suns new logo

Suns officially unveil new logos


Some of the new logos that will be in play for the Phoenix Suns next season hit the internet a short time ago, but the team made the announcement official on Wednesday.

The changes are eloquently explained in the team release:

“The Suns’ primary logo changes for the first time in 13 years (2000) and only the fourth time in franchise history. A basketball sunburst over the stacked words “Phoenix Suns,” the new logo features a black backdrop and a simplified basketball similar to the one used by the team from 1992-2000.

“The Suns have also updated the popular “PHX” bird logo, with slight variations to the one originally introduced by the team in 2000. The new version features modernized flames, uplifted wings, and a basketball consistent with the one featured in the primary logo.

“Additionally, a new “S” logo combines the club’s past and present by incorporating the sunburst from the team’s primary logo to create a simple mark perfect for merchandise and digital applications. The new logo will only be used when accompanied by another logo or design, as shown on the two t-shirts below. In addition, the “S” will be included as an accent logo on new Suns uniforms scheduled to be unveiled later this summer.

“Finally, the “SUNS” word mark featured on the team’s new court last season becomes an accent logo. The ambigram, unique among NBA teams, is featured at center court where it can be easily identified by fans sitting anywhere in US Airways Center.”

Phoenix began the change with a redesign to the team’s home court last season, but due to the extended time frame required by the league to approve logo and uniform changes, the full transformation was delayed until this season.

The Suns will also be one of a few teams getting an alternate jersey with sleeves this season, a design which was debuted by the Warriors last year.

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James Harden: “I am the best player in the league. I believe that.”

James Harden, Stephen Curry
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James Harden was the MVP last season — if you ask his fellow NBA players.

The traditional award (based on a media vote) went to Stephen Curry (in the closest vote in four years), and that was the right call (in my mind). But from the time it happened Harden did not buy it. And he still doesn’t buy it. In the least — and he’s using that as fuel for this season. That’s what he told Fran Blinebury over at

“I am the best player in the league. I believe that,” he said. “I thought I was last year, too.”

Well, it’s a more realistic claim than Paul George’s.

“But that award means most valuable to your team. We finished second in the West, which nobody thought we were going to do at the beginning of the year even when everybody was healthy. We were near the top in having the most injuries. We won our division in a division where every single team made the playoffs.

“There’s so many factors. I led the league in total points scored, minutes played. Like I said, I’m not taking anything away from Steph, but I felt I deserved the Most Valuable Player. That stays with me.”

That’s very Kobe Bryant of you to turn that into fuel. Defining the MVP Award is an annual discussion that nobody agrees on.

I could get into how Harden was the old-school, traditional stats MVP, how that ignores how Steve Kerr used Curry, and how that opened up the Warriors’ offense to championship levels. Curry put up numbers, but he was also the distraction, the bright star that Kerr used to open up looks for Klay Thompson, Draymond Green, and others. Curry’s strength was not just what he did with the ball in his hands, but his gravity to draw defenders even when he didn’t. Did the Warriors stay healthier than the Rockets? No doubt. Should Curry be penalized for that?

It’s simple for Harden — if he can put up those numbers again, if he can be the fulcrum of a top offense, he will be in the discussion for MVP again. And, if he can lead the Rockets beyond the conference finals, nobody will talk about that MVP snub anyway.