Naismith Memorial Basketball Hall of Fame 2013 Class Announcement

To fix USA Basketball, Colangelo first had to fix relationship with Nike


Nike and USA Basketball are intertwined. They exert some influence — particularly over players we need on Team USA if we are serious about winning — and while some would argue too much control it is a reality.

So when Jerry Colangelo was given carte blanche as USA Basketball President to fix what was wrong with Team USA after the 2004 Olympics, he had to start with Nike. A well done story at by David Aldridge details what Colangelo went through.

This all ties to LeBron James. Even back in 2004 after his rookie season, Nike knew LeBron was the future biggest star in the NBA and the guy that could sell them a lot of shoes. He went to the 2004 Olympics and sat on the bench while Larry Brown went with veterans.

Nike had watched in horror in 2004 as James, in whom the company had already invested millions, couldn’t get off Larry Brown’s bench in Athens. Whether or not James, then 19 and coming off his rookie season in the NBA, was immature at that time, or hard to get along with, wasn’t the point. He was the future of basketball, and the NBA. He was Nike’s guy. And Nike wasn’t going anywhere.

“The Nike relationship with the NBA had fallen apart,” Colangelo said. “But I had a lot of relationships there myself. Phil Knight was a partner of mine in the baseball team in Arizona. I’ve known Phil Knight for so many years. Coach [George] Raveling [currently Nike’s Director of International Basketball], dear friend of mine for many, many years. So the relationships were there. And it was a matter of re-establishing a relationship. But I wanted to make it clear to them, this wasn’t an NBA deal. This was USA Basketball. This is our own entity and brand. And that kind of opened the door.”

Here is where Colangelo deserves credit — he convinced Knight and Nike to both stay with Team USA and be a big financial sponsor, but they also let him and Mike Krzyzewski make the call on who gets to play. So yes, Nike guys like LeBron and Kobe Bryant are there, but Adidas guys like Dwight Howard and Derrick Rose can be chosen also.

That’s a tough sales job. Colangelo pulled it off.

USA Basketball has a bunch of sponsors now — including American Express, Gatorade, Jeep, and Right Guard — that includes Nike, but now the all that money the elite men’s team pulls in helps pay for youth development programs. It’s a cycle. What the big names get for their time is the chance to show off and promote their brands on the biggest international stages — and right now the pipeline of young stars wanting to play for Team USA is full.

If LeBron plays in the 2016 Olympics in Rio, it will be in part thanks to a push from Nike wanting him on that stage. Nike still has influence. But their relationship with USA Basketball is much better than it was nine years ago.

D’Antoni says Rockets’ Patrick Beverley to miss about 20 games

HOUSTON, TX - MARCH 18:  Patrick Beverley #2 of the Houston Rockets walks to the bench during their game against the Minnesota Timberwolves at the Toyota Center on March 18, 2016 in Houston, Texas.  NOTE TO USER: User expressly acknowledges and agrees that, by downloading and or using this Photograph, user is consenting to the terms and conditions of the Getty Images License Agreement.  (Photo by Scott Halleran/Getty Images)
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Patrick Beverley is going to have a key role with the Rockets — he is their best defending guard. And it’s not close. He can help space the floor as a three-point shooter, he can work off the ball on offense and serve as a backup playmaker, but mostly what he brings is fearless, physical defense.

Except he’s not going to bring it for a while.

Following rumors he might knee surgery comes this from Houston coach Mike D’Antoni, via Calvin Watkins of ESPN.

Rockets coach Mike D’Antoni said he expects guard Pat Beverley to miss at least 20 games with a left knee injury. His absence “complicates” some roster spots.

The Rockets are going to have one of the best offenses in the NBA but whether they finish fourth or seventh or out of the playoffs completely in the West will come down to a combination of health and how well they defend. This is a setback on both counts.

Expect to see more Eric Gordon, Tyler Ennis, and P.J. Hairston. Gordon has a real chance here. This is going to be an interesting year in Houston.

Jimmy Butler shrugs off idea he’s a “diva”

Chicago Bulls' Jimmy Butler goes up for a dunk past Charlotte Hornets' Marvin Williams during the first half of an NBA preseason basketball game Monday, Oct. 17, 2016, in Chicago. (AP Photo/Charles Rex Arbogast)
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The Chicago Bulls traded Derrick Rose to New York, in hopes that the locker room, “whose team is this?” drama would head East with him. This is Jimmy Butler‘s team, with Dwyane Wade now assisting.

But the drama isn’t gone yet.

On their way out the door, the camps around Rose and Joakim Noah tried to paint Butler as a Diva who was the real problem. When Joe Cowley of the Chicago Sun-Times asked Butler about it, he basically laughed off the idea.

“Am I a diva? I don’t call it that,’’ Butler said before Thursday’s 97-81 loss to Atlanta in their final preseason game. “My will to win rubs people the wrong way sometimes. I can blame it on that, but won’t apologize for it. Never will.

“As far as that talk goes, I don’t care. I’m going to keep working and if people don’t like it, people want to say what they want to say, that’s fine. I know, and I think these guys know, where my heart is and how I want to do right by everybody.’’

Rose and Noah thought Butler tried to jump the line to be the leader of the team, which they saw as still their right as the veterans. Butler didn’t care what they thought then, he certainly doesn’t now.

What matters more, Nicola Mirotic and Doug McDermott and Bobby Portis don’t care, and they are the guys still there.

Who will finish with the better record, Bulls or Knicks, is one of my favorite subplots of the NBA season.

Spurs Danny Green has strained quadricep, out three weeks

SAN ANTONIO,TX - APRIL 30: Fans celebrate a three with Danny Green #14 of the San Antonio Spurs against the Oklahoma City Thunder during game one of the Western Conference Semifinals for the 2016 NBA Playoffs at AT&T Center on April 30, 2016 in San Antonio, Texas. NOTE TO USER: User expressly acknowledges and agrees that , by downloading and or using this photograph, User is consenting to the terms and conditions of the Getty Images License Agreement. (Photo by Ronald Cortes/Getty Images)
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The Spurs are counting on Danny Green to regain his top-flight “3&D” form this season and give them another defender and weapon when they go up against that potential juggernaut out West. And the Clippers, too.

But that comeback is getting off to a slow start, the team announced Friday.

This likely means a little more run for Manu Ginobili and Kevin Martin to start the season, plus some funky lineups from Gregg Popovich.

Green played great defense last season but struggled from three (where 60 percent of his attempts are taken). Green shot 33.2 percent from deep on the season, which is well below his career average of 40.3 percent (and last year’s down numbers were buoyed by a red-hot January, he was much worse the rest of the season).

It’s something for Spurs fans to monitor, they need to get his legs right before his shot can return.

PBT Extra: Who wins MVP, other NBA end-of-season awards?

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The NBA’s award season seems more wide open than ever.

Ben Simmons was going to enter the season as the heavy favorite to win Rookie of the Year, but with him out injured the door is flung open to a lot of players. Coach of the Year is always a game of “which coach exceeds expectations.” Even MVP seems more open with Stephen Curry and Kevin Durant — the award winners the past three seasons — teamed up in the Bay Area.

In this latest PBT Extra I throw out my predictions for the awards, but let’s get on with the games next week and see who earns them.