Nike Basketball debuts ‘Count on Kobe’ spot (VIDEO)

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Nike Basketball dropped the first spot in their ad campaign to support Kobe Bryant and his latest signature shoe, the Kobe 8 SYSTEM. Reminding you that Bryant is relentless in his quest to be the best, the video essentially reminds us that like death and taxes, you can count on Kobe.

From the official release:

“Some things in this world are certainties. The sun will rise. Rain will fall. And Kobe Bryant will dominate on the basketball court.

“That’s the premise behind “Count on Kobe,” Nike Basketball’s new film debuting this month. The film features visually arresting images juxtaposed with footage of Bryant to demonstrate the unparalleled drive, skill and commitment of one of the hardest-working and most-dedicated players of all time.”

“I start every day with the desire to be the best, and I’m committed to doing what it takes to win and to being fearless on the court,” Bryant said. “I want to be the player my teammates and fans can count on day in and day out.”

“The images from the film highlight not only Bryant’s skill on the court but the many aspects of his world of basketball – from his training to his game-day preparation to his footwear. We see images of his practice regimen, the energy-giving food he eats before a game, and the KOBE 8 SYSTEM – his lightest and lowest performance shoe to date.

“The underlying message is this: After 17 years in the league, Bryant’s drive to dominate and constantly improve his game is part of the world’s natural order. This is the way it was. This is the way it is. This is the way it will be. Count on Kobe.”

Good stuff as always when it comes to featuring one of the game’s biggest names. Check out the clip above, and let us know what you think in the comments.

Blake Griffin gets Flagrant 1 for kicking Jae Crowder in the crotch (VIDEO)

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Blake Griffin almost got away with it.

During Friday’s matchup between the Los Angeles Clippers and the Cleveland Cavaliers, Griffin gave Cavs forward Jae Crowder an unhelpful knee to the groin during a post isolation.

Griffin wasn’t whistled for anything on the play, and in fact Crowder was assessed a foul after Griffin made his move to the basket.

Now, the NBA has given Griffin a Flagrant 1 for unnecessary contact.

Via Twitter:

Video of the incident can be viewed above the article here, but it’s pretty egregious and indeed the Cavaliers announcers even suggested at the time that it might warrant a flagrant.

Looks like the NBA agreed.

Cleveland beat LA, 118-113, in OT.

Jeff Hornacek on Knicks standing up to LeBron: “I thought it was great”

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LeBron James totally dissed New York Knicks guard Frank Ntilikina. Or maybe he was just complimenting Dennis Smith Jr., and Enes Kanter likes to get in the middle of things? Or perhaps it was a barely-veiled shot at former Knicks president Phil Jackson?

No matter which way you view this little NBA drama, there’s some kind of silver lining to take away for New York after LeBron got a little too close for comfort with Ntilikina during a recent matchup with the Cleveland Cavaliers.

According to Knicks coach Jeff Hornacek, that silver lining is how well Ntilikina, Kanter, and the rest of the squad did when standing up to James.

Via the NY Post:

“I thought it was great,’’ he said on the newest edition of “The Jeff Hornacek Experience” that debuts Friday night on MSG Networks after the Knicks face the Raptors. “When we played back in the day, there was a lot of that. So you don’t see as much now in today’s game.

“But, you know, whether the comments from LeBron were aimed at Frank or the Knicks or Phil [Jackson] or whatever it was, I was happy that Frank gave him a little shove and then when LeBron stood in front of him and Enes jumped in there. That’s kind of the chemistry that gets developed when guys are playing for each other. You saw Enes jump right in the middle of this and said, ‘Nah you’re not gonna do this to my young guy.’ So that’s a great sign to see the togetherness of our guys.”

So to recap:

1. LeBron was taking a shot at Phil.
2. Enes Kanter didn’t like that.
3. Jeff Hornacek likes that.

Clear? Ok, good.

The Warriors really had an eye on Joel Embiid’s trash talking (VIDEO)

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Joel Embiid has a reputation around the league already, and for good reason.

The man who continuously lobbied Rihanna to give him a chance for a date has other NBA players hoping they beat the Philadelphia 76ers just to avoid Embiid’s trash talking.

Indeed, the Golden State Warriors beat Philly on Saturday night, 124-116, thanks in part to a huge rally in the second half. A 22-point deficit had to be overcome for Golden State, and not just to add to their win column.

The team also wanted to sidestep Embiid’s silver tongue:

Both Draymond Green and Kevin Durant said they wanted to keep Embiid at bay. Durant’s comment was particularly funny, and can be seen in the video at the top of the article (fair warning, Durant used some NSFW language).

The Process is now The Reputation.

Former Knicks, Warriors F David Lee announces retirement from NBA

AP
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One of the NBA’s more under appreciated forwards has announced his retirement from the NBA.

David Lee, who spent time in his career with the New York Knicks, Golden State Warriors, Boston Celtics, Dallas Mavericks, and San Antonio Spurs, told the NBA world about his retirement via his Instagram page on Sunday.

Lee, 34, played last season with the Spurs. He averaged 7.3 points, 5.6 rebounds, and 1.6 assists for Gregg Popovich’s team.

Via Instagram:

Lee played 14 seasons in the NBA, the majority of which came with the Knicks. During his time in New York, Lee was seen as an unsung hero, nabbing rebounds and doing yeoman’s work from the power forward position.

The Knicks traded Lee to Golden State in the summer of 2010 for Kelenna Azubuike, Anthony Randolph, Ronny Turiaf, and two second round picks. He was part of the Warriors’ 2014-15 NBA Championship before eventually being traded to Boston in 2015.