It’s official: Hornets become New Orleans Pelicans next season

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The New Orleans Pelicans.

It’s official.

As of next season — 2013-14 — the Hornets logo, born in Charlotte where that name was a good fit, will be gone. In its place will be a new logo, a new brand and new colors — red white and gold.

Before Tom Benson even bought the New Orleans franchise from the league more than a year ago he told David Stern it had to be rebranded to something local, something that fit New Orleans.

The Pelican is local, it is the Louisiana State bird and is plentiful along the city’s shoreline. And as Benson said on video at the press conference announcing the change, the bird’s resilience (it was once on the Endangered Species list and thousands died a couple years ago as a result of the BP Deepwater Horizon oil spill) matches the city’s.

“It’s a symbol of the state, it’s a symbol of our resolve, to come back too,” Benson said. “Gee, we’ve done it. That’s what’s great.”

The name change has taken a pretty good beating online — it’s not the most intimidating of sports teams names and that it’s almost a joke. It didn’t play well outside the Gulf Coast. The franchise admitted they have some education to do on that front. That said, I kind of like it because it’s local, because it something that’s a part of the state’s heritage. In a league with the Jazz in Utah, Grizzlies in Memphis and Lakers in the former desert of Los Angles, this name at least fits the area.

The colors… I liked the teal better, personally. It fit New Orleans and that Mardi Gras image. The blue is in the state flag and the other colors had significance as well, we were told. Okay. The look is clean and sharp. It’s not bad.

As for the Hornets name, could it go back to Charlotte? There a lot of fans there that hate the Bobcats name and want it changed. The Charlotte franchise issued a formal statement.

“We are aware of the impending change regarding the team nickname in New Orleans. We are currently in contact with the NBA and conducting our own due diligence relative to this matter. We will not have any further comment until we have completed this process.”

The NBA could have a few new name changes in the coming years — Pelicans, Hornets in Charlotte again and Sonics back in Seattle.

PBT Extra: Rockets, with Chris Paul trade, show fearlessness in face of Warriors’ dominance

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The Rockets and Clippers both turned aggressive with today’s Chris Paul trade.

Houston is making a bold attempt to overtake the Warriors (a plan that could include other big moves). The Clippers are launching into rebuilding.

Kurt Helin breaks down what it means for both teams.

PBT Extra: With Phil Jackson discarded, Knicks face next challenge

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The Knicks did well to part ways with Phil Jackson, but where does New York go from here?

Masai Ujiri? David Griffin? Someone else?

Kurt Helin breaks down Jim Dolan’s options – and the approach the Knicks owner should take.

Report: Kings to sign Bogdan Bogdanovic to three-year, $36 million contract

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The Kings have a decent crop of low-paid young players: Buddy Hield, Willie Cauley-Stein, Skal Labissiere, Georgios Papagiannis and Malachi Richardson.

Soon, Sacramento will add a highly paid young player to the group: Bogdan Bogdanovic, whose rights the Kings acquired when trading down from No. 8 with the Suns in last year’s draft.

Ailene Voisin of The Sacramento Bee:

Because Bogdanovic was drafted three years ago (No. 27 by Phoenix in 2014), the Kings can exceed the rookie scale to sign him.

Bogdanovic is a talented 24-year-old, but this deal removes much of the value usually tied to rookies on cost-controlled scale contracts. It’s hard to see Bogdanovic’s production exceeding his salary over the next four years.

Still, what else was Sacramento supposed to do with its cap space? Just getting Bogdanovic to jump from Europe might be worth it. The Kings already have more cap flexibility than they know what to do with – especially after letting Ben McLemore become an unrestricted free agent.

Chris Haynes of ESPN:

Sacramento took McLemore No. 7 in the 2013 draft then spent the next four years watching his value depreciate.

Teams will line up to take a flier on him. Will someone pay him as if he’ll pan out even a little? That question will drive his unrestricted free agency.

Report: In wake of Chris Paul trade, Clippers focus on re-signing Blake Griffin

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Chris Paul is on his way to Houston in an attempt to form a superteam to challenge Golden State.

Now what for the Clippers?

They have two options: One, tear it all the way down and rebuild.

The other: Re-sign Blake Griffin, run the offense through him and put his underrated passing skills to the test while surrounded by shooters.

The Clippers are opting for door No. 2, at least for now, according to Ramona Shelburne of ESPN.

The fundamental question is: Does Griffin want to stay? The Clippers can offer more money and a larger contract, five -years starting just shy of $30 million a year. However, he will have good teams from the East calling. Miami is interested, and they have a strong point guard in Goran Dragic, a good wing defender in Justise Winslow, and a guy inside who can defend, rebound, and finish dunks in Hassan Whiteside. Plus, no state taxes on all that new money. Also, Boston (if they strike out with Gordon Hayward) and other teams will come calling. Griffin will have options.

If Griffin does stay, this could be interesting if the team is built right. Griffin is an underrated passer and playmaker — he averaged more than five assists per game last season, and that was with Chris Paul on the team. The Clippers would need to use him sort of like Denver uses Nikola Jokic, running the offense through him out high where he is a threat to score from with a midrange jumper, put the ball on the floor, or make a pass. Griffin would need to be surrounded by shooters and guys willing to work off the ball, such as J.J. Redick. Who is almost certainly gone.

If Griffin leaves, the Clippers don’t have much a choice and will have to start shopping DeAndre Jordan around and rebuilding the team (they got a fairly good haul for CP3 for that, considering the situation, Sam Decker and Montrezl Harrell are good young players who can be part of a rotation). Then Los Angeles will have two rebuilding teams, and that always makes for a great rivalry.