While a few owners are adamantly for it, the idea of ads on an NBA uniform — even smaller ones — has not been able to gain traction with a majority of them (it’s not happening next season, at least).
But don’t think that means owners aren’t looking for more ways to get advertising in your face.
Like on the court near the benches and on top of the backboards, reports the Sports Business Journal.
League officials have approved teams selling on-court advertising for the high-profile space in front of team benches as well as the camera-visible areas on top of the backboards.
A league source said no specific valuation has been assigned to the new sales areas, but multiyear, multimillion-dollar deals are expected, with teams signing package deals that would provide an advertiser with visibility in both places. One team executive said the deals could range anywhere from mid-six figures to around $2 million annually, acknowledging that the value of the signage will vary widely by market.
These were areas you usually saw the team logo (the top of the backboard often had the team’s Web address). You can also see the added NBA Finals logo during Game 3 Tuesday night in San Antonio.
There is a one-year review on this — teams can sign multi-year deals but the entire process will be reviewed after next season, SBJ reports.
You can expect this in virtually ever arena next years — owners are looking for new ways to squeeze out more revenue from sponsors.
This is a huge season — a contract kind of season of sorts — for Noah Vonleh in Portland. The team has an option on him next season (the third of his rookie deal), and to impress people he is going to have to earn minutes at the four in front of Al-Farouq Aminu, Moe Harkless, Meyers Leonard, and Ed Davis.
The Blazers have high hopes for Vonleh, he was a central part of the Nicolas Batum trade with Charlotte. However, watching Vonleh at Summer League — 12 points a game on 46.3 percent shooting, 8.8 rebounds a game in more than 30 minutes a night — he didn’t show the development anyone had hoped to see. He should have dominated at that level. He didn’t.
Now there another injury setback for him.
He should be good to go around the start of training camp at the end of September.
But he can’t afford a slow start in training camp (that set him back his rookie season). He needs to show what he can do from day one, or Portland is going to move on without him.
The Boston Celtics have 16 players with guaranteed contracts and NBA rules allow just 15 players on the roster. Which means if a trade doesn’t happen by the start of the season, someone is going to get cut but still paid for the season.
This doesn’t change that.
The Celtics signed guard John Holland last season (he played a total of one playoff minute for them), but the deal was not guaranteed for this season. From Shams Charania of The Vertical at Yahoo Sports.
This was expected. Holland, who has played on the Puerto Rican national team, will be looking for a new gig either in the D-League or overseas (it’s unlikely an NBA team offers more than a training camp invite) By the end of training camp, the Celtics also likely will cut second-round pick Ben Bentil of Providence, who had a partially guaranteed deal.
That will leave R.J. Hunter and James Young battling it out for the final roster spot in Boston.
Ty Lawson is headed to the Kings, as first reported on Monday. The team made the move official on Wednesday with a press release, and USA Today‘s Sam Amick offers up another important piece of information: Lawson’s deal is not guaranteed, making it essentially a make-good camp invite.
It’s staggering how Lawson went from a borderline All-Star level point guard in 2012-13 to signing a non-guaranteed one-year deal with a lottery team three years later. His off-the-court issues have contributed to that, and he didn’t produce last season in Houston and Indiana. Still, he should have a pretty good chance of making the Kings’ roster, with Seth Curry and Rajon Rondo gone and Darren Collison their only proven point guard. They need depth there.
When Ben Simmons declared for the NBA draft this spring, he signed with LeBron James‘ Klutch Sports group for representation. That association would appear to have its advantages for the No. 1 overall pick, including the opportunity to work out with James and Dwyane Wade during the offseason. Wade posted a group photo on Instagram on Wednesday afternoon:
Also, it’s pretty staggering to see Simmons standing next to James and realizing that he’s bigger and taller.