time online, and I’m happy to pay for it if that option exists.

The future is going to involve networks like ESPN offering their content for an Internet-only price, much like the NBA already has available with its League Pass Broadband option, which is largely fantastic — save for the fact that games shown on NBA TV, TNT, or ABC have been historically excluded from the package.

But for ESPN and others, holding broadcast rights to the NBA will only make that a more appealing proposition to the network’s paying customers.

Kings pick up option on G Ben McLemore

Ben McLemore, Rodney Hood
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SACRAMENTO, Calif. (AP) The Sacramento have picked up the 2016-17 option on guard Ben McLemore‘s contract.

General manager Vlade Divac announced the move Saturday.

McLemore was Sacramento’s first-round pick in 2013. He averaged 12.1 points, 2.9 rebounds and 1.7 assists last season.

Paul George reiterates “I don’t know if I’m cut out for a four spot”

Paul George

In the Pacers first exhibition game of the season Saturday against the Pelicans, Paul George started at the power forward spot and looked healthy — that should be the big takeaway. He also showed off his offensive game in the first quarter, eventually finishing the night with 18 points on 7-of-15 shooting. He forced some shots in the second half and had some defensive challenges, but it was a solid outing for a first preseason game.

George did not see it that way, and that will end up being the big takeaway.

He complained about playing power forward during training camp and given the chance after this one game he did it again, as reported by Candace Buckner of the Indy Star.

“I don’t know if I’m cut out for a four spot,” George said after the Pacers’ 110-105 loss to the New Orleans Pelicans, a game in which he started matched up against 6-foot-11 All-Star Anthony Davis.

“I don’t know if this is my position. We’ll sit and watch tape and I’m sure I’ll talk with coach (Frank Vogel). I’ll talk with Larry (Bird) as well to get both their inputs on how the first game went but…I’m still not comfortable with it regardless of the situation. It’s still something I have to adjust to or maybe not. Or maybe it’s something we can go away from.”

George sees himself as a wing, where he has played his entire career. He doesn’t like defending traditional fours, as a scorer he doesn’t like expending all that energy defending pick-and-rolls and banging with bigger bodies. He’s been clear about that.

He still needs to be open to the idea. How much time George gets at the four on any given night should depend on the matchup — and Anthony Davis is about as rough a matchup as he is going to see. Davis scored 18 points in 15 minutes, and the Pelicans controlled the paint against the small-ball Pacers. George had a hard time defending Davis — welcome to a rather large club, PG. That said, George scored 12 points in the first quarter mostly with Davis on him, he pulled the big out in space and got what he wanted.

Back to the matchups point, George will struggle defensively against the best fours in the game (most of whom are in the West). But what about the nights in the East when George would be matched up on Thaddeus Young from Brooklyn, Jared Sullinger (or David Lee, or whoever) from Boston, or Aaron Gordon with the Magic, or Carmelo Anthony with the Knicks when they play small? There are a lot of lineups the Pacers will see where George at the four makes sense.

The Pacers are transitioning from a plodding and defensive-minded squad to a more up-tempo style, and that’s going to take time— a lot more than one preseason game. However, if George is throwing cold water on the plan after this one effort, it might take a lot longer and be a lot bumpier to make that transition than we pictured.