Boston Celtics v Brooklyn Nets

Brooklyn Nets fire coach Avery Johnson

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This is how fast things turn in the NBA — Avery Johnson was the NBA coach of the month in October and November but now has been fired in December.

The Brooklyn Nets — who have gone 3-10 in December with one of the worst defenses in the NBA and an offensive leader in Deron Williams who is struggling — have fired Johnson as coach. The story was broken by Adrian Wojnarowski of Yahoo Sports and confirmed now by the team itself.

P.J. Carlesimo will take over as the interim head coach. They are expected to look outside the organization for his replacement (Phil Jackson’s ears are burning, but I wouldn’t expect that one).

This really shouldn’t be a shock after Nets CEO Brett Yormark tweeted an apology to fans for how the team played on Christmas Day (a blowout loss to the Celtics). When your boss apologizes to your customers for you, then you are in trouble.

Or, look at what Nets forward Gerald Wallace said Wednesday after a 15-point loss to the Bucks, via the New York Post.

“We’re a way better team than what our record is,” Gerald Wallace said. “I’m [bleeping ticked] off about us losing, and especially the way we’re losing….

“It’s mind-boggling that we’re in the situation we’re in,” Wallace said. “As good of a team as we are, as good as started off … you saw the potential we had as a team, and the talent we have as a team. And yet, still, instead of team, it’s more of ‘I.’ ”

The Nets got off to an 11-4 start this season but have fallen apart since, going 3-10. And with that has come some friction off the court. Williams has said the Utah flex offense fit him better and he has continued to shoot just less than 40 percent on the season (and he keeps launching 5.5 threes a game despite shooting 29.5 percent from there). Not shockingly, the Nets offense has started to regress the past 10 games, down 3 points per 100 possessions from their season average.

But that’s not the end of the floor that is the real problem. Brooklyn’s defense — which was always going to be their challenge with this roster — has been bottom five in the league the last 15 games. In the last five games this season they have given up 109.2 points per 100 possessions — which is worse than the Bobcats season average (and they are clear and away the worst defensive team in the league).

Just changing coaches is not going to solve the Nets issues. Brooklyn overpaid Lopez and Kris Humphries and took on maybe the worst long-term contract in the NBA in Joe Johnson. All of them are overpaid and questionable fits together. Wallace brings energy every night but is past his prime. The Nets have more than $70 million in salary commitments (putting them over the salary cap and current luxury tax line) for three more seasons AFTER this one.

GM Billy King has pretty much locked the Nets into this roster for the next few years, it’s going to be hard to make player changes (unless you think other teams want to take on Brook Lopez’s max deal), meaning the only change you can make is the coach. So that’s what the Nets did.

Joel Embiid shows off custom “Trust the Process” shoes on Snapchat

Philadelphia 76ers' Joel Embiid reacts to the call during the second half of an NBA basketball game against the Cleveland Cavaliers, Saturday, Nov. 5, 2016, in Philadelphia. The Cavaliers won 102-101. (AP Photo/Chris Szagola)
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Philadelphia 76ers big man Joel Embiid has a certain sense of humor, one that has embraced former Sixers GM Sam Hinkie’s motto of “Trust the Process” as a kind of personal mantra and brand.

Embiid has apparently taken it a step further, showing off custom sneakers on Snapchat of his “Trust the Process” shoes.

You read that right.

The inside tongue of a pair of kicks Embiid was rocking on Saturday read in all lowercase letters the phrase we now associate with the Cameroonian center.

Embiid famously dubbed himself “The Process” and even filed for a trademark on the language in order to sell merchandise no doubt to be with us shortly.

Keep it coming, Joel. Absolutely each and every one of these are great.

LeBron James becomes first player with 27,000 points, 7,000 rebounds, and 7,000 assists

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Cleveland Cavaliers superstar LeBron James is one of the best basketball players ever, and on Friday night he passed Elvin Hayes for 9th on the NBA’s all-time scoring list.

Now, LeBron has accomplished a feat that is all his own.

During a game against the Charlotte Hornets on Saturday, James became the first player to log 27,000 points, 7,000 rebounds, and 7,000 assists.

Being alone in those categories is incredibly special, and is a marker to how James has played his entire career as a revolutionary point forward.

James is not only 9th in scoring, but 16th in assists. Statistical averages suggest he will end the season somewhere around 12th all-time in passing.

Timofey Mozgov gets MVP chants at free-throw line during Lakers-Suns (VIDEO)

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Timofey Mozgov is not an MVP candidate, but that didn’t stop one fan from starting a chant while the Los Angeles Lakers C was at the free-throw line on Friday night against the Phoenix Suns.

May I just say this: Bless this fan.

As Mozgov went to the line midway through the first quarter, someone within earshot of ESPN’s parabolic microphones started a chant for the Russian big man.

It was quiet during Mozgov’s first free throw, but during the second more fans at Staples joined in to the point where it was impossible to ignore it.

This is what having a fun at a basketball game looks like. Too good.

Richard Jefferson wears crazy Snapchat glasses for POV look at dunking (VIDEO)

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Cleveland Cavaliers veteran Richard Jefferson has a legendary Snapchat account, and I think it just got even better.

During a video posted to Jefferson’s account on Saturday, viewers were able to see a point-of-view account of what it’s like to be an NBA player practicing 3-pointers and dunking down lob passes.

Thanks to a pair of Snapchat Spectacles — a video camera in a set of glasses and paired with the social application — Jefferson gave us a taste of what it’s like to be an NBA player, if only for a moment.

I think it’s pretty cool to see from his perspective. Thanks to the evolution of wearable technology and 3D viewing equipment this is probably just a very small preview of what our viewing experience for the NBA is going to be like in 10-15 years.