Lakers biggest challenge: Adapting tradition to changing times

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The legend, the tradition of the Lakers is not in question. In the past 14 years the Lakers have seven trips to the finals and five titles, and since the Buss family took over it is up to 10 titles. In the past 30 years they have simply been the best run, most successful franchise in the NBA — they had both the spending power to overpower the competition but they used it wisely.

But times, they are a changin’.

The newest Collective Bargaining Agreement was much more what middle and smaller market teams wanted — they tax on high spending teams is much more stiff, plus when you are over the tax apron your hands become much more tied on moves you can make. Many of those smaller teams have gotten smart with the use of analytics and they have become more formidable. The advance of social media, and NBA games that stream on your phone anywhere, are altering the marketing rules for players.

Can the Lakers adapt to that?

While we brought you the sexy quote out of a fantastic Ric Bucher piece for the Hollywood Reporter on the Lakers (Jim Buss saying Dwight Howard was never a Laker) that is not the thrust of the article.

Rather, it was about the challenges that face Jim and his sister Jeanie, as well s the rest of the Buss family, as they try to keep the Lakers on top in a new era.

But the Lakers need to acquire more than salary-cap room if they want to be in play for the league’s biggest superstars. “They’re living on the History channel,” says one free agent, meaning the team remains convinced that the attraction of playing for the Lakers in L.A. is enough. As one NBA agent notes: “The Lakers were built for a different era. Their personnel has been depleted and [research] infrastructure is outdated. It’s important to be in a major market, but not as important anymore. And they were always able to spend more than other teams. Now they can’t.” A longtime opposing assistant coach adds that free agents feel the Lakers’ track record is impressive but the team is not on the cutting edge when it comes to marketing, physical therapy or analytics. The sense is that institutional arrogance has caused a slow but evident decay. “It hurts to hear that,” says Jeanie, without contesting it.

The Lakers have one huge advantage — Los Angeles. It’s a place players want to be and it provides more marketing opportunities off the court for most players. Look at it this way: If you are an international brand like Kobe Bryant or LeBron James it may not matter where you play because you’ve risen above that level, but do you think there is a Cliff Paul/Chris Paul commercial series if he is still in New Orleans?

Plus, the Lakers will have only $11 million on the books for next season and are in position to chase big free agents. (It’s not that simple, but the Lakers have space to make moves.)

L.A. and tradition count for something, but if you get left behind as the game and how it is run moves forward you become the Oakland Raiders. Tradition can only take you so far.

Jim Buss has make some smart moves with the Lakers in his control, including the trade that sent the damaged goods of Andrew Bynum out and brought in Dwight Howard. That could have worked long term (injuries and the in-season radical coaching change killed the chances last season).

But Buss talks in Bucher’s article about being private, and that cost them with Howard. Kobe told Bucher about how twice (2004 and 2007) he considered leaving the Lakers but his personal relationship with and trust he had with Dr. Jerry Buss prevented the move. When Howard was looking to bolt, the Lakers simply didn’t have that kind of personal relationship to fall back on. There wasn’t any trust — Kobe believed Dr. Buss would build a winner around him again (and he did), Howard did not have that faith in Jim Buss.

That’s not about Howard not being a Laker, that’s on the Lakers. While times change on thing that doesn’t is the power of personal relationships — why do you think Tim Duncan is still a Spur?

The Buss family is smart (that includes Jim, people who deal with him will tell you that) but you can’t be so rooted in a “this is how we do things” mindset to not challenge your own notions. The world of basketball and the NBA is changing.

The Lakers have built-in advantages that no CBA can ever wipe out. As executives around the league — who are thoroughly enjoying watching the team struggle — and they say they expect the Lakers to bounce back.

The question is when. Because times are changing and we will have to see if the current Buss family can adapt to this brave new world.

Cavaliers have three choices with Kyrie Irving. And no rush decide on one.

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There were a lot of questions around Kyrie Irving‘s unexpected decision to tell Cleveland he wanted to be traded.

The first was why? He reportedly wants out of LeBron James‘ massive shadow, to “be the man” with another team. It also strikes me as a preemptive move — LeBron could leave next summer and Irving wanted to be in control of his own destiny rather than deal with the “is LeBron leaving roller coaster” for a season.

Next was “why now?” This is harder to find a good explanation for. Back in June, Irving talked about staying with LeBron and finding ways to beat the Warriors, a month later he wants out. It has to be frustrating for the Cavaliers front office, if Irving had told them this back at the start of free agency Cleveland might have been able to land Paul George or Chris Paul.

Finally, the question settled on Cleveland and what will they do?

They have three legitimate options.

1. Do nothing and keep Irving. The Cavaliers do not have to trade him — Irving has two years left on his contract, and the Cavaliers have leverage. Cleveland could take notes from the Lakers after Kobe Bryant’s trade me demand circa 2007 — Los Angeles told him they were looking but not move him, and eventually smoothed things over (and won a couple more rings).

It may be a lot harder for the Cavaliers to do that. How deep is Irving’s dissatisfaction run? Can LeBron and Irving mend fences? Or is the discord in Cleveland too great right now to smooth things over? Usually winning can cure all ills, and the Cavaliers should win plenty again. Then again, star players in the NBA usually get their way so if Irving really wants out…

2. Trade Irving for players to help them chase a title next year. My guess is this is the direction the Cavaliers will go. Why? Because Dan Gilbert looks at his franchise valuation since LeBron’s return and wants to keep him, and if the Cavaliers can get another ring (or at least look like a more serious threat to the Warriors) he’s far more likely to stay.

Because Irving does not possess a no-trade clause, the Cavaliers are not forced to send him where he wants to go (unlike Carmelo Anthony). Irving wants to go to San Antonio, but the Spurs would want to send LaMarcus Aldridge back, a guy who is also older and starting to decline, can be exposed defensively, and it leads to questions about a second ball handler for the Cavaliers. A Carmelo Anthony trade with the Knicks creates the same questions — ‘Melo wants to be a Cavalier, but would he and a young player (Frank Ntilikina or Willy Hernangomez) going to make the Cavaliers better. Or even keep them in front of Boston.

That said, there may be deals with other teams not on Irving’s list that better fit the Cavaliers’ needs. What if Phoenix offers Eric Bledsoe, a young player (Marquese Chriss, Dragan Bender, T.J. Warren) plus a pick? Cleveland gets a good point guard (not as good as Irving overall, but a better defender), a young athletic player, and they can stay near at the top of the East. There will be options like this that come on the table.

3. Trade Irving for young players and picks to jump start a rebuild. This is also known as the “we believe LeBron leaves next summer so let’s just be proactive and get all we can” plan. It should include trading LeBron as well before the deadline and just going into full on rebuild mode.

If the Cavaliers managed this path well — a legitimate question after Dan Gilbert decided he didn’t need one of the league’s best GMs right before the start of free agency — they could stockpile players and picks. It might not be the full Boston stockpile post Garnett/Pierce trade, but it puts the Cavaliers on that road (then it would come down to drafting well and developing players). All of this would require shrewd moves now and patience down the line, but it’s a legitimate course of action.

A fourth option discussed by fans — trade LeBron and rebuild around Kyrie — is unlikely I’ve been told. Start here: LeBron’s importance to the bottom line of the Cavaliers’ franchise value makes him far more important to Dan Gilbert and the organization than Irving. Also, even with what the Cavs get back in trading LeBron it would not make them a contender with Irving as the alpha (he doesn’t defend that well, and he’s not the guy on that team that moves the ball). Plus, Irving may want out still and could leave in 2019 anyway.

Regardless of which option the Cavaliers choose, what matters is not to rush into a decision. If they decide to trade Irving, do not trade out of frustration or anger — it needs to be devoid of emotion. It has to be about getting the best possible return. This summer is obviously a huge turning point for the organization, and they need to make a smart decision.

You know, the kind David Griffin would have made.

John Wall agrees to four-year $170 million contract extension

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John Wall had a designated player super max contract sitting in front of him (figuratively) since July 1, but he wanted to wait and see what the Wizards would do this summer, and talk to his family about a decision that could lock him in Washington for six years.

He saw the Wizards spend — they matched a max offer sheet for Otto Porter. He also looked around the East and decided this is where he wanted to be. He agreed to the extension on Friday, a story broken by David Aldridge of TNT/NBA TV.

This is a four-year, $170 million extension that kicks in after the two-years, $37.1 million left on Wall’s current deal.

Wall has developed into one of the top five point guards in the NBA, averaging 23.1 points per game last season while making his first All-NBA team (the third team, which he thought was a let down). He is a strong defensive point guard and still arguably the fastest guy in the league with the ball in his hands. He and Bradley Beal have formed one of the more formidable backcourts in the NBA.

Wall is now getting paid like an elite point guard, and he is just entering his prime.

Check out Boston’s Jayson Tatum’s 10 best plays from Summer League (VIDEO)

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Jayson Tatum was one of the standouts at Summer League.

The No. 3 pick of the Boston Celtics, Tatum came into the draft considered the most NBA-ready player of the class. He showed that at Summer League — he is a fluid athlete who knows how to knock down mid-range shots (and gets to his spots), he has great footwork for a young player, and can attack the rim. He tends to take and make difficult shots, but that will get harder against NBA-level defenders, and he didn’t often play-make for others. That said, he averaged 17.7 points and 8 rebounds per game.

Check out his best plays from Summer League, and if you’re a Celtics fan try not to drool too much.

Memphis Grizzlies sign former Oregon forward Dillon Brooks

Associated Press
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MEMPHIS, Tenn. (AP) — The Memphis Grizzlies have signed former Oregon forward Dillon Brooks, a second-round pick in last month’s NBA draft.

Terms of the deal weren’t disclosed.

Brooks was selected by the Houston Rockets with the 45th overall pick. The Grizzlies acquired him in exchange for a future second-round pick.

Brooks, 21, averaged 16.1 points, 3.2 rebounds and 2.7 assists as a junior at Oregon last season. He was named the Pac-12 player of the year and helped Oregon earn its first Final Four berth since 1939.